Pocus’ Post

Recently, I had the opportunity to connect with a few people seeking career advice on how to kickstart their journey in sales. It was a moment that made me reflect on how much I’ve learned and grown in this field, and I was thrilled to share some insights about stepping into the role of an SDR — a role that’s evolving rapidly with the integration of AI into workflows. What’s truly great about the SDR role is the wealth of knowledge you can gain about sales. It’s about more than just prospecting; it’s about learning to build genuine relationships with potential customers, crafting strategic outreach across platforms like LinkedIn, email, and phone, and leveraging AI to work smarter. Yes, this role is challenging. Many professionals aim to transition quickly to an Account Executive position or skip the SDR role altogether. But I believe that’s a missed opportunity. By fully embracing the SDR/BDR role, you gain a deep understanding of business development and sales—skills that will serve you wherever your career takes you. Sales in 2025 is constantly evolving, and this role is at the forefront of those changes. It’s demanding but incredibly rewarding, and it’s a foundation that allows you to grow both strategically and professionally. I’m genuinely grateful to be in a place where I can give back to others by sharing insights and tips. If you’re considering transitioning into an SDR/BDR role or have questions about what it takes to succeed, feel free to message me. I’d be happy to help! #careergrowth #SDRJourney #BusinessDevelopment #SalesCareers #ProfessionalGrowth #WomenInSales #LinkedInOutreach #CareerAdvice #BDRTips

Stuff you think you learn as a SDR: → How to set meetings → How to cold call → How to email blast a ton of people Stuff you're actually learning as a SDR: → How to identify buying signals without talking to prospects → How to tailor a pitch in real time based on these signals → How to run A/B tests on email campaigns → How to creatively source peoples personal contact information → How to track down anyone in an organization and get them on the phone or get in front of them → How to track the most mundane tasks every single day and understand what levers to pull to hone your craft → How to list build at scale with no budget → How to leverage AI to engage prospects at scale → How to work cross-functionally to build campaigns to engage top accounts and so much more. All skills I use to this day. The SDR role is no joke. Do it right, it'll transform your career.

🚀 SDR Hiring on the Rise, Not the Decline! Despite the ongoing debate about AI taking over Sales Development Representative (SDR) roles, recent LinkedIn data tells a different story. Over the recent past, SDR hiring in the United States has increased by 10% on LinkedIn alone! 📈 The human touch in sales—empathy, creativity, and real-time adaptability—is something AI can't fully replicate. As businesses grow, they recognize the value of SDRs in building authentic connections and nurturing client relationships. AI is here to assist, not replace, and this surge in hiring proves that SDRs are as critical as ever in driving growth. #SalesDevelopment #Hiring #AIandSales #SDR

Why Tech Sales? "After spending time researching different career paths, I’ve found that tech sales is where I belong. Why? Because it's a dynamic field that combines my passion for building relationships with the excitement of solving real-world business problems through innovative technology. I’m excited about the opportunity to help companies transform how they operate and grow, while continuously learning and challenging myself. Here’s to the journey ahead, breaking into tech as an SDR! #TechSales #CareerChange #SalesDevelopment"

The top salespeople are moving SaaS companies.   SaaS sales has always been competitive, not even just for customers, but for talent. And right now, the best salespeople are making strategic moves.   Ambitious SDR's, BDM's and AE's aren’t just looking for a job, they’re looking for a company that keeps up.   They’ve seen what happens when product innovation slows down. 🐌 When career paths are stagnant. ❌ When leadership fails to invest in the next phase of growth. 🥴   And so, they’re leaving. 🚪   Where are they going?   → To SaaS companies that are actually breaking new ground (especially with AI) 🤖   AI-driven SaaS isn’t just attracting investors - it’s attracting top sales talent. Why?   🔥 The product sells itself. Salespeople want to pitch solutions that are new and exciting, not outdated tech struggling to keep up. New solutions drive ROI and give an advantage in negotiations. 🔥 It offers opportunities for growth. Companies investing in AI are scaling fast, opening doors for quick career progression.   If you’re not innovating, you’re not just losing customers, you’re losing the people who sell to them.   And innovation is easier said than done. Not every SaaS company can reinvent the industry overnight.   But what you can do is show your salespeople that you’re forward-thinking.    Keep things exciting. 🌊 Invest in new solutions. 🚀 Find ways to stay ahead. 🚴🏼♀️   Because in an industry that never slows down, getting too comfortable is the fastest way to fall behind. #SalesJobs #AI #TechSales #CareerGrowth #ArtificialIntelligence #SalesCareers

