RMS Beauty’s Post

View organization page for RMS Beauty, graphic

17,693 followers

We couldn’t be more proud of our very own Alejandra Tenorio, Director of Digital Marketing, on her recent spotlight at Shoptalk EU.  Join our Rewards Club today to see all of the work Alejandra and the entire RMS team have been doing to put our customers at the center of everything we do. https://lnkd.in/ejEr_t8v

View profile for Alejandra Tenorio, graphic

Digital, eCommerce + Brand, Performance Marketing, CPG Beauty

My first speaking event ✅ I couldn’t have asked for a better stage than Shoptalk EU to chat on all things Data-Driven Loyalty Retention Strategies. My love language is all things ECommerce and it was a pleasure spending 15 minutes on stage talking about the labor of love that our Loyalty Program at RMS has been for me over the last 1.5 years (which includes our completely revamped Rewards Club we launched in January)! Here are some high-level takeaways to take to your next planning meeting: ⚡️Don’t reinvent the wheel. Your customers experience Loyalty Programs at every turn. Speak to them in the language they understand – cash back, rewards, savings. ⚡️You have a single view of your customer’s profile. Allow that to shape your strategy, but don’t lose the human element to the personalization they desire. Ask them what they want to see from your program. ⚡️Meet your customers at every touchpoint within their buying journey. Repetition is recognition. Join our Rewards Club to experience first-hand how we’ve built a program that puts you at the center of everything we do > https://lnkd.in/eyFBxutQ The biggest shout out to team Adroll and Shoptalk for welcoming me these last few days and to our RMS Leadership team who make working feel like fun! Sam Varga Steph Abe Supriya Shukla Phil Carney Zahra M. Miranda Ellingsen David Olsen Elaine S.

  • No alternative text description for this image
Alejandra Tenorio

Digital, eCommerce + Brand, Performance Marketing, CPG Beauty

4mo

Go RMS Rewards Club Go 👏

Dorian Holguin

Social Media Coordinator

4mo

Amazing, congrats!

Like
Reply
Crystal Maynes, LE

Licensed Esthetician | Skincare and Beauty Specialist I Educational Support Specialist I Brand Product Knowledge Expert I Skincare and Makeup Educator I Client Education Specialist I Content Writing

4mo

Awesome Alejandra!

Like
Reply

Amazing, Congratulations Alejandra! 👏🏻

Like
Reply
See more comments

To view or add a comment, sign in

Explore topics