Pluggi’s Post

In our latest episode, Lisa Buffo, Founder and CEO of the Cannabis Marketing Association, discusses how powerful storytelling can elevate your cannabis brand. Lisa explains why having a compelling story, paired with a solid strategy, is crucial for achieving virality and growth in the industry. Watch the full episode to learn more about crafting impactful stories. #CannabisMarketing #BrandStorytelling #CannabisCPA

Have you talked to your kids about responsible cannabis consumption? In a world where cannabis is legally accessible, it’s vital for parents to engage in discussions about responsible consumption with their children. Have you had this conversation with your kids? If so, share how you approached it. In this week's conversation we sit down with one of the best in the game Jordan Isenstadt to discuss the following The Power of Storytelling, How to use it to your advantage, How to talk to your Kids about Cannabis DO NOT MISS THIS https://lnkd.in/eSQS-cvt

Join us for an insightful episode of Camp Content featuring Lance C. Lambert ✓, a renowned content marketing expert and cannabis advocate. Lance discusses his personal journey from overcoming cancer to embracing cannabis as a holistic solution, and shares his professional expertise in cannabis preservation techniques developed at Grove Bags. In this episode, Lance highlights the crucial role of building authentic relationships and how these have influenced both his career and personal growth. He also delves into the innovative world of passive atmospheric packaging, a significant advancement in cannabis storage. Key discussion points include: - Transition from alcohol to cannabis for health reasons. - Evolution of digital marketing within the cannabis sector. - Impact of genuine relationships on business success. Don’t miss Lance’s profound insights into the transformative power of cannabis and relationships in both personal and industry landscapes. Listen to the full episode to learn more about how innovation and authentic connections are driving the cannabis industry forward. Link in comments. #CannabisIndustry #Innovation #HealthAndWellness #ContentMarketing #BusinessGrowth #ProfessionalDevelopment

Honahlee x Antimony Creating Australia's first digital Cannabis Community In 2019, Antimony collaborated with Honahlee, a visionary venture by co-founders Jordan Visbulis and Thomas Brown, aiming to reshape Australia's perspective on medicinal and recreational cannabis. Our challenge was to create a digital platform that would not only educate but also connect a 'canna-curious' community. Antimony’s strategy was to build a mobile-first content hub, serving as the central point of truth for cannabis discourse in Australia. With diverse content formats from infographics to podcasts, we aimed to make complex cannabis information accessible and engaging. The result? Honahlee has emerged as a key player in shaping public perception, breaking societal stigmas, and fostering educated discussions around cannabis. Our journey with Honahlee is a testament to the power of innovative digital strategies in transforming societal conversations. Client: @honahlee Concept, Web Design, Development, Strategy, Content Design: @Antimonycreative__ Creative Direction: Dominic Studer, @studiobyandlarge #Honahlee #CannabisConversations #DigitalStrategy #AntimonyCreative #ContentInnovation #CommunityBuilding #BreakingStigmas

🎙️Designing a campaign about a nuanced topic like cannabis isn’t simple. But Sam Agusti-Nuernberger, Strategy Director at Magnetize, thrives on purpose-driven marketing. This week on the PrevenTable, Sam takes us through several processes Magnetize conducted to create our In the Weeds Campaign, including discovery, surveying, and messaging. She also reveals the answer to one our our most popular questions: why purple instead of green? #PrevenTablePodcast #SolutionsNotStigma 🎧 and/or 📺 today: https://lnkd.in/gz37CJB8

🌿💡 Dr. David's Green Nugget Advisory Tip with a Special Guest from Cannabiz Media! 💡🌿 Today’s Green Nugget Advisory Tip, features a special focus on intelligence platforms in the cannabis industry. And who better to talk about this than Steve Flaks from Cannabiz Media! 🚀 Steve's #1 Green Nugget Advisory Tip? It's all about the power of quality industry intelligence for scaling in the cannabis industry. Cannabiz Media's Intelligence Platform is designed to help businesses grow, comply, and scale effectively. 🔍 The big advantage? Efficiency in go-to-market strategies, armed with the right research for quick, strategic business decisions. In short, work smarter, not harder. 👏 A huge thanks to Steve for sharing these insights with our audience. Remember, with tools like Cannabiz Media, you're equipped to make smarter choices and stay ahead in the game. 🔗 Want to learn more and scale your cannabis business with the right intelligence? Schedule a free 45-minute consultation with UCS Advisors and discover how you can leverage Cannabiz Media's platform for your success. #UCSAdvisors #CannabizMedia #IntelligencePlatform #CannabisIndustry #ScaleYourBusiness #WorkSmarter #BusinessGrowth #CannabisCompliance #StrategicDecisions #AchieveGreatness #GreenNuggetTip #CannabisEntrepreneur #UCSGreatness #IndustryInsights #growyourbusiness #drdavid Cannabiz Media

