Polène Paris’ Post

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Following in the footsteps of its Paris, New York, and Tokyo boutiques, Polène opened the doors of its first Korean location on Saturday, June 15th. With its large picture windows, the facade opens to the Gangnam-gu district, revealing the full, welcoming atmosphere created by Korean interior design studio WGNB. Within this refined setting, the eye is drawn to the subtle play between different materials and palettes. Key focal points include carved Ginkgo wood furniture by cabinetmaker Jungjoo Im. A ceramic table uses optical illusion to mimic the textured appearance of leather, applying an artisanal technique carefully developed by artist Dasol Lee. These custom pieces reflect the leather goods brand’s commitment to creating a unique space for each one of its stores, designed specifically around its host city and celebrating local savoir-faire and expertise. Upstairs, customers can step into a “Photobloom” photobooth, accessorized with large leather flowers, to snap photos of themselves in an immersive natural landscape of which characterizes Polène. Open daily from 11:00 a.m. to 8:00 p.m. 22, Garosu-gil, Gangnam-gu, Seoul, Korea.

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