How much time should you be investing on Social Media? 62.3% of the world's population is on social media, spending an average of 2 hours and 23 minutes each day! It’s safe to say that social media is a must! You can't afford to ignore it! Experts say: Invest 60-90 minutes daily to craft content, engage followers, and analyze performance. We say: Yes, but ONLY with clear goals to avoid wasted efforts. Every business is different, so time investment varies. The key is balance: be active enough to see results without getting overwhelmed. Plan your social media time weekly and remember the 80/20 rule—focus on what drives the best results. #socialmedia #digitalmarketing #contentmarketing #socialtrends
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🎯 How to set the right social media goals. Goal setting is important whenever you start a new project, especially when it comes to social media. Clarity is needed, or else you run the risk of getting lost in the large crowd of over two billion users on Instagram alone. When deciding on your goals, it's important to set clear objectives and goals. Objective goals are the foundation of your social media strategy. They'll also help realign your social media in the future as trends come and go. These are questions you can ask yourself to get clear on what your social media goals are: ✅ What do I want to be known for? ✅ What type of people do I want to connect with? ✅ What do I want to achieve with my social media accounts? Remember, your goals should be S.M.A.R.T: ✅ Specific ✅ Measurable ✅ Achievable ✅ Relevant ✅ Time-bound These are examples of goals you could set for your social media: ✅ Drive traffic to your website ✅ Increase brand awareness ✅ Build an active online community ✅ Generate leads and sales ✅ Grow your brand's audience With love, your social media guru! ✨ Stick around for more social media marketing guidelines. #socialmediamarketing #onlinemarketing #socialmediastrategist #digitalmarketing #LinkedInCommunity
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Freelance writer for 💻 SaaS, 🌏 ESG tech, and 👨🏻🏫 education companies | Let's warm leads faster than a microwave with the 𝐫𝐢𝐠𝐡𝐭 𝐥𝐚𝐧𝐝𝐢𝐧𝐠 𝐩𝐚𝐠𝐞𝐬 + 𝐬𝐚𝐥𝐞𝐬 𝐞𝐦𝐚𝐢𝐥𝐬 + 𝐛𝐥𝐨𝐠𝐬 | ex-Microsoft
Stop telling businesses that they need to be on social media. Instead, let the facts and stats do the talking. The numbers say it all: Social media is a key part of the buyer's journey. If you don't show up on the channels where customers are, don't shape the narrative around your brand, don't interact directly with the people, you lose out. Here are some super useful facts to build your successful social media strategy. Make your social media presence count in the buyer's journey, with the right content on the right platforms. #socialmedia #socialmediamarketing #socialmediacontent #socialmediagrowth
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As you know, social media platforms are constantly rolling out updates. 🎢 As a social media manager, I’ve gathered valuable insights and data while managing the social media accounts of the brands I work with. 💹 Of course, each account's growth doesn't follow the same formula, but I wanted to share a few strategies that have proven effective for my brands, especially after the latest updates on Instagram and TikTok. These tips reflect the successful strategies I’ve applied across various accounts. #SocialMediaStrategy #InstagramGrowth #TikTokTips #DigitalMarketing #SocialMediaExpert #ContentMarketing #HashtagStrategy #SocialMediaUpdates #BrandGrowth #SEOforSocialMedia
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Ever wondered what social media goal tracking data provides and why it’s crucial to tweak and modify your strategy? Here’s the scoop: Social media analytics reveal what’s working well and what needs improvement. The top two metrics to focus on are: 1️⃣ Engagement 2️⃣ Reach Why are these so important? The more people engage with your content, the larger your reach becomes. Social media platforms like Facebook, Instagram and TikTok prioritise posts with higher engagement, promoting them in users’ feeds. This means more visibility and potential growth for your brand!
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The article by SproutSocial discusses the stages of social media maturity for brands, outlining how companies can progress from basic use to fully integrated and optimized social media strategies. It provides a framework for assessing current social media practices and determining steps for advancement to enhance engagement and business impact. #HOST1173 #socialmediamarketing https://lnkd.in/dG6TwZxJ.
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https://lnkd.in/gKz9vbca 🔥 Want to Dominate Social Media in 2024? 🔥 I’ve been sharing some power-packed insights on the susocial blog, and trust me, you don’t want to miss them! Whether you’re a business owner or just looking to up your social media game, these tips are for you! 🙌 💥 What’s hot on the blog: 🚀 The Best Social Media Growth Strategies 🗣️ How to Create a Killer Brand Voice 🌟 Must-Know Trends for 2024 These are practical, easy-to-apply strategies that will make a real difference in your social media success. Ready to grow? Click the link and check it out now! 💡 #MarketingMadeSimple #SocialMediaGrowth #susocial #DigitalSuccess #BusinessTips #ContentThatConverts #ReadToGrow #MarketingTrends
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Social Media Usage 📊 - The 500 Million Years Stat! 500 million years. That's the collective amount of human time spent on social media annually, which works out to be roughly 2.5 hours per day per user. If your business isn't creating content and posting it to social media, you're not future-proofing. Competitors that do are the ones that are meeting the future generations of buyers on the screens. Think about the questions that your target customers have right now. What are their problems? And start answering them in videos and posts so you become the solution to their biggest problems, creating goodwill upfront. Post this content to the primary social media platform that most likely has their attention at a time when they're most likely to be on that platform. Social media usage is only going up in my opinion. #socialmedia #contentstrategy #socialmediamarketing #contentcreation
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Social Media Usage 📊 - The 500 Million Years Stat! 500 million years. That's the collective amount of human time spent on social media annually, which works out to be roughly 2.5 hours per day per user. If your business isn't creating content and posting it to social media, you're not future-proofing. Competitors that do are the ones that are meeting the future generations of buyers on the screens. Think about the questions that your target customers have right now. What are their problems? And start answering them in videos and posts so you become the solution to their biggest problems, creating goodwill upfront. Post this content to the primary social media platform that most likely has their attention at a time when they're most likely to be on that platform. Social media usage is only going up in my opinion. #socialmedia #contentstrategy #socialmediamarketing #contentcreation
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Success on Instagram goes beyond just posting content you love; it's about delivering what your audience truly desires and engages with. Wondering how to decipher what works best? Understanding key metrics is essential to unlock your business's social media potential. 🔑 With our social media management packages, we offer monthly analytic reports. 📊 These insights don't just shape our strategies—they empower you with a clear understanding of your social channels' performance, ensuring you're always in the loop and ahead of the game. Ready to elevate your Instagram strategy? 🚀 Give us a call at 707-843-3714 to get started. #SocialMediaManagement #InstagramMarketing #BusinessInsights #wsismartmarketing
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Day 4: Setting SMART Social Media Goals Social media algorithms are powerful tools, but without clear goals, it's difficult to measure success. That's where SMART goals come in! SMART stands for: Specific: Clearly define what you want to achieve. Measurable: Establish metrics to track your progress. Attainable: Set realistic goals that can be achieved with effort. Relevant: Ensure your goals align with your overall marketing strategy. Time-bound: Set a deadline for achieving your goals. Here are some examples of SMART social media goals: Increase brand awareness by 20% within 3 months, as measured by follower growth and social media mentions. Generate 50 qualified leads through social media campaigns in the next quarter. Boost website traffic by 15% from social media referrals within the next month. By setting SMART goals, you can create a focused social media strategy that delivers measurable results. Ready to craft your own SMART goals? Share them in the comments below! #SocialMediaChallenge #SocialMediaManagement
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