Prateek Goyal’s Post

How do you make the world’s greatest sporting spectacle even more spectacular? How do you unlock the Olympic Streaming Gold? Leveraging Generative AI, Quickplay’s NextGen platform revolutionizes monetization and engagement, taking the streaming experience of the Paris Olympics to unparalleled heights. Discover how we're transforming the way you experience the Games, making every moment more thrilling and personalized. https://lnkd.in/gTB7MkQh

A snippet from our recent podcast launch after the summer break speaking about all things OTT / Streaming in India and the Middle East. And this post is also about IBC which starts in Amsterdam this Friday: 🤘🏻 I will not be attending however this year's event is the first where AI in Media & Entertainment is increasingly "mainstream" - professionals that we speak with are looking for "cost saving" solutions and TCO (Total Cost of Ownership) conversations are common place. 🤘🏻 In addition to all the tech prowess, features, AI, beers etc, I would love to hear from attendees around conversations that spark solutions and business partnerships around "profitability", "monetization" and "investments" as this is critical for the health of the streaming industry! 🤘🏻 I saw a note around esports at IBC this year which is refreshing and I quote "Esports and gaming agency Unlocked is expanding its presence at IBC this year with a speaker programme spanning all four days of the show. Led by Co-Founder Steven Leunens, Unlocked aims to bridge the gap between traditional broadcasting media and the rapidly evolving world of esports." 🤘🏻Dare I say however it will be awesome to be a fly on the wall at EPTVI gatherings at IBC! "The European Programmatic TV Initiative (EPTVI), which has been formed by media tech companies – including The Trade Desk, PubMatic, Equativ, Magnite, Cadent and Adform – in conjunction with The Project X Initiative and up to 14 major European broadcasters, streamers and agency groups. As well as seeking to “create a comprehensive understanding of programmatic TV”, including its benefits and drawbacks, it also has a very defined objective of authoring a roadmap for the future development of programmatic TV in Europe." Do we require a global framework as well? 🤘🏻And finally, IBC’s 2024 Accelerator Programme is one to watch out for as POCs for 8 special projects will be demonstrated LIVE. 👉🏻 Energy-Conserving Optimization for Future-ready, Low-impact Online Workflows 👉🏻 IP Networks: Finding the Needle in the Haystack 👉🏻 Connecting Live Performances of the Future with ULL-AVLM (Ultra-Low Latency Audio, Video, Light and Media Data) 👉🏻 Design Your Weapons in the Fight Against Disinformation 👉🏻 Evolution of the Control Room - Leveraging XR, Voice, AI & HTML-Based Graphics Solutions 👉🏻 Digital Replicas and Talent ID: Provenance, Verification and New Automated Workflows 👉🏻 Scalable Ultra-Low Latency Streaming for Premium Sports 👉🏻 'AI Media Production Lab’, which will set out to explore a series of specific AI concepts in various guises of production.

Unleashing Gaming's Broad Appeal: A New Horizon for Traditional Broadcasting? By Jonathan Glazier: Shaping the Future of Storytelling Through Creative Digital Strategies In the vast and vibrant world of digital entertainment, computer gaming has surged past traditional hobbies, such as baking, in popularity. Yet, this digital behemoth seems to barely scratch the surface of traditional broadcasting and streaming platforms. Why is it that gaming, despite its vast appeal and engaging nature, hasn't made a more significant impact on traditional media? One possible explanation is that the gaming community, deeply immersed in their virtual worlds, has moved beyond the conventional confines of TV and streaming, opting instead for niche online channels that cater specifically to their interests. This shift raises important considerations for TV executives and content creators: how can we bridge the gap between the gaming world and traditional media to unlock gaming's full potential in broadcasting? To explore this further, I delved into the innovative work of Dennis Ooi, President of the Singapore Cybersports & Online Gaming Association (SCOGA). Ooi's work, particularly with the Senior GO! Esports Program, highlights gaming's universal appeal and its potential to engage diverse audiences, including seniors. The program's focus on esports as a tool to combat cognitive decline, foster social connections, and bridge generational gaps underscores the untapped potential of gaming content in mainstream media. The stories of the "S-Team," a group of Singaporean seniors who embraced gaming through the Senior GO! Program, further illustrate the transformative power of esports. These seniors, aged between 62 and 74, not only developed new skills and fought loneliness but also formed deep connections with each other and their families through gaming. Their journey is a powerful example of how gaming transcends age and can bring people together in meaningful ways. So, why hasn't gaming made a more pronounced dent in traditional broadcasting or streaming? The answer may lie not in the content itself but in our approach to integrating it. There is a clear opportunity for media professionals to innovate and find new ways to incorporate gaming content that appeals to both gamers and non-gamers alike. Whether through reality TV formats, like "Good Game Asia," or other creative strategies, the goal is to showcase gaming's social and cognitive benefits while tapping into its wide appeal. As we continue to shape the future of storytelling through innovative digital strategies, let's not overlook the potential of gaming to enrich the tapestry of global entertainment. By bridging the gap between the gaming world and traditional media, we can unlock new opportunities for engagement, storytelling, and community building. #GamingAndMedia #DigitalEntertainment #EsportsForAll #InnovativeBroadcasting #SeniorGaming #GoodGameAsia #FutureOfTV #jonathanglazier #jgtvdirector #altmedia

