Rodman Media’s Post

What does your marketing calendar look like? If it's just a list of topics and dates, click on the link below and listen to Katy Hart. She outlines how her team at The BoxMaker approach 12 months of planning and execution for content delivered on multiple platforms and at hosted events. The intentionality of their messaging is outstanding! Get some ideas and inspiration here: https://bit.ly/4d2pRAX

Quick update: I have been told my outfit is memorable. Important note: it's also super comfortable.

Be someone people want to brag about In Dan Kennedy's book Marketing to The Affluent, he talks about positioning your personal brand and company as someone people want to brag to their friends about working with Here are some examples: "this company that works on my AC has 5000 Google Reviews" "this company that replaced my hot water heater sponsors the local baseball team" "this marketing company I work with was featured on..." "the owner of the company was featured on...." "this company that did X has 10k followers on IG" You get the gist....be someone people want to tell their friends about 2️⃣ Things happen 1) You get more referrals and leads from the exposure of doing cool things 2) People start to justify working with you and want to work with you because you did.... How can you do this? Do cool stuff Tell people about the cool stuff you are doing/did Curious to get your thoughts on this? Comment below ⬇️

🌟 Discover the Power of Our White Label Program! 🌟 In Episode 5, we dive into how White Shark Media®’s White Label Program is revolutionizing agency success in digital marketing. Why Our Program Stands Out: ✅ Expertise: 14+ years in PPC, SEO, Social Ads, and Web Design. ✅Dedicated Teams: Certified professionals dedicated to your success. ✅Advanced Tools: Leveraging #Monday for collaboration and #AdClicks for performance tracking. ✅Compass Platform: Our in-house sales enablement tool provides audits, proposals, marketing collateral, and more. 💼 Our Partner's Success: "Partnering with White Shark Media has transformed our business. Their expertise and support have been instrumental in our growth. The White Label Program is a game-changer." — Michael Herschel - Marketing Director, Furniture Marketing Group 👉 Watch the full episode to learn more. #DigitalMarketing #WhiteLabel #PPC #SEO #SocialAds #Compass #WhiteSharkMedia https://lnkd.in/epkATyyZ

We all know the power of stories – now it’s time to leverage their unique sensibilities to boost your brand. In the latest issue of What’s Hot in Marketing, you’ll find a slew of suggestions to craft a compelling story that casts your customers in the role of hero. Talk to your sales rep to get your copy now!

This #HispanicHeritageMonth, we’re exploring what genuine representation means. Check out our newest blog post, “'Moving Beyond Performative Marketing: Building Authentic Connections with the Latine Community,” to learn more about the negative effects of “Latino coating,” understand performative marketing and discover how we can build authentic connections with the Latine community. 🌟 #LatineVoices #HHM #AuthenticStorytelling

Check out Pitch Marketing on LinkedIn for anyone needing help in the marketing space!

🚀 Introducing Platinum Sales Visuals! 🚀 We're excited to announce the launch of Platinum Sales Visuals, your go-to partner for enhancing digital marketing through high-impact video content. 🎥 Why Video? Including a video on your landing page can boost your conversions by up to 80%! Our mission is to help you unlock this potential and drive your business forward. Here are a few reasons why video is a game-changer: 1. Engage and Retain: Viewers retain 95% of a message when obtained via video compared to just 10% through text. 2. Drive Decisions: 84% of consumers have been convinced to buy a product or service after watching a brand’s video. 3. Maximize ROI: Short-form videos offer the highest ROI and are set to see the most growth in 2024. At Platinum Sales Visuals, we specialize in creating compelling videos that captivate your audience and boost your conversion rates. From engaging social media clips to informative product videos, we’ve got you covered. ✨ Ready to elevate your marketing strategy? Let’s connect and explore how we can transform your business with the power of video! #VideoMarketing #DigitalMarketing #BusinessGrowth #PlatinumSalesVisuals #BoostConversions

How do you create and build a brand? That is what someone asked me the other day. There are various things to consider, here are just a few, in no particular order... 1)A brand isn't just a logo....yes, you do need a well-designed logo but a brand needs much more thought 2)Be different in your approach and understand why that it is important 3)Build a brand around the 'why' and create a story to tell 4)Identify who your target audience is 5)Once you have a brand, you have to build trust to be able to sell it because if you don't have trust, people will not buy! Do you need advice or help with any of the above? We have loads more advice on how to build a brand to add to the list: talktous@boundarymarketing.co.uk https://lnkd.in/ddD9z-a #brands #buildabrand #marketing #PR #Communications #highways #infrastructure #transport

Ever find yourself swamped with logistics, juggling a million things for an upcoming event? Amidst the pre-event buzz, don't overlook the golden ticket – your event content! 🎟️    Yes, booth design, build, and pre-event promotion create the splash. But it's the event content that seals the deal for your visitors! ✨    Ensuring you have impactful messages on displays and printed takeaways, alluring video content on your booth screen connects your prospects to your value proposition and starts the discussion. 🚀    Ready to craft compelling event content? Let's ensure your message stands out and resonates with your audience ➡️ https://lnkd.in/e7ns9gFy    #ContentIsKey #EventMarketing #ContentThatConnects