Redefine’s Post

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Branding is storytelling. In brand and marketing, we are always trying to condense things down – simplify simplify simplify. Keeping it simple is a great way of being understood by more people, but sometimes by stripping things back we end up stripping back what we actually wanted to say. A brand story or ‘bio’ is a perfect opportunity for your brand to express itself. A couple of sentences or paragraphs that explain what you’re all about and why you care about what you’re doing. Sometimes less is more. Sometimes less is less exciting. #branding #brandstory #brand #brandagency #marketingagency #marketingliverpool #brandmarketing

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