Roundel’s Post

Episode 4 of Recap is now up on Spotify. In it we cover eCom Collab Club™ 🥞 London's event on Data Driven Decision Making, which took place on Wednesday, 8th May Click through the link in the comments for Andy Richley's thoughts and key takeaways from the morning. #ecommerce #events #data #dontbeapancake #podcast

Have you been enjoying the Blue Light Special Podcast? You'll definitely want to re-visit Episode 1 where Christine Wright and Trevor Lewis dive into the world of shopper marketing, offering insights to help you excel in your career. In this inaugural episode, they cover: 🔹 The impact of social media on consumer behavior, especially among younger generations. 🔹 Personal retail experiences and brand shout-outs for those getting it right. 🔹 Trends in retail and branding. 🔹 Segmenting in-store marketing budgets based on store volume. 🔹 The importance of flexibility and nimbleness in retail. 🔹 Personal reflections and professional advice. Check it out here: https://hubs.ly/Q02B1mYC0 #BlueLightSpecialPodcast #ShopperMarketing #RetailTrends #SocialMediaInfluence #PodcastLaunch #MarketingInsights

The latest episode of Recap is now up on Spotify. In it we cover eComOne - eCommerce Growth Agency's cookiemageddon event in Lincoln on Thursday, 2nd May and the Klevu / SQLI UK & Middle East Rewriting the eCommerce Rule Book webinar from Wednesday, 1st May. Click through for Andy Richley's thoughts and key takeaways from both of these sessions. #ecommerce #data #cookies #womenintech #womeninbusiness #podcast

The Unofficial Most Interesting Retailers List - February Edition On today's Reimagining Retail #podcast, we discuss the unofficial list of the most interesting retailers for the month of February. Our Insider Intelligence eMarketer analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight #retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? Tune in as they defend their list against analysts Sky Canaves and Blake Droesch: https://lnkd.in/eeJ3gxQR Do you agree with their rankings? Let us know in the comments.

While in-store media measurement can seem complex, with the right strategic partners, it can be straightforward. In a recent episode of The CPG Guys podcast, our CEO, Marlow, explores what measurement looks like for both endemic and non-endemic brands. Here’s a brief preview, but for a full understanding of the value of in-store digital advertising, how brands can get started, and where the industry is headed, make sure to tune into the full podcast. Listen here: https://lnkd.in/gvFSn4qx #RetailMedia #Marketing #CPG #Advertising

Scoop's in! Tune in for Omnicom Commerce's Tina Manikas' insights on joy, value, and balance in CPG success!

🎙 Listen to this episode of EMARKETER’s #podcast, Behind the Numbers, as analyst Sarah Marzano and Ryan Mayward, SVP of retails sales at Walmart Connect join host, Marcus Johnson, to discuss how #retailmedia is meeting the demand for full funnel campaigns, what folks are building to help with measurement, and how in-store #audio can upgrade the experience. 🎧 Tune in: https://lnkd.in/eywm9M_z

New Podcast Alert! Check out the latest from CPG Scoop with Tina Manikas.

Our scoop with Tina Manikas, Global Head of Connected Commerce at Omnicom Commerce, is LIVE! 🍨🎉 Here are some of our favorite takeaways from this episode with Tina: 💡 CPGs need to focus on value and joy in the buying process to compel consumers to choose their brands. 💡 Being nimble and partnering with others can lead to success in the ever-changing CPG industry. 💡 Finding balance and being present in different aspects of life is so important for personal well-being. 🎙️ Tune into this episode on our website or wherever you like to listen to your podcasts: https://lnkd.in/d7x2uV5M #CPGScoop #CPGGuys #marketing #insights #cpgindustry

Have you been enjoying the Blue Light Special Podcast? You'll definitely want to re-visit Episode 1 where Christine Wright and Trevor Lewis dive into the world of shopper marketing, offering insights to help you excel in your career. In this inaugural episode, they cover: 🔹 The impact of social media on consumer behavior, especially among younger generations. 🔹 Personal retail experiences and brand shout-outs for those getting it right. 🔹 Trends in retail and branding. 🔹 Segmenting in-store marketing budgets based on store volume. 🔹 The importance of flexibility and nimbleness in retail. 🔹 Personal reflections and professional advice. Check it out here: https://hubs.li/Q02B0VXM0 #BlueLightSpecialPodcast #ShopperMarketing #RetailTrends #SocialMediaInfluence #PodcastLaunch #MarketingInsights