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View profile for Liam Rushen, graphic

Business Development Executive - Creative Agency Specialist

Here’s what Festival Season 🍻 has taught me about B2B Sales ... Kidding. Unwind your digital fists! Just wanted to shoutout FRUKT on their incredible brand experience for Peroni at BST Hyde Park this year. During one of the UK’s hottest ever weekends, festival-goers enjoyed freshly poured Peroni Nastro Azzurro and sampled the delights of Italian aperitivo surrounded by decor recalling the luxury, opulence, and good times of the Italian coast in summer 🇮🇹 What I love about this season is the sheer amount of experiential creativity that takes over - Frukt are just one example of how experiential can transform your brand reach... Not only did they sell upwards of 80k+ onsite, 72% of attendees said they are more likely to purchase after a visit to the site! Talk about opportunity - need killer talent to power your experiential projects? 📩 Let’s chat - liam@profilescreative.com #hiring #experiential #brandactivation #experience #creative #design

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Fran Martin

Head of Live at FRUKT & Octagon

3mo

Thanks for spotlighting this one Liam. We really like it and if anyone is at BST this year they’ll see the experience has grown too 🍻

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