Regal's Identity Resolution capability is able stitch together behaviors across different devices, channels and identifiers into a single 360 degree view of each of your users so you can deliver real #personalization with your #outbound, and drive more #revenue from #callcenter. Just one more reason #Healthcare, #Lending and #Education companies should move beyond their Legacy #CCaaS providers and "one-size-fits-all" outreach in favor of more modern tech. Learn more from this post from our Co-founder & CTO Rebecca Greene here: https://lnkd.in/gdryQJ3H
Identity Resolution isn’t just important for CDPs and Marketing Teams. Lack of Identity Resolution in Legacy CCaaS systems is at the heart of disjointed and impersonalized Outbound Contact Center experiences – redundant outreach, generic outreach, outreach that references incorrect information. Identity Resolution processes help stitch together your behavior across different devices and channels to determine that you are the same person across all of those touch points. In particular, selling high-consideration products and services requires a more personalized touch, which respects the complex non-linear decision journey a customer might take to evaluate your offering. To do effective outbound orchestration and have the highest quality conversations, contact center platforms and agents need important context about who they're calling or texting and why, otherwise the result is ineffective, cookie-cutter conversations. At Regal.io, we’ve found that across high-consideration B2C industries, robust Identity Resolution leads to cleaner and more accurate profiles, and better personalization, but it’s particularly impactful for these 3 industries: 💊 Healthcare: Identity Resolution can improve ~5-10% of customer profiles because of landlines (and more so if you primarily serve an older demographic). 💵 Lending: Identity Resolution can improve 10-20% of customer profiles because of co-borrower scenarios. 👩🎓 Education: Identity Resolution can improve as much as 30% of profiles for Online Program Managers (OPMs) who run enrollment on behalf of many universities that the same students may apply to. 👉 Read the post to learn more about how Regal’s Identity Resolution works and go deep on some relevant use cases by industry: https://lnkd.in/emM6efws Thank you to Rahul Rastogi, Róbert Terkál, Abhishek Bidap, Kaique Lupo Leite, Octav Țeculescu, and Rajesh Veerappan for their tireless efforts to evolve Regal's Identity Resolution process and make it more configurable for different use cases. Ready to move #BeyondCCaaS? DM me to learn more about Regal. #CCaaS #ContactCenter #CDP #Education #Healthcare #Lending #IdentityResolution