Are you curious about our upcoming Nashville Community Event? Check out this video, where Robby Riggs, Rise Against Hunger’s Partnership Manager, gives you the scoop on what to expect at the meal packaging event on February 4 at Von Elrod's Beer Hall & Kitchen! https://lnkd.in/g2Qp5-Se . . . #RiseAgainstHunger #ItStartsWithAMeal #HungerChampions
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Are you clucking mad for fried chicken? It's National Fried Chicken Day! Let's celebrate this finger-lickin' good holiday the way it's meant to be - with a plate piled high! #NationalFriedChickenDay #CrispyPerfection #ChickenLove #SingleAndLovingIt #digitalhospitality #digitalnews #community #magazine #events #indiahospitalitynews
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Gails…the posh person’s McDonalds? Well, well, well. When I criticised Gail’s about their inability to localise a few month’s back, it felt like the brand could do no wrong. A few comments from my previous post: “Gail’s are a tremendous asset to any high street”. “Your “local” establishment will contextualise. Gail’s will be open before, and after, those other places are and will have the best building in that location. The fact that Gail’s does well indicates the opposite of what you think it does”. It turns out that residents who care about their local villages are cottoning on to the fact that Gail’s are coming in and destroying local businesses. Walthamstow famed recently for their heroic anti-far right protesting, have come together again. To stop Gail’s opening in their village. Here’s why: Locals fear that Gail’s large scale and marketing reach could overshadow and drive out independent, family-run businesses. They don’t want to be perceived as gentrified or more importantly, be gentrified. The high prices will further drive social divides. Its association to private equity can no longer be hidden - Gail’s = Corporate greed. My original post was not to tarnish the brand, but my message was lost. One of Gail’s key marketing drivers since its inception was to be perceived as a local bakery. This is now impossible due to their scale. I suggested Gail’s started to honour the local communities they found themselves in by localising certain aspects of their menus. They haven’t, they won’t, and now the backlash begins. Watch this space.
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Interesting points from The Ready House As we have seen over the years, private equity investment in retail often means cash for the investors and for the brand - debt, dilution then death! ‘Patient Capital’ can deliver commercial and social sustainability
Gails…the posh person’s McDonalds? Well, well, well. When I criticised Gail’s about their inability to localise a few month’s back, it felt like the brand could do no wrong. A few comments from my previous post: “Gail’s are a tremendous asset to any high street”. “Your “local” establishment will contextualise. Gail’s will be open before, and after, those other places are and will have the best building in that location. The fact that Gail’s does well indicates the opposite of what you think it does”. It turns out that residents who care about their local villages are cottoning on to the fact that Gail’s are coming in and destroying local businesses. Walthamstow famed recently for their heroic anti-far right protesting, have come together again. To stop Gail’s opening in their village. Here’s why: Locals fear that Gail’s large scale and marketing reach could overshadow and drive out independent, family-run businesses. They don’t want to be perceived as gentrified or more importantly, be gentrified. The high prices will further drive social divides. Its association to private equity can no longer be hidden - Gail’s = Corporate greed. My original post was not to tarnish the brand, but my message was lost. One of Gail’s key marketing drivers since its inception was to be perceived as a local bakery. This is now impossible due to their scale. I suggested Gail’s started to honour the local communities they found themselves in by localising certain aspects of their menus. They haven’t, they won’t, and now the backlash begins. Watch this space.
