🚀 📢 Real Madrid C.F. have made history by becoming the first football club to exceed EUR 1 billion in revenue according to club’s announcement in relation to the 2023/24 season, marking a 27% increase compared to 2022/23. This monumental achievement, also projected in Football Benchmark’s ”Football Clubs’ Valuation: The European Elite 2024”, is a testament to the club’s strategic vision and operational excellence.
🏟 The newly renovated Santiago Bernabéu Stadium has been a key driver in this #revenue surge. Despite not being fully operational yet, the stadium has already significantly boosted income through increased capacity and new business areas, such as premium VIP experiences and major events hosting.
⚽ On-pitch success has also played a crucial role. Winning the UEFA Champions League, LaLiga, and the Spanish Super Cup has not only further elevated the club's global profile but also increased revenues from international competitions and merchandise sales.
💰 This exceptional result is also confirmed by a #profit after tax of EUR 15.6 million in 2023/24, their best result in the last five years. The club's unwavering commitment to maintaining financial health, even during challenging times, underscores their excellence both on and off the field. Notably, Real Madrid were among the few elite clubs that managed to be profitable during the pandemic period.
🌐 Real Madrid’s global brand strategy has been instrumental in reaching this milestone. Enhanced sponsorship deals, like the significant partnership with HP as sleeve sponsor, and a boost in merchandising activities have expanded their international reach and commercial income.
📈 Despite this historic result, continuous #growth is expected in the coming years. The new stadium will be fully operational in 2024/25, thus anticipating a further boost to museum, stadium tour, and ticketing income. Also, key signings such as Mbappé and Endrick are expected to positively impact both sporting performance and brand exposure. Moreover, the change of format and expansion of the UEFA Champions League and participation to the new FIFA Club World Cup in the upcoming season are also expected to increase the topline of Los Blancos.
Founder Asian Football Awards | FIFA Football Agent | Sports Business Consultant & Emerging Markets Specialist | Diversity & Inclusion Advocate.
9moAlways look forward to your posts Rana Ghosal … thanks for for such valuable insight into the details of revenues and valuations of the EPL clubs; it is really interesting in regards to the dynamics in place financially. Particularly of interest is the contrast of the rest of the clubs with the top 6 in relation to revenue and valuation, more so the multipliers. I mean, it's mind-boggling how these clubs churn out and multiply the huge economic impact accrued to them. Looking forward to the next one .. ⚽️