REP'M Group’s Post

Name: Facial Myths Debunked
Uploaded: 2024-08-21T15:21:19.324Z
Channel: REP'M Group

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3,657 followers

2mo

Facial myths debunked! 💆♀️ 1. Facials are too expensive 2. Facials take too long 3. Facials require too much downtime 4. Facials can’t be enjoyed with friends Facialworks is changing the skincare industry by addressing these common misconceptions. Listen in with CEO & Co-Founder, Jason Gilboa, as he talks through how Facialworks is bridging the gaps in the skincare industry by making self-care easy, affordable, and social. To learn more about the Facialworks franchise opportunity, visit https://lnkd.in/eTT_7Ff4 or email leads@repmgroup.com. #franchising #skincare #newbrand #facials #franchiseopportunity #selfcare

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Transcript

Megan had a small skin care studio prior to us starting facial works for about a year and I think we learned that there were four key points that were not being addressed right. The first was that facials were too expensive. The 2nd is that they were too long, right? People don't have two to three hours drive over to you, get undressed, do the whole 2 hour facial, get back dressed, pay. It was too long. The third thing we figured out was that there was too much downtime, right? And that people would go, well, I want to get a facial, but I'm going to dinner with my sister so I can't be all red. And irritated or I've got, you know, this. I've got to go back to work. I can't get facial so. Along with part of that time component was this whole concept of downtime, right? So we really thought that the industry was was too focused on, well, I don't see someone for two to three months because the treatments expensive. So then when I get them in, I want to do everything. We thought that was a silly model and we said why can't we focus on treatments that are good for you, that are gentle yet effective and make you want to come back. So we make it part of your lifestyle, we make it fun and still work. And if we do that and you're coming in once or twice a month, you're going to see the same results. As if you would come in once every three months. We're gonna actually enjoy the experience. So that was that was the third thing. And then the fourth thing was the social component where we would get people coming in and they would say, well, can I be with my sister? My mom wants to come too. Can you do it at the same time? No, we have to do back-to-back, right. So we realized there was a huge market for people to get facials at the same time. And not necessarily like, you go in this room, I go in this room because that's not together. That's just you're out of place, but you're in separate rooms. Yeah. Those were the four things that we're missing. And we addressed all of them with facial works.

REP'M Group

2mo

Meghan Gilboa Jason Gilboa Brooke Gross Nick Sheehan Rob Cambruzzi Jason Ryan Rebekah Horowitz Travis McVickers Rachel Stender Trisha Evans Bertelson Dennis Jackson Alexis McConvey Hailea Yocum Ashley Milliken Nik Young Julie Harrison Inga Zebauers Bryana Mainor Regina Tevis Lauralynn Ellis Tamara Worth

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REP'M Group’s Post

Facial Myths Debunked

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