Publicis Groupe ANZ’s Post

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"Privacy is a new engine of growth. As consumer demand for privacy intensifies, businesses aiming for sustainable growth cannot afford to ignore it. Even if legislative hurdles delay privacy reforms, companies that proactively embrace privacy today can gain a significant competitive edge — addressing an unmet consumer need while building trust, fostering loyalty, and driving business growth. It’s a win-win for everyone: government, businesses, and consumers all benefit."   Chief Data Officer Maurice Riley writes for The Australian this week about how the changes to privacy reform legislation allow businesses to lead the way in investing in data protection, prioritise transparency with consumers and ultimately drive business growth.   Read more in The Growth Agenda: https://lnkd.in/gYeN6sq5

  • Quote from Maurice Riley, chief data officer at Publicis Groupe ANZ which reads "Privacy in a new engine of growth...Companies that proactively embrace privacy today can gain a significant competitive edge."

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