As the holidaze quickly approach, what are you offering to keep canna consumers coming back ALL season long? Founder and CEO of Cannabis Marketing Association, Lisa Buffo’s latest podcast episode #51 on Party Like a Marketer 🎉covers: 🎁 latest trends in cannabis marketing 🎁 holiday marketing strategies 🎁 general best practices Consider it a gift for your busy marketing mind. Click the link & press play ▶️ https://lnkd.in/gSy2f9hr #womenincannabis #cannabisindustry #cannabismarketing

What are the key considerations when looking for your cannabis attorney? In our inaugural episode of 'How to Flourish in Cannabis', Flourish Software sits down with Tom Zuber, a pioneer in cannabis law and branding, who shares strategies to navigate the market, protect your business legally, and analyze data for targeted marketing. Learn how to turn cannabis challenges into growth opportunities and innovation. Episode 1: Tapping Growth Opportunities in a Challenging Cannabis Market Host: Brian Weber, Director, Omnichannel Strategy & Partnerships, Flourish Guest: Tom Zuber, Managing Partner, Zuber Lawler Watch the full interview: https://lnkd.in/exzdQQ7v "How to Flourish in Cannabis" is our latest YouTube video series dedicated to delivering informative content on relevant topics within the cannabis industry. We aim to share insightful discussions and unbiased insights from industry experts to foster a deeper understanding of best practices and emerging trends. Flourish Youtube Channel: https://lnkd.in/gBZqU-PA Disclaimer:  The views and opinions expressed are solely those of the podcast hosts and guests. #cannabis #cannabisbranding #cannabisindustry #cannabislaw #cannabischallenges #cannabisstartup #cannabistechnology #podcast #dataanalytics #policy #law #lawyer #education #BrandsGrowWithFlourish

In our latest episode of the CannaBiz Success Show, Marianne Cursetjee, MBA 🦋☀️, CEO of Alibi Cannabis joins Guillermo Rodriguez, CPA, FPAC to discuss overcoming the challenges of securing land, regulatory compliance, and developing a business model focused on cultivation. Discover how she's overcome challenges, pivoted for success, and built a thriving business. Hear Marianne’s perspective on this budding industry. Watch the full episode now. https://lnkd.in/gqhDrmwh #CannabisCPA #Cultivation #CannaBizSuccess #BusinessStrategy #CannabisLegalization

🌿💡 Rethinking Cannabis Through the Lens of Media 💡🌿 In an era where storytelling transforms brands into household names, it’s crucial to spotlight industries where media can truly make a difference. The cannabis sector stands at the forefront of this revolution, yet remains shrouded in misconceptions and regulatory challenges. 🚀 📸✨ Visual storytelling and compelling content aren't just tools; they're bridges. Bridges that connect consumers with the true essence of cannabis - beyond stereotypes, diving deep into its benefits, culture, and untapped potential. But here’s the twist - it’s not just about what we see, but how we see it. How can media elevate cannabis from a topic of controversy to one of conversation, education, and innovation? 🌱➡️📚 The potential is immense: - 🎥 Videography that narrates the journey from seed to shelf. - 📸 Photography that captures the artistry in every leaf. - 💬 Content that educates, engages, and empowers. The question is, how do we leverage media to reshape perceptions and nurture a well-informed cannabis community? How do we shift the narrative to highlight the scientific, medicinal, and cultural richness of cannabis? 🤔 Let’s start a dialogue. Share your thoughts, experiences, and envision how we can collectively turn the tide for cannabis through the power of media. 🌊🌿 #CannabisCommunity #MediaRevolution #VisualStorytelling #CannabisCulture #InnovationInGreen #BreakingStigmas #EducateEngageEmpower