I remember something that Christian Gunn, Tom Love and I discussed very early on when I joined LoveGunn. How do we balance a great work culture with a great work ethic?
People talk a lot about 'culture' in the workplace, and how we are 'one big family' (plus all the memes - 'come back to the office for the ✨CULTURE✨ empty desks, busy tubes etc) and we all have our own experiences of good, average and bad.
During my career, I'm proud to have created some great cultures in my teams, some average, and no doubt have gotten it wrong on occasions.
Culture to me, is just like branding. It's not as easy as a quick hit here and there - free pizza on a Friday, or high fives for a job well done. Much like with branding - a new logo isn't the sole driver of a great brand.
Culture, as with branding, is everything you say, you do and how you act. All of the time. Culture takes time to build, develop, pivot, grow and maintain. Culture is how people feel and how they would describe their job when their boss isn't in the room. Exactly how people would describe a company to their friends.
Being part of LoveGunns culture really is a pleasure. The team clearly enjoy working here, and have relationships that will stand the test of time. Our right from the heart, straight to the point approach is prevalent across our work and our culture. We have areas we can improve on, of course we do, but I hope the video below gives just a small insight into our culture, and some of the outstanding work that the creative team are producing. A massive hats off to Chris, Tom and the whole team for creating the culture that I have the privilege of being a part of.
Work ethic sits hand in hand with culture. People want to do a great job because they care. They want to go above and beyond. They care because they are cared about. The results are showcased in fantastic work at every turn.
I'm by no means an expert, and these are just my observations. I've managed people, teams and clients for 20 years, and have another 20 odd years to go (ouch). So, at the halfway point...I'm pretty f*cking happy.
Now, to answer the question - how do we balance culture with a great work ethic? I'll let the video do the talking....
JANUARY WRAPPED!
Check out behind the scenes at LoveGunn as we move in to 2024…
Highlights include:
🍗 x2 trips to Nandos
✈️ Jet setting to Oxford, Cardiff & Palma
🎨 Work with the incredible Rupert Muldoon (more to come)
🎯 A game of darts (Adam Glaiser-Creed with the win)
👀 Workshops & Concept Development galore
A full on start to the year featuring lots of fun along the way!
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#brandingagency #companyculture #agencylife