Our CEO, Per Sundin, spoke with Aaron Heslehurst on BBC News TV’s Talking Business show to unpack the future of the music industry. Together, they discussed Pophouse's mission to unlock music catalogues and how our work is shaking up the entertainment industry and redefining boundaries. Per reflected on why he believes there has never been a more exciting time for the music industry. He emphasised the transformative potential of cutting-edge technologies such as virtual reality, AI, and avatars, which are reshaping how we might engage with music. The discussion underscored our belief that technology and creativity, when applied responsibly, can create something truly groundbreaking and do justice to the legacies of the world’s greatest performers! UK viewers can watch the full interview on iPlayer using the following link (interview starts at 11 minutes and 33 seconds): https://lnkd.in/gMXtND4K
Interesting 💖🥰
Excellent Per Sundin
Insightful!
Publishing catalogs, Masters + IP available for acquisition! Latest Closings> DJ Shaggy; Paul Oakenfold; DMX; Justin Sparks; Cat and Owl(UK), etc..
5moShould be fun & good for new comers👍