Any other SDR teams out there struggling to personalize their outreach because your prospects / target companies have a limited online presence? Finding unique insights on your prospect to include in your pitch is easier said than done. Sometimes you just can't find enough info to build a relevant message. The Autobound team has good news for you. 😏 Job openings are a goldmine of insights. They can reveal company initiatives, pain points, technologies used, reporting structures, and even specific responsibilities of subordinates and managers. But they can be tough to comb through and might be posted on 10 different sites (indeed, linkedin, google, etc). Tracking them is highly time-consuming and inefficient. Here's where it gets exciting. Autobound is now tracking 166 MILLION job openings across 1.5 MILLION companies. And we don't just track them, we interpret the underlying pain points and initiatives for you. The best part? For new users, you don't even need to tell us which roles to look for. Our AI does it for you by scanning your website and building out your seller identity based on public information. With these insights woven into your messaging, get ready for your reply rates to soar. Job opening insights will soon be available to all users, both free and paid. Our API clients will have access to them too. And with over 150+ unique insights, we're still just scratching the surface of what's possible. Stay tuned for more exciting updates coming your way soon. Want to learn more about how Autobound can revolutionize your prospecting? Feel free to DM me or comment below 👇 #sales #AI #prospecting #autobound

Here is another video for all you tech SDR gangsters either looking for you next position or trying to reach the next level at your existing tech SDR role. We are hosting multiple live trainings a week to help the tech sales community either land their next role OR We host a weekly call with other tech SDRs, BDRs, and sales managers on what we can do to help you increase your earnings, commissions, and/or bonuses this quarter along with helping you grab that next promotion. We would love to hear from you what a day in the life is like at your respective companies we helped you break into as well as what some of your challenges are on a day to day basis. This would be a great way for you to stay in touch and maintain contact with your fellow tech sales peers. More importantly we want to whip up additional AI and sales training to help you guys stay competitive in 2025 with the implementation of AI agents. AI agents are going to play a really big role in tech sales and you will be left behind if your peers know how to leverage these tools better than you. AI agents is going to help automate a lot of the tech sales process from compiling lists of people to contact, automating follow up and nurture sequences, to everything you can imagine. AI is not going to replace tech sale professionals at any level, but it will help you and/or your competition get more done. Let’s make 2025 your highest earning year ever. See you in Skool! https://lnkd.in/gjeWhRar Don't be late to Skool! https://lnkd.in/gjeWhRar PS Your competition will out perform, out earn, and out compete you if you do not level up your game in tech sales using AI. Seriously don't be late to Skool! https://lnkd.in/gjeWhRar #techsales #techSDR #salesdevelopmentrepresentative

I’m the CEO of Topo. And for now, I’m also the 1st (and only) Account Executive. Why’s that? Because in the first year of a startup, staying close to the sales process is everything. Every demo I run gives instant feedback on our product. Every conversation helps me refine our pitch. And every deal ensures we’re nailing product-market fit. Now, after months of learning and iterating: - We have a clear ICP. - Our AI SDR is delivering exceptional results. - We’re ready to scale our sales motion. It’s been intense managing every demo myself (we’re hiring soon!), but it’s the fastest way to build confidence in our offer and create a strong foundation for growth. With our process dialed in and demand building fast, it’s clear that the next step is strating to scale the team. With people with the same mindset. The groundwork is set—now it’s time to grow. 2025 will be a big year, so get ready! ps: We’re cooking up some really cool stuff, a few hints in the photo 😉

Why hiring an agency is 10x better than an SDR Sales are getting more complex and technical. SDRs that are not learning how to use AI will fall behind. AI is getting better at an insane pace. Many arguments against using it are about to be proven wrong in the next couple of years. This is a massive opportunity for people ready to upskill and adapt to the new way of generating pipeline.

So many conversations are happening around the SDR role, some saying the role is dead, it never worked. Others swear by it. Generally people like to pick sides and go full on with either version… I’m a huge fan of distilling the complex into the most simple form so the question I have, where I think this starts from, is: Are you willing to invest in them? If you just want to “throw a bunch of people at it” (yes, I’ve been told to do this at one point in time) then you are better off stopping right then and there and not waste your time or anyone else's. You need to: Know who you hire and why Train them Tell them what good looks like and why Give them good supportive leaders to get them there Listen to them GIVE them time to grow Have the right resources If you don’t want to do that and you expect instant results, ask yourself if you were the professional you are now on the 1st day when you started. If the answer is yes, then you are in the wrong place or something is terribly wrong. Skills of SDRs that are killing it (actually for all sales roles in my opinion): Compete against yourself Emotional intelligence Perseverance  Authenticity Creative Independent thinker Continuous learner Empathetic Those are the ones you look for when you hire. ALL the others, job specific, are on you to educate them on.   If you’re an SDR and doing it right, AI cannot replace you. If it gets to the point where it can - that’s pretty much the place where most roles will be replaced anyway. #keepitsimple #SDRsuccess #salesisateameffort