Razorfish’s Post

🌍 Today is #WorldMenopauseDay! Menopause is not just a health conversation—it’s an opportunity for businesses to better serve and connect with their consumers. Menopause will affect 51% of the U.S. population, yet it remains largely overlooked by brands.  By addressing the specific needs of women experiencing menopause, brands can build loyalty, create more inclusive marketing strategies, and tap into a rapidly growing market. With approximately $200 billion on the table, the question becomes: Are you prepared to market to this audience effectively? Join Razorfish Group Vice Presidents of Strategy Malavika Rao and Aliya Ghows for a live webinar where we’ll dive into the opportunities and challenges of marketing to this underserved group, share best practices and discuss how businesses can embrace a more inclusive future. When: October 24th at 12:00 p.m. EST  RSVP: https://lnkd.in/gExdMNnF

What brands can learn from a recent #boba tea controversy, #Google's new shopping experience, and more.

Missed Groceryshop 2024?   Chief Commerce Strategy Officer Jason Goldberg and our Publicis Commerce team has returned from Las Vegas and will be hosting an exclusive webinar to discuss key insights and themes.    RSVP for our Groceryshop briefing webinar on October 17th. Link: https://lnkd.in/gwqJSpJ9

ARM & HAMMER Baking Soda is committed to inspiring the next generation of scientists, engineers, and innovators through hands-on STEAM learning: Showing kids that science, technology, engineering, arts, and mathematics can be exciting, engaging, and full of possibilities!   We are proud to support our Church & Dwight Co., Inc. clients as they launch the first annual Baking Soda Rocket Day and Launch Across America today!   In conjunction with World Space Week, we’re teaming up with the U.S. Space and Rocket Center and over 250+ schools nationwide to break the world record of most baking soda rockets launched in a single day -- and yes, we are shooting for the stars and hope to launch more than 5,000 🚀!   Join in on the fun at https://lnkd.in/eGy-Sp64

How Gen Z is redefining "adulthood," Amazon #PrimeDay, and more.

Microsoft transforms AI into a "digital friend," a Crumbl controversy, and more.

Jony Ive partners with OpenAI, user safety on X, and more

Meet our 2024 Q3 Values in Action winners. They each exemplify Razorfish’s values day in and day out. 🙌