Are you a sports organisation interested in building your own OTT sports streaming app? The exponential growth of the sports streaming industry makes it an exciting and lucrative venture. Recent data shows that sports enthusiasts spend an average of 3.5 hours per week watching sports content on these platforms, indicating a shift away from traditional television broadcasts. To build a successful sports streaming app, you will need to focus on several key ingredients, including high-quality video streaming, a user-friendly interface, and personalised features. It is also vital to have a robust business strategy in place, including revenue models, marketing plans, and partnerships with media companies and tech startups. The proliferation of smartphones and the widespread availability of high-speed internet have made it easier than ever to launch a sports streaming app. With the global sports market projected to increase by 19.16%, resulting in a market volume of USD 623.63 billion in 2027, there has never been a better time to enter the sports streaming industry. Read on for more: https://bit.ly/3RHkSgM #SportsStreaming #SportsStreamingApp #VideoStreaming

Order your 'Global Sports OTT Streaming Market - Forecasts to 2029' FREE Sample Report via https://lnkd.in/dYHTvYWu How will emerging technologies shape the future of Sports OTT Streaming by 2029? As someone deeply involved in the Electronics, Semiconductors, and Information & Communication Technology industry, I've been closely monitoring the evolution of Over-The-Top (OTT) streaming platforms, especially in the realm of sports content. Unlock the Executive Summary of the report at only USD 249. Book a call now: https://lnkd.in/dFh7dy2X With the rapid advancement of technology, the landscape of sports streaming is undergoing a seismic shift, driven by factors such as 5G connectivity, virtual reality (VR), and artificial intelligence (AI). These emerging technologies are poised to revolutionize the way we consume sports content, offering immersive experiences like never before. Firstly, let's talk about 5G. The rollout of 5G networks is set to significantly enhance streaming quality and reliability, allowing for seamless high-definition viewing experiences even in crowded stadiums or remote locations. This will enable sports fans to enjoy their favorite games with minimal latency, providing a more engaging and interactive viewing experience. Next up, virtual reality (VR) is poised to take sports streaming to new heights. Imagine being able to watch a live football match from the perspective of your favorite player or experiencing the adrenaline rush of a Formula 1 race from the driver's seat. VR technology will transport fans directly into the heart of the action, offering unparalleled immersion and engagement. Artificial intelligence (AI) is another game-changer in the sports OTT streaming market. AI-powered algorithms can analyze vast amounts of data in real-time to personalize content recommendations based on individual preferences and viewing habits. This not only enhances user experience but also enables content providers to better understand their audience and tailor their offerings accordingly. However, as with any technological advancement, there are challenges to overcome, such as ensuring data privacy and security in an increasingly connected ecosystem. Additionally, the proliferation of streaming platforms may lead to fragmentation, posing challenges for consumers in accessing their favorite sports content. In conclusion, the convergence of 5G, VR, and AI presents immense opportunities for innovation in the sports OTT streaming market by 2029. The future of sports viewing is bound to be more immersive, interactive, and personalized than ever before. Hulu AmazonPrimeVideo ESPN Sling TV YouTube Disney+ Hotstar Fubo Netflix Peacock DIRECTTV Paramount #GlobalSportsOTTStreamingMarket #GlobalMarketEstimates #GME #SportsStreaming #OTT #EmergingTechnologies #FutureTrends #IndustryInsights

The sports experience is an ever-evolving one. Industry leaders now expect technology to play an even bigger role, with a focus on fan experiences, automation, and AI-led entertainment developments. As sports streaming grows in popularity, tech such as automated live streaming will allow for a more integrated viewer experience than ever before, while virtual reality can place audiences front-and-center at their favorite games. AI’s impact on sports both live and virtual will continue to move forward this year and beyond. Major networks and broadcasters have already embraced its potential, showing us that the future of the fan experience is growing increasingly personalized: #SportsIndustry #LiveSports #FanEngagement #CX #DigitalTransformation #AI

Live sports online streaming is a fast-growing market, forecast to grow from USD $18.6B in 2021 to USD $93.1B by 2027, a compound annual growth rate of 24.64% from 2022 to 2030. Sports streaming platforms continually advance, employing diverse strategies to delight users and enrich viewer engagement. #awscloud #awsforliveevents #awsgenai

