💡Buying Power, Visibility, and Collaborative Advantage Reflecting on insights from an inspiring fireside chat with the remarkable Edwina Dunn OBE, co-founder of dunnhumby, a global leader in customer data science and the genius behind Tesco's Clubcard launch, my three key takeaways: 1️⃣ Women drive 70-80% of all consumer purchasing through buying power: This isn't just about women participating in the decision-making process; they often are the decision-making unit and shape consumer trends and propel economic growth. Understanding this buying power is crucial for any business looking to thrive in today's marketplace. 2️⃣ You can't be what you can't see: The emphasis on the crucial role of representation and visibility, particularly for women in leadership, resonates deeply. It's not just about breaking barriers; it's about paving the way for future generations. 3️⃣ The power of two in leveraging collaborative advantage: Insights on the transformative potential of collaboration and partnership highlight the path to unparalleled success. Whether it's synergistic co-founder dynamics or strategic alliances, harnessing complementary strengths fuels innovation and competitiveness. Together, we can drive change. #LeadWithInclusion #CollaborativeAdvantage #Innovation
Superb post ! The first two points so well articulated Prachi. This IWD addressed the teams in India on similar grounds #deistrategy #diversityandinclusion #collaboration
Such impactful insights! Empowering women in consumer trends and fostering collaboration are key drivers of success in today's marketplace.
I was at that chat - was fabulous!
Leadership Development Expert. I build happier, more confident, more capable leaders from high potential to C-Suite. I guide leadership teams from forming to performing. I also work with people one to one on confidence
7moGreat to see you Prachi. Fantastic summary as well.