Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
A strategic shift is underway as the industry seeks to #revitalize the capital flywheel through enhanced distributions. Balancing exits, GP-led secondaries, and innovative #liquidity solutions becomes #imperative for sustained growth. Our exploration will uncover #strategies aimed at reigniting the industry's momentum.
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
As the early adopter of Sessions, I support the "Save Sessions" campaign. Let's support Sessions—it's more than just another SaaS. It's a movement fostering innovation in this landscape. Having used Sessions for the past year, I can attest to its value as an innovative conference tool (a Zoom alternative). #SaveSessions #innovation
Today is payday, and for the second time, we’re missing it. But guess what? We’re Not Giving Up! We’re more fired up than ever. The overwhelming support from you and our community drives us forward with unstoppable force. Our first move to turn this around? We’re launching the SAVE SESSIONS Lifetime Deal drop. We’re aiming to raise $200k by the end of this week. With your support, we will make it happen. The link with all the details is in the comments & here: https://save.sessions.us Last week, your GO RADU GO made our story explode—nearly 100,000 impressions, over 1,000 messages of support, and even investment and acquisition proposals. Now, we need you one more time. Let’s go with GO SESSIONS GO—even if the Lifetime Deal isn’t for you, your comments and support push us harder than ever. We've got this together. THANK YOU SO MUCH! Please let me know your thoughts, and I'll reply to everything.
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
Why is strategy essential in business? Why do some businesses always hit their targets while others struggle? Well, it often comes down to one thing: having a clear strategy. Not just shoutouts to the public, not tons of advertisements, not throwing parties to cheer followers... but a strategy! We are now in a fast-changing business world, and a solid strategy is key. It helps us stay ahead of the curve and not just react to what's happening around us. A good strategy guides our company’s actions, ensuring that every effort is focused and efficient. It turns random activities into meaningful results. Without it, businesses can get lost in a mess of tasks with little payoff, dealing with problems like price wars, high employee turnover, cash flow issues, stagnant revenues, and shrinking profits... sounds familiar? So, a strategy isn't just a plan; it's the roadmap for success, a GPS to help us stay innovative and agile. Let's talk! 😊 - How has a clear strategy helped your business tackle challenges? - What strategies have you found that keep you ahead of the competition? #BusinessStrategy #Leadership #BusinessGrowth #MarketLeadership #Innovation #Positioning #Marketing
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
It's amazing what data can reveal. When I first started using AI in marketing, I had no idea just how much was hidden in the numbers. Our team analyzes customer behavior and demographics, and the insights we get are amazing. For example, AI showed us certain young entrepreneurs prefer specific times to engage on social media. Some purchasers tend to purchase from marketplace rather than web stores (or physical stores). Not easy to notice by just scrolling. These hidden gems changed how we market. Instead of shouting into the void and hoping someone hears, we became laser-focused. If you try to promote everything to everyone, no one listens. It’s like being at a noisy party and not catching anything anyone says. When you focus on one target with a clear message, you truly connect. We honed in on specific segments and tailored our campaigns. It worked wonders. Our engagement rates went up, and so did our sales. Think of it this way: - Data reveals customer habits. - Find peak engagement times. - Target specific groups with pinpoint accuracy. - Refine and repeat. AI marketing helps us see what the naked eye can't. By using data, we can cater to what our customers really want. It’s not about working harder; it’s about working smarter. #AIMarketing #DataAnalytics #CustomerBehaviour #MarketingStrategy #AudienceSegmentation
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
10 talking points from the KL20 Summit 2024 1. KL20 Summit 2024 focuses on attracting global investments and empowering local entrepreneurs. 2. The summit is part of the MADANI Economic Framework, aiming to balance economic growth with market forces. 3. Emphasis on technology as a means for societal equality and economic productivity. 4. Acknowledgment of technology's potential negative impacts, with a balanced approach to its adoption. 5. 12 international venture capital firms to establish offices in Kuala Lumpur. 6. High-tech companies to set up operations and R&D facilities in Malaysia, focusing on Asian markets. 7. Plans to develop Southeast Asia’s largest IC Design Park with partnerships including British chipmaker Arm Holdings. 8. Initiatives supported by the Selangor Information Technology and Digital Economy Corporation (SIDEC) and the Selangor state government. 9. Establishment of city-to-city connections, such as between Kuala Lumpur and Hangzhou, to facilitate access to capital and markets. 10. Malaysia aims to become a leading hub in semiconductors, clean energy, agritech, and Islamic fintech. #KL20 #KL20Summit2024 #Technology #Investment #Innovation #EconomicGrowth #Malaysia
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
Let's join the event for a half-day of actionable insights and meaningful connections tailored for: ➜Institutional & Private Investors ➜Family Office Representatives ➜Venture Capitalists & Angel Investors ➜C-Suite Executives from ESG-Focused Companies ➜Financial Advisors #ImpactInvesting #SustainableFinance #WealthManagement #ESGInvesting #FinancialInnovation
Impactful Investing Event Alert: WealthFrontiers 2024 on 20 Apr 2024. Connect, learn, invest wisely. Your journey starts here! Register ASAP!