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🚨 New Episode Out Now! 🚨 Our host Pam Leinmiller speaks with Valerie M., the Marketing Director at Edrington, about their competitive landscape in the ultra-premium spirits industry. Key Takeaways from the episode : 🏴 Edrington, a Scottish company owned by Scotland's largest charitable trust, owns well-known brands like The Macallan. -🇺🇸 The US spirits market operates on a three-tier system: suppliers sell to distributors, distributors to retailers/restaurants, and then to consumers, requiring targeted marketing strategies for each tier. 📊 Bourbon, a rapidly growing category in the US, attracts experimental consumers, while Scotch, bound by geographic sourcing rules, has traditional and loyal drinkers. 🌐 Recommendations from trusted sources are crucial for purchase decisions, with staff training and education essential for promoting Edrington’s products. 🌱 Edrington emphasizes responsible drinking, quality over quantity, and its charitable trust ownership reflects a commitment to giving back and high-quality offerings. 📈 Different strategies for new versus established brands and various product categories are needed, requiring dynamic and adaptable marketing programs considering product placement, lifecycle, and consumer engagement. Tune in now to get a deep dive into the world of premium spirits #marketing! 🍸🥃 🎧 - https://lnkd.in/g6S2mxfM #Edrington #supplychain #emergingbrands #consumer #innovation #beveragemanufacturing #industry
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This work score incredibly highly with IPSOS. Message me, if you are not measuring your message, or want to know how to create messages beyond your category norms. #marketing #effectivemarketing #advertising #brunner
Launching a new line of spicy menu items for Church's Texas Chicken challenged our team to turn up the heat. 🔥 By taking an integrated approach and building connections with their diverse communities, our recent “Get Spicy” campaign did just that. Here’s how 👇
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🍕⚽️ The Debate: Supporting Local Pubs vs. Staying Home for the #Euros with Co-op 🏠🍺 Recently, Co-op supermarkets have faced backlash for their campaign encouraging people to "stay at home and watch the Euros with a beer and pizza." While the convenience of enjoying the game from home is appealing, this has sparked a conversation about the importance of supporting our local #pubs. #Pubs have long been the heart of our communities, offering a vibrant atmosphere to watch matches, connect with friends, and support local businesses. While Co-op’s campaign highlights a cozy night in, let's not forget the unique experience of watching football at a pub. The camaraderie, the cheers, and the collective celebration create memories that a home setup simply can't replicate. So, where will you be for the next match? Whether at home with a Co-op pizza or cheering at your local #pub, let's aim to support our communities in the best way we can. 🏟️🍻 #SupportLocal #Euros2024 #Community #LocalPubs #Coop #FootballFans #HospitalityIndustry
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It's Sunday, you know what that means? It's Brunch time at Just Spoons! Swing by today to indulge in mouthwatering, down home Southern soul food that never fails to hit those taste buds just right! Can't find us? No worries. We're listed in the SoFlo Black Pages directory. Come, let's uphold the spirit of community! #BlackOwned #BlackOwnedBusinesses #SupportBlackBusinesses #CommunityVibes #SoFloBlackPages #ShopBlackOwnedBusinesses #JustSpoonsSundayBrunch #blackowned #blackownedbusinesses #supportblackbusinesses #supportourcommunity #sofloblackpages #shopblackownedbusinesses
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What Flavor Fusion brings to the community! If you have ever visited Minot, North Dakota, you will know there isn’t much to offer here. It is a small town. In today’s world when starting a brand you have to be creative in doing so, so we came up with the idea of bringing a southern flavored homestyle barbecue food truck all the way up north. Being from Mississippi and now living in North Dakota, it was definitely culinary shock being here. The closest thing I have heard of good barbecue up north is in Kansas City, which is the Midwest. The unique thing about a food truck is it gives you the chance to really get to know your customers up close. Food trucks can be deeply rooted in the community. Setting up in local parks, community events and partnering with non-profits, the sky is the limit. It is about serving great experiences to diverse people. Our trucks aren’t just businesses, they are ambassadors in the cities. Serving the community beyond just food. As food truck leaders, the role doesn’t just end at serving food. We wear the hats of entrepreneurs and community changers. Food Trucks have close knit teams running the show. People are cognoscente of where their food is coming from, and food truck owners have the ability to choose local healthy resources. Food Trucks are points of interaction not just sales. Customers can use our QR codes to get information about the company. This is not just a journey from one location to another, this is about making a difference everywhere we go. To some, the food truck might just be a quick meal and that’s ok, but to others its about the connection. Do you remember growing up as kid hearing the ice cream truck and how excited you got. Well, I want to be the barbecue truck that provides that same lasting memory the ice cream truck did. #roleofthefoodtruck #foodtruckguidance #foodtrucksinthecommunity
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Have you heard the phrase "three square meals a day" and wondered, "Where did that come from?" Well if so, you are in luck! Today on the #KHTBlog, we are digging into the three meals-a-day mentality and the history of breakfast, lunch, and dinner. Read more here: https://lnkd.in/eZn72yiT #KowalskiHeatTreating #KHTHeat
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How do you compare? Download the report for the latest insights into school lunches in the UK
Download our much anticipated 2024 School Meals Report, created in collaboration with Cypad, BlueRunner Solutions, and LACA - The School Food People. With responses and insights from over 200,000 parents, this is the most comprehensive school catering report of its kind. Improve your #schoolcatering service with key insights and practical guidance from across the UK. Download now: https://okt.to/wazDc5 #SchoolsMeals #EdTech
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