BNPL providers such as Klarna and Zilch are worth billions due to their accurate lending decision making. The reason? Artificial intelligence, a hundred or more data sources, and nudge theory. Check out this Information Age article where Corinne Lleti, Director General of Southern Europe for Provenir, explains how BNPL providers use data, AI and ML to make more reliable decisions in a fraction of a second. https://lnkd.in/dYhPSF9u