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Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
Exciting Update for FunnelMaze fans and Marketers! Hey everyone, I've just dived into the latest research by Jonny Protheroe and Sian Davies, and it's a game-changer for the digital marketing landscape! 🔍 "Decoding Decisions: Marketing in the messy middle" is not just a report—it's a blueprint for navigating the complex online purchasing journey that consumers face today. 💡 Key Takeaways: Decision-making is getting tougher for consumers due to a surge in choices and digital distractions. This comprehensive study, backed by Google and The Behavioural Architects, builds on their pivotal 2020 insights. It zeroes in on how we can leverage behavioural science to elevate Search strategies, enhance website Content, and optimize Points of sale. The result? Smarter marketing that competes effectively, boosts confidence, drives sales, and may even outperform a 10% discount at influencing shopper preferences. We're talking about employing ancestral instincts to our digital advantage—adapting swiftly to ever-shifting consumer demands. Do you want to stay ahead of the curve? Then I highly recommend downloading the report. Let's apply these principles together and watch our marketing efforts soar! #FunnelMaze #MarketingStrategy #ConsumerBehavior #DigitalMarketing #BehaviouralScience #InnovationInMarketing #MessyMiddle
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
How does YouTube rule the world this year? Hey everyone! Do you know? YouTube's personalized experience is revolutionizing our content consumption? Here's how.... 1. The "Ikea Effect": Just like assembling our own furniture, we value what we help create. This principle applies to how we engage with YouTube, shaping our own content universe. 2. Closer Bonds: Our input doesn't just personalize our feeds; it strengthens our connection with content creators, building a community rather than just an audience. 3. Feedback Loop: Our choices and comments don't go unnoticed. They directly influence what we'll be suggested next, making our experience increasingly relevant. 4. Leading the Pack: According to an MTM survey, YouTube stands out for offering something for everyone, more so than traditional or other streaming platforms. 5. Co-Creation: The line between viewer and creator is blurring. We're not just watching; we're influencing and sometimes even co-creating the content we love. 6. Community Support: The creator-audience relationship is deeper than ever. We're ready to watch ads to support the channels we enjoy, recognizing the effort behind them. 7. Smart Advertising: With Google AI, YouTube's ad ecosystem is finely tuned to viewer habits, ensuring brands reach us in a way that feels natural and engaging. In essence, YouTube is not just a platform; it's a culture we're actively building. As professionals, let's think about how we can apply these insights to create deeper connections with our audiences! #FunnelMaze #YouTube #ContentCreation #Personalization #ViewerEngagement #DigitalMarketing #IkeaEffect #CommunityBuilding #Innovation
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
Marketing dictionary: the future of marketing is here, and it's spelled A.I.! AI is revolutionizing our industry, and it's not a question of if, but how we're integrating this powerhouse tech into our campaigns. According to GroupM, AI will touch 90% of digital advertising by 2027! 🤖 Here's how to stay ahead: 1. Embrace AI-driven campaigns to gain a competitive edge. 2. Start with the basics and build up your AI Essentials. 3. Combine AI insights with human creativity for unparalleled results. Remember, we're not competing against AI—we're harnessing it to compete smarter. Are you ready to ride the wave? #FunnelMaze #AIMarketing #DigitalTrends #Innovation #AIAdvertising
Chief Marketing Officer, Max Capital Management | Certified Funnel Builder | Marketing Strategist
Most people hates pressure. However marketers, it's time to turn pressure into performance! With tight budgets and an uncertain economy, proving our marketing ROI has never been more crucial. A staggering 45% of us are prioritizing this very challenge. 💡 Take action now: 1. Partner closely with finance teams to showcase marketing's value. 2. Use sophisticated financial models for pinpointing ROI. 3. Reframe marketing from a cost center to a profit powerhouse. Let's not just survive the economic uncertainty—let's thrive by demonstrating value and driving growth. Together, we can redefine success in marketing. #FunnelMaze #MarketingROI #EconomicOutlook #GrowthStrategy #Finance
