Proverb Agency’s Post

Did you know that the first advertising agency in the United States was started in 1841 by Volney Palmer? His agency acted as an agent for newspaper space. This marked the beginning of the advertising agency industry as we know it today! #AdvertisingFacts #MarketingHistory

Explore the fascinating journey of advertising in America! 🇺🇸 Check out our latest blog to uncover how advertising has shaped our culture over the years: https://buff.ly/49Dvl2f #AdvertisingEvolution #AmericanCulture #BlogReads #swmarketing

Although increasingly dominated by digital, the marketing and advertising world still puts television at the top of the food chain, especially when it comes to presidential political advertising. We’re featuring two. One that many consider to be the best of the breed, the other effective but so frightening, it only ran once. Visit the link for the full blog. https://lnkd.in/g7pcs9XY

Curious about the effectiveness of radio advertising in 2024? Dive into my latest blog where we explore its impact, share success stories, and uncover why it remains a powerhouse in today's marketing landscape. https://bit.ly/3xttPTC.

Proskauer’s Jeff Warshafsky and Jennifer Yang will join BBB National Programs’ National Advertising Division President Laura Brett for a panel on Hot Topics in Advertising Claim Substantiation March 6. This in-depth conversation will review best practices for claims like “experts agree,” “doctor formulated,” and “clinically-tested,” how to support sensory claims based on percentage agreement statements, as well as recent guidance on health-related claims and the use of qualifying language like “up to,” “helps,” “designed to” among others.   To request an invitation, click here: DNoureldin@proskauer.com Click here to get to know Jeff and his practice: https://lnkd.in/ezBwduRr Click here to get to know Jennifer and her practice https://lnkd.in/eN8GchK6   #Proskauer #advertising #advertisinglaw #NAD #adlaw

It’s no secret that Aussie’s love a good joke, but when it comes to advertising there’s fine line between humour and offence. Our latest article will take you through our research about where the community draws the line, along with some examples. Check out the article here 👉 https://lnkd.in/gunNvib5

Did you know that political years can significantly influence advertising dollars? 📊 Especially during election seasons, traditional advertising costs soar, leaving businesses scrambling for alternatives. That's where rideshare advertising comes in! 🚗💨 Avoid the political ad hikes and reach your audience seamlessly with our platform. Learn more about cost-effective advertising solutions here: https://bit.ly/451GoSo

Annapolis Home Magazine's July 2024 issue has a special focused section on the Eastern Shore, including a distinct advertising section on the top businesses of the Shore. To learn more, write robert@annapolishomemag.com

#TruthBeTold Would we consume products that were forced to openly and with great transparency be marketed with their contents and potential personal health effects? A few examples: 🍬 Candy Bars: Made with high-fructose corn syrup, artificial flavors, and preservatives that can spike blood sugar and contribute to inflammation. 🥤 Sugary Drinks: Packed with refined sugars and/or artificial sweeteners linked to obesity, diabetes, and heart disease. 🍟 Fast Food: Loaded with trans fats, sodium, and hidden additives that can wreak havoc on your metabolism and overall health. By shedding light on what's really in our food, we empower ourselves to make informed choices. Imagine a grocery aisle where labels reflect the true composition of products, helping us prioritize whole, nutrient-dense locally produced foods that nourish our bodies and minds. Indulging in treats occasionally is part of life, while I do believe in moderation across the board, including moderation - society would be healthier with clearer food labeling that prioritize whole, minimally processed foods. Together, we can promote a healthier food environment and make informed decisions that support our well-being. Thank you @eveamerica on TikTok and Robert Lufkin MD and for creating and sharing this clever, entertaining and thought provoking post! What do you think? #AllAgConsidered #Education #Nutrition #Advertising #RealFood #KnowYourFarmer #Agriculture #Marketing #Health

Marketing packaging is a tool to get you to buy something you don't need (or is bad for you) via deception. It's about the story not the contents. Anything with salt,sugar or fat tastes good. Essential goods do not need fancy packaging and can use refillable totes. How can any packaging for non essential goods ever be sustainable.