Rani Kuppusamy’s Post

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Online Marketing Director at IQPC Digital

Are you looking to enhance your customer experience strategy? Sinead Hourigan FRCSA recently led a successful multi-stakeholder experience strategy inclusive of a global Voice of Customer (VoC) roadmap with measurable KPIs. Using personas to build out a structured VoC strategy, she and her team were able to extract value and engage our clients through a "You said, we did" approach. Don't underestimate the importance of employee experience (EX) and customer experience (CX) in VoC success. Meet Sinead Hourigan FRCSA LIVE at the upcoming Voice of Customer APAC from 19-20 Sep, SGT. >> https://lnkd.in/gjkGE5Xu Ahead of the event Sinead Hourigan FRCSA explains how to execute a multistakeholder CX strategy that involves tech, marketing and HR. Read the interview here >> https://lnkd.in/gZgVr_n2 Tilak Antony Suhailah Ishak Rhiannon Chandler-Day MSc Melanie Mingas Nikki Kandola #CustomerExperience #EmployeeExperience #VoiceOfCustomer #MultiStakeholder #GlobalEngagement

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