PT SportSuite’s Post

Why Intellectual Property is Crucial to the Olympic Games Intellectual property (IP) might not be the first thing that comes to mind when you think about the Olympics, but it plays a pivotal role in making the Games a global success. Here’s why: Brand Protection: The Olympic rings and other symbols are more than just logos; they represent excellence, unity, and tradition. IP laws ensure these symbols are protected from unauthorised use, preserving their integrity. Revenue Generation: Licensing and sponsorships are major revenue streams for the International Olympic Committee (IOC). Strong IP rights attract sponsors who want exclusive associations with the Olympic brand, funding the staging of the Games and supporting athletes. Combatting Counterfeits: IP enforcement helps prevent counterfeit merchandise from flooding the market. Genuine products ensure quality and safety for consumers while supporting official partners and licensees. Encouraging Innovation: From technological advancements in broadcasting to new sports equipment, IP protection encourages innovation by ensuring creators can benefit from their inventions. Global Reach: Effective IP management allows the Olympic brand to extend its reach globally, creating a consistent and recognisable identity that inspires millions. in the next few days as you watch the Olympics, remember the unseen guardian – intellectual property – that helps make it all possible. #intellectualproperty #anticounterfeiting #licensing #intangiblevalue

Title: Enter the Korean Market with Ease with ALUS - Tailored Licensing and Marketing Support Are you considering entering the Korean market? ALUS is the perfect partner to help your brand succeed. We offer a range of licensing and marketing services to support foreign companies looking to enter the Korean market. Benefits of entering the Korean market with ALUS: Expert licensing support: We have a deep understanding of the Korean market and can help you find the right licensing partner and navigate the contracting process. Tailored marketing strategies: We develop and execute customized marketing strategies that align with your brand image and target audience. Leverage local networks: We leverage our strong networks in Korea to increase brand awareness and secure sales channels. Full support: We provide comprehensive support throughout every stage of your Korean market entry. Build a successful brand in the Korean market with ALUS! Visit the ALUS website: URL alus company ON ALUS alus.co.kr Contact us: URL alus company ON ALUS alus.co.kr #KoreanMarketEntry #Licensing #Marketing #ALUS #Brand

🌏 Expanding into the Korean market? Discover how Alus is your gateway to success with our tailored licensing solutions and strategic marketing expertise! 🚀 Navigating a new market can be daunting, but with Alus, you gain a partner that understands the intricacies of global brands entering Korea. Our customized licensing strategies ensure that your brand resonates with local audiences, while our robust marketing approaches position you for visibility and growth. Why settle for a one-size-fits-all solution when you can have one that adapts to your unique brand identity and market goals? Join leading companies who have successfully expanded in Korea with Alus's support. ✨ Connect with us to learn how we can help your brand thrive in Korea and beyond! #GlobalBrands #MarketExpansion #StrategicMarketing #BusinessGrowth #ALUS

The arena of sports broadcasting has seen a remarkable transformation, marked by the escalating costs involved in the acquisition of sports rights. Following the recent announcement of Malaysia's Budget 2024, the Malaysian government has committed substantial funds to the nation's sports and esports industries, garnering significant interest from sports enthusiasts, athletes, and key industry players. It is an opportune time to examine the factors contributing to the surging cost of sports rights and to explore various scenarios across diverse sports. Read more: https://lnkd.in/gR6ydZy3 #sportslaw #sportsandentertainment #sportsindustry

ALUS: Facilitating Your Brand's Smooth Entry into Korea with End-to-End Licensing and Promotion Services Is your brand ready to enter the Korean market? ALUS provides professional licensing and promotion services for brands looking to enter the Korean market. With ALUS, you can: Seamlessly navigate the licensing process: We leverage our expertise and experience to provide comprehensive support throughout the licensing process. Implement effective marketing strategies: We develop customized marketing strategies tailored to your target audience to maximize brand awareness. Achieve rapid and successful market entry: ALUS's know-how and network enable you to swiftly and successfully enter the Korean market. Key services offered by ALUS: Licensing partner identification: We identify suitable licensing partners in the Korean market and assist in negotiation. Contract review and negotiation: We protect your brand's interests by reviewing and negotiating license agreements. Marketing and promotion consulting: We support brand image strategy development, advertising and promotion campaign planning, content creation, and more. Legal and regulatory support: We provide expert advice on compliance with Korean market-related laws and regulations. ALUS is dedicated to ensuring your brand's successful entry into the Korean market. Contact ALUS today! #KoreanMarketEntry #Licensing #Promotion #ALUS

Euro 2024: Tips from England, Spain and France With teams advancing to the knockout stages, Marisa Woutersen gathers lawyers from qualified countries to explore the tournament’s IP dynamics and their nation’s chances. Read the insights here: https://ow.ly/O3vR50SpbZJ

Empower Your Brand in Korea with ALUS: Your Expert Partner in Licensing and Marketing! Ready to take your brand to new heights in the Korean market? At ALUS, we specialize in tailored licensing and marketing strategies that ensure your success in this dynamic market. Let our team of experts navigate the complexities of Korea’s business landscape, empowering your brand to thrive and grow. Connect with us today to learn how we can make your brand stand out in Korea! #Branding #Marketing #Korea #Licensing #BusinessGrowth #ALUS

Join us THIS MORNING @ 9:00AM to connect with Japanese companies to grow your business 🏯 Register and join here: https://lnkd.in/duZQBNfF Here's some of the topics we will unpack: 🌸 The local South African market history and how it transcends into real market performance. 🌸 How to establish long and strong relationships with Japanese partners. 🌸 A beginners guide to getting started with importing Japanese figurines 🌸 The market's appetite for anime character branded tie-up products in food and cuisine 🌸 Understanding key audience insights and local trends 🌸 How to meet with hard-to-reach Japanese suppliers and license holders Also, meet two of our speakers: 🌸 Kazuo Rikukawa, managing director of CBLA (The Character Brand Licensing Association), who will be able to dive deeper into doing business with Japanese IP holders 🌸 Ayano Nikaido from Tokyo TV who will be addressing FAQS on licensing and merchandising See you there 🏯

Great news for Canada's Intellectual Property scene! The 2024 International IP Index unveils positive strides, with Canada's overall score climbing from 75.72% to 76.22%, signaling progress in key indicators. Presently, numerous EU member states, along with the UK, India, Singapore, #Canada, and other Index economies, have implemented measures enabling #rightsholders to effectively address online copyright #infringement. 👉 In a groundbreaking move, the federal court issued a dynamic injunction order in Rogers Media Inc. v. John Doe 1, swiftly disabling access to infringing content like illegal NHL live streams as identified by vigilant rightsholders. Building on this success, rightsholders secured more #injunctions against #copyright-infringing content providers. Notable cases include actions against FIFA World Cup and major league baseball game streams, showcasing Canada's commitment to enforcing copyright online. 📈 These examples show that rightsholders finally have an effective way of enforcing their copyright online in Canada. A round of applause for the legal strides in fortifying intellectual property rights! #Eliteyez #intellectualproperty #businessbranding

Black Myth is indeed a milestone in China's video game industry, In the past, challenges like piracy and the government's negative stance on video games (as evidenced by the game console ban from 2000 to 2014) have hindered the development of the single-player game market in China. However, the success of Black Myth goes beyond its commercial achievements; it also pointed to significant improvements in IP protection in China, giving developers the confidence to create games without the fear of piracy. With the government's shifting attitude towards video games, we can expect to see more talented Chinese studios bringing their games to global players in the near future.