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Chief Marketing Coach: Driving Growth in Your Prospects, Pipeline, People, Processes, Profits, Products and Purpose

A must-read for everyone in sales management. Anthony Iannarino engages Sales Managers to challenge the status quo and preconceived notions, mostly from deficiencies in their own sales career, to look beyond quotas and assigned tasks to discover the untapped potential in their salespeople. He provides a roadmap for learning and analyzing the current state of sales, developing salespeople through collaborative coaching, providing guidance on the leadership choices in one's toolbox, implementing systems to motivate and reward and developing a vision for long-term growth. https://lnkd.in/g37xJiH7 #winningstartswithbeginning

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