Global Live Platform Market: Emerging Trends, Key Drivers, and Future Forecast (2024-2030) The global live platform market is experiencing unprecedented growth, fueled by the increasing demand for real-time content across various sectors such as entertainment, education, gaming, and social media. Live streaming has revolutionized content consumption, enabling real-time interaction and engagement between creators and their audiences. This shift towards live content is driven by advancements in internet infrastructure, the proliferation of smart devices, and the growing popularity of platforms like YouTube Live, Twitch, and Facebook Live. These platforms have not only democratized content creation but also opened up new revenue streams through advertising, subscriptions, and virtual gifting. Moreover, the COVID-19 pandemic has accelerated the adoption of live platforms as businesses, educators, and event organizers turned to virtual solutions to maintain continuity. The integration of features such as live chat, virtual reality, and augmented reality has further enhanced the user experience, making live platforms more immersive and interactive. As a result, the market is poised for sustained growth, with increasing investments in technology and strategic partnerships driving innovation. However, challenges such as content moderation, intellectual property rights, and cybersecurity concerns need to be addressed to ensure a secure and seamless experience for users and creators alike. 𝐂𝐥𝐢𝐜𝐤 𝐇𝐞𝐫𝐞, 𝐓𝐨 𝐆𝐞𝐭 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐑𝐞𝐩𝐨𝐫𝐭  https://lnkd.in/drdBHEGG Market Segmentations: #ByCompany Huya Douyu Weibo Corporation Twitch Panda AZUBU HitBox YY #ByType Game Life Singing Others #ByApplication Advertisement Entertainment Others Stringent Datalytics #LivePlatform #LiveStreaming #RealTimeContent #StreamingMedia #VirtualEvents #OnlineEducation #LiveGaming #SocialMediaLive #InteractiveContent #DigitalTransformation #ContentCreation #StreamingTrends #VirtualReality #AugmentedReality #LiveVideo #MarketGrowth #TechInnovation #DigitalEngagement #LiveBroadcast #UserExperience

🚀 Exciting Growth in the Entertainment and Media Market! 🎬📈 According to a recent report by Market Research Future® (MRFR), the Entertainment and Media sector is poised for remarkable expansion, with an anticipated growth rate of 8.9% CAGR, reaching a staggering USD 5,099.2 million by 2030. This robust growth reflects the dynamic and evolving landscape of this vibrant industry, driven by several transformative factors. Source: https://lnkd.in/dte2mXJE The surge in market value can be attributed to the rapid advancements in technology, which are redefining consumer experiences and content delivery. From the proliferation of streaming services to the advent of immersive technologies like AR and VR, these innovations are not only enhancing viewer engagement but also creating new revenue streams. The rise of digital platforms and the increasing demand for personalized content are further fueling this growth trajectory. Key segments within the industry, such as digital advertising, online streaming, and gaming, are experiencing exponential growth. Digital advertising is becoming a crucial driver, with businesses leveraging advanced analytics and targeted advertising to reach audiences more effectively. Online streaming platforms are revolutionizing content consumption, providing viewers with unprecedented access to a diverse range of entertainment options. Meanwhile, the gaming industry continues to thrive, with innovations in gaming technology and the rise of eSports contributing to its expansion. Geographically, regions like North America and Asia-Pacific are expected to be significant contributors to this growth. North America’s mature market and technological advancements offer a solid foundation for continued expansion. Conversely, Asia-Pacific’s burgeoning middle class and increasing internet penetration present vast opportunities for market players. As we look to the future, the Entertainment and Media industry is set to undergo transformative changes, driven by ongoing technological advancements and shifting consumer preferences. Companies that adapt to these trends and embrace innovation will be well-positioned to capitalize on the growing opportunities in this dynamic sector. Stay tuned for more updates as we continue to monitor the exciting developments in the Entertainment and Media market! 🌟📊 #Entertainment #Media #MarketGrowth #DigitalTransformation #Streaming #Gaming #Innovation #MarketResearch

How To Make A Living From Streaming On The Table Read Magazine, “the best creativity magazine in the UK“, with platforms like Twitch and YouTube providing opportunities for gamers to make money, we share top tips for how to make a living from game streaming. The world of gaming has undergone a thrilling transformation, evolving from a solitary pastime into a dynamic, interactive spectacle. With platforms like Twitch and YouTube at the forefront, aspiring creators now have an unprecedented opportunity to turn their love for gaming into a lucrative career. Imagine transforming your passion for gaming into a sustainable income, building a dedicated community of fans, and enjoying the freedom of a flexible lifestyle. With the help of Marin Cristian-Ovidiu, the CEO of OnlineGames, we will share practical advice and insights to help you navigate the exciting world of game streaming. Whether you’re a seasoned gamer looking to take the next step or a newcomer eager to dip your toes into the streaming waters, this post will equip you with the knowledge and strategies to turn your gaming hobby into a thriving business. How To Make A Living From Game Streaming Establishing Your Presence Your journey to becoming a gaming content creator starts with establishing a strong online presence. Think of it as constructing the foundation of your digital empire. The first step is to select the platform that best aligns with your content style and target audience. Live streaming enthusiasts often gravitate towards Twitch, while YouTube is a popular choice for pre-recorded videos, tutorials, and long-form content. Once you’ve chosen your platform, it’s time to craft a compelling brand identity. Your channel name should be memorable and reflective of your content style. Invest time in creating engaging profile descriptions and eye-catching visuals. A consistent brand aesthetic across all your platforms will help you stand out and build a loyal following. Remember, your brand identity is more than just visuals; it’s the personality and values you convey to your audience. #streaming #gaming #gamestreamer #gamestreaming #youtube #twitch #monetisation #earnmoneyonline #makemoneyonline #makemoneyfromstreaming #makemoneyfromgaming READ MORE NOW https://lnkd.in/eGGk2i6n