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With the College #Football season kicking off, we wanted to share some insights into On-Premise consumption by NCAA Football fans. While College Game Day may inspire images of tailgates, there is also a large community of fans gather to cheer on the local team or congregate with fellow Alumni to root for their alma mater. Whether you follow religiously, or only tune in for The Game, read on for three quick insights or feel free to download our fact sheet for more info! 1. While #Mimosas and #Margaritas are the most popular drinks associated with NCAA Football - #RanchWaters are the fastest growing - with their popularity increasing by +375% since 2021! 2. The average velocity of #Gin placements in accounts known for NCAA Football has grown by 30% over the last two years 3. The popularity of watching NCAA Football while listening to #LiveMusic has increased by +147% and is the Environment most mentioned in conjunction with NCAA Football For more #AIpowered #OnPremise insights into #BeverageAlcohol consumption please check out our blog The Handshake. at https://lnkd.in/eV6zrA3h

Your playbook might be packed with strategies, but the insights on NCAA Football are the real game-changer! 🏈📊 From the rise of Ranch Waters 🍹 to the surge in football fans flocking to dive bars 🍻, the trends are as thrilling as a last-minute touchdown. Ready to score some major insights on what’s trending this season? 🕵️♂️ Dive into our latest report and get ahead of the competition! 🚀🏆 #NCAA #FootballFever #OnPremiseInsights #PoweredbyGroundSignal

It's that wonderful time of the year. (Not Christmas❌🎄) but the end-of-season awards, a momentous occasion for clubs across the country, from grassroots to professional, are just around the corner. These awards, which recognize the outstanding contributions of our players, are a testament to the hard work and dedication of our entire sports community, from parents behind the scenes to 1-to-1 coaches and managers on the touchline. What attributes are coaches considering when picking these players? To answer that, we have to look at a few categories. Here are the common ones for grassroots clubs: 1. Managers player of the season (POTS)  2. Most improved player of the season (MIPOTS?) For (1) POTS, some club managers look for in players are: - Attitude to learning and playing (A positive attitude and enthusiasm for the game) - Attendance "Half of the battle is showing up"/"You gotta be in it to win it."  - Leadership - Performances For the (2) MIPOTS award, you could consider the following: - Physical, psychological, social and technical progress of the player - Positional changes and how they have adapted to this It is no surprise that many scouts of professional football clubs look for some (if not all) of these attributes in a player when looking for a valuable player. Coaches, managers & directors, please consider all of these aspects when picking your winners. P.S who are your winners for the POTY & YPOTY?🤔 #proficientsportparenting #footballinsights #footballparent #footballcoach #grassrootsfootball #footballadvice #PFAPOTY

How to Succeed in the NFL: The Reality of Becoming a Pro Athlete Join us as we discuss the path to becoming an NFL player and the realities of a career in professional sports. We emphasize the importance of education and explore the limited opportunities for aspiring athletes. Discover the truth behind the glamour and the need for a backup plan. #NFLCareer #ProAthleteLife #AthleteReality #EducationMatters #SportsOpportunities #CareerChoices #BackupPlan #ProfessionalSports #DreamBig #RealityCheck

This past weekend I traveled to Florida to watch my 12-year-old daughter to play in the Amatuer Athletic Union Junior Nationals for Volleyball – the world’s largest volleyball tournament. I was amazed by the thousands of players (and families and coaches supporting them). Watching her dedication, hard work and passion for volleyball this past year has been truly inspiring. The journey has taught me so much, both as a mother, and as a professional. Here are four lessons she taught me through watching her play: 🏆 GRIT Pays Off: The teams’ countless hours of practice and their commitment remind me of the importance of persistence in achieving our goals. Whether it’s a personal dream or in business, consistency, and dedication are key. But it’s also about passion. Grit gave them a mental toughness that enabled them to persist — and even succeed — in the face of adversity. In fact, their team took 2nd place out of ~90 teams... and had the opportunity to be on the big courts for the final match, broadcast on ESPN 3 with a professional announcer. And much of their winning was due to pure GRIT. 🏆 Teamwork is Essential: The games they played lights out... were the ones where they were communicating 24/7. The support from coaches, teammates and family plays a vital role. Similarly in marketing and business, success is a collective effort and having a strong and accountable team makes all the difference. Support from your tribe is essential. 🏆 Be a Goldfish: Ted Lasso is famous for telling his players to “be a goldfish.” Why? Because a goldfish has a ten-second memory and can't dwell on its mistakes. This has served her team well on the court to reset for the next point. And it’s a good reminder for professionals as well. The power of the RESET is an amazing thing. 🏆 Celebrate Milestones:  Every step towards the goal, no matter how small or big, deserves recognition. Celebrating their achievement is a reminder to acknowledge and appreciate our professional milestones as well. There are so many crossovers from the world of sports into business and seeking excellence in all that you do. Here’s to many more victories, on the court, in the office and in life. #ProudMom #Volleyball #Leadership #GRIT #Teamwork

