Can’t believe this still needs saying, but seeing as it’s National Freelancers Day, it feels apt:
Treat freelancers with respect.
This year Bright/Shift has paid out £227,000 to freelancers. Our model has been built around a global network of talent that allows us to build the right teams around our clients.
Because in today's digital landscape, with countless ways to navigate ever-evolving channels and algorithms, it's crucial for businesses to have customised solutions tailored to their specific needs.
So, how can you make sure you’re not taking the piss?
👉 Pay on time
No ifs. No buts. It’s a horrendous climate out there for freelancers. They aren’t just numbers on a page. They’re real people, with real mouths to feed, and real mortgages to pay.
👉 Give. Clear. Briefs.
The clearer you are, the better the output. If in doubt, use references to explain what you do or don’t want.
👉 Define your ways of working
Ensure they are clear on how they will be remunerated and how their time will be valued - will they be working according to a day rate, or is there a defined project fee?
👉 Offer flexibility.
You’re working with them for their expertise, not for their ability to work within an 8-hour window. Of course they should be around to jump on calls when needed, but our best talent, both internal and external, like to burn the midnight oil. Cater to whatever provides the best outcome.
Freelancers are more than just part-time workers. In my opinion, they’re fundamental to the new world of work, and they deserve to be recognised as such.
#NationalFreelancersDay
