Rachel Sutherland’s Post

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Founder + CEO, Rachel Sutherland Communications

Traditional media expectations and #influencers continue to bump up against each other in very public ways, especially in the hospitality space. This Eater recap/analysis of the recent Keith Lee (high profile TikToker) visit to Atlanta is a worthy read on the continuing intersection of social media and restaurant criticism. In some ways, it's like the Wild West: Are their rules? Who sets the rules? What is the truth? Who's version of the truth are we seeing/reading? If you're a business that is the subject of less-than-favorable public feedback, what is your internal/external reaction? (Having a strategic #PR team engaged will certainly help navigate those choppy waters.)

Why Atlanta’s Keith Lee Moment Matters —and Why It Doesn’t

Why Atlanta’s Keith Lee Moment Matters —and Why It Doesn’t

atlanta.eater.com

Shalisa Roland

Champion of Creativity, Culture & Community

12mo

Well said, Rachel! This is an interesting topic of discussion. Can’t wait to plow through the article.

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