This young athlete's words highlight the profound impact that sports can have on an individual's life. For him, sports served as more than just a pastime; they were a lifeline and provided a path toward personal growth and success. His story underscores the importance of sports in providing opportunities for self-expression, development of character, and fostering leadership skills. Through sports, he found not only a means to rise above adversity but also a way to support his family and become a positive role model in his community. At G.E.A.R., we understand and celebrate these stories because they embody the essence of what we do. We strive to create opportunities, break down barriers, and empower individuals to thrive, both on and off the field. ✨ #GEAR #TransformativeImpact #YouthAthletes #YouthSports #YouthAthletics #FinancialConstraints #FinancialBarriers #YouthEmpowerment #AthleticsForAll #MakingADifference #UnlockPotential #BreakBarriers #EmpowerYouth #LevelThePlayingField #SportsForAll #AthleticEquality #YouthEmpowerment #CommunitySupport #YouthDevelopment

🏆 Is your team stuck in a rut? Find out how to change your school's legacy forever 👉 https://lnkd.in/g8t5FDNE Picture this: Your teams are no longer just part of the game; they're dominating it. The drive to win is burning so brightly that it's contagious. And we're not just daydreaming about epic victories and making a mark in the world. We're making it happen. Answer a few questions to unlock a powerful report—the catalyst for transforming your school's sports legacy. Start here: https://lnkd.in/g8t5FDNE #highschoolsports #athletics #recognitionmatters #teamculture #leadershipdevelopment #sportsmanship #studentathletes #sportsleadership #athleticdirector #mentalhealth #athleterecognition

🏈As the first night of the #NFL football season kicks off, the energy is electric both on and off the field! Are you passionate about football but not sure how to turn that passion into a career? Whether you’re captivated by the strategy, science, or business behind the sport, there’s a path for you to explore. From analyzing game footage to managing team operations, football-related majors and minors offer the foundation to pursue your dreams in the industry. With every new season, innovations in data, sports medicine, and media create fresh opportunities to contribute to the game in meaningful ways. ✨ Ready to turn your love for football into a lifelong career? Let the start of this season be your motivation to explore the endless possibilities! 📚 #FootballCareers #FirstNightOfFootball #SportsIndustry #PassionAndPurpose #CareerGrowth #EducationAndSports #NFL

I am so proud of my high school sophomore son, Samuel Morris, for making his varsity soccer team! While I am thrilled that he gets a chance to play the sport he loves in high school, I am more excited for the qualities he's developing from being a part of this amazing group. #Friendship Playing games together, practicing, having team dinners, hang outs, has built a tremendous bond among the team. On the pitch they look out for each other. #Discipline Showing up on time for practices and games, knowing if he's late, there will be consequences. Being sportsmanlike because a yellow card means immediate "time-off" the pitch. #Teamwork They say teamwork makes the dream work! Individual brilliance can win you a one-off soccer game, but to make it deep into a tournament and be successful, you need a great team, acting as a unit. #Grit Some games are easier than others. The tough games make him dig deeper. Never give up, play until the final whistle blows! If you've played or know someone who played competitive sports in high school or college, I'd love to hear the life lessons learnt from the experience. #soccer