Sanchit Goyal’s Post

This sector offers something for everyone. Multiple brands and retailers entering into the India's cosmetic market. From quick-commerce convenience to luxurious in-store experiences. Isn't India positioned to become the global beauty destination of choice? #IndianCosmetics #BeautyRetailTrends #MarketExpansion

Excited to highlight the incredible journey of Pilgrim in this week's #SpotlightMondays! Founded in 2019 by Anurag Kedia and Gagandeep M., Pilgrim has swiftly become a force in the skincare industry, achieving a remarkable monthly gross sales of 12 crores +. Anurag is also one of the most humble #founders I have met in recent times, his authenticity reflects in the brand. From sourcing ingredients from Korean Jeju Island to French Red Vine, Amazonian Patua, and Spanish Squalene, Pilgrim stands true to its promise of bringing the best of world’s beauty secrets to the Indian consumer . In a competitive beauty and personal care landscape, Pilgrim has carved a distinct niche by prioritizing #productresearch and development, boasting its own R&D team and lab. Unlike many competitors, they focus on creating original formulations, not 'me-too' products. Having personally experienced several of their offerings, I can attest to the consistently high quality, with their Argan Hair Mask being a personal favorite. With a total funding of $20M to date, Pilgrim has set ambitious goals, aiming to reach a revenue of 1000 crores in the next couple of years. Their recent foray into #offline retail with kiosks in Mumbai malls demonstrates a strategic move towards expansion. Beyond product excellence, Anurag and team have also built people excellence with several noted industry veterans joining the brand’s mission. They have been endorsed by #celebrities like Yami Gautam and Kalki Koechlin, which I am hoping has significantly boosted the brand's top-of-funnel awareness. Fun fact: Did you know there's a Danish jewellery brand also named Pilgrim? Talk about shared names across industries! Konark Gaur

Half of the businesses in India operate on the foundation of "Trust." For example: - Patanjali - Emami - Tata When we look at any foreign brand, like Maybelline, they are renowned for their makeup products. Maybelline continuously strives to excel in their makeup offerings. However, you will never hear about: - MAYBELLINE IODIZED SALT This is because they focus on perfecting their core brand. In contrast, in INDIA: Patanjali produces healthcare products, eatables, medicines, oils, and much more. We rarely question them with: HOW CAN ONE BRAND FOCUS ON SO MANY DIFFERENT THINGS? Because we trust Patanjali. We believe that whatever they do, it will be done correctly and for the benefit of their consumers! India is a country where trust is more important than paperwork. First, build the trust of people in your brand. Then everything seems easy. P.S.: Which brand is your favorite in terms of quality and variety?

Come to the Beauty and Cosmetics India Expo 2024 to see what’s new and exciting in beauty! The beauty business in India is growing fast and will be worth $18.4 billion by 2032. This expo is a great place to see the latest beauty products, learn about what people want to buy, and find out how companies are making beauty products better for the planet. Here’s why you can’t miss it: Emerging Trends: Witness firsthand the transformative trends shaping the industry, from the rise of vegan and cruelty-free products to the integration of cutting-edge technology in beauty solutions. Consumer Dynamics: Understand the shift in consumer behavior as social media and digital platforms redefine how we perceive and consume beauty products. Market Growth: With a CAGR of 10.91% from 2024 to 2029, the Indian cosmetic market is a burgeoning powerhouse of opportunity. Sustainable Beauty: Explore the ‘green cosmetics’ revolution, as the demand for sustainable and clean beauty products surges. Don’t miss the chance to meet the big names in beauty and to be part of making beauty better for everyone. Save the Date: 21-23 November 2024 Venue: Yashobhoomi Convention Centre, Dwarka, New Delhi, India. Stay Tuned for More Information Visit Our Website:- https://lnkd.in/dUPxYMQN #CII #Beauty #BeautyAndCosmetics #BeautyIndustry #CosmeticsExpo #BeautyEvent #BookNow #Hygiene #Personalcare #cosmetics #cosmeticpackaging #packaging #processing

#Indian shoppers increasingly seek high-quality, innovative #beauty #products, fueling a #demand for new and exciting options. India’s #cosmetics market is promising. The numbers speak for themselves – as of 2023, the Indian cosmetics market was valued at $8.1 billion and is expected to reach $18.4 billion by 2032. With India's vast population aged between 18-35 years, the cosmetics industry is poised for explosive #growth. Calling all #investors looking to capitalize on the Indian Cosmetics market! Let #OctagonaIndia be your trusted #partner, guiding you through #market #research to the final setup of your business in India. Do write to us to know more and avail of such services at india@octagona.com #InvestInIndia #OctagonaIndia #BusinessOpportunity #Easeofdoingbusiness #USA #INDIA #UK 

India’s Burgeoning Beauty Sector: A Goldmine for Global Brands The Indian beauty market is witnessing an unparalleled growth, offering a wealth of opportunities for international brands like L'Oréal and Shiseido The rapid expansion is fueled by a combination of India’s rising population and a growing affinity towards beauty products. This surge has positioned the country as a key growth driver for these cosmetic conglomerates. L'Oréal has recognized India as its fifth-largest market in the professional products division. With a strategy that leverages over 50,000 salons across 800 cities, L’Oréal is tapping into the country’s vast potential. #OmarHajeri, President of the Professional Products Division at L’Oréal, confidently states, “India and #indonesia alone will join the incremental 250 million people into the global middle class by 2030.” Furthermore, the success of Shiseido Cosmetics Indonesia Nars makeup products in India has surpassed expectations, indicating a significant market receptivity for quality beauty offerings. With a projected compounded annual growth rate (CAGR) of 10% between 2022 and 2027, the Indian beauty market is expected to reach a staggering $30 billion, showcasing the immense potential for brands willing to invest in understanding and catering to the unique needs of Indian consumers. As the Indian beauty market evolves, it’s clear that well-established international brands with a deep understanding of local preferences will thrive. The time is now for global beauty players to consider India not just as a market, but as a hub of growth and innovation. #BeautyIndustry #MarketGrowth #Loreal #Shiseido #IndianMarket #Cosmetics #GlobalBrands #InvestmentOpportunity #EconomicGrowth #MiddleClassExpansion #ConsumerTrends #BeautyProducts #orane

Ever thought about building a successful beauty #brand in #India? Let's dive into a roadmap straight from my personal journey. If you're dreaming of establishing a beauty brand in India, here’s a little roadmap from my personal experience: 1. 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵, 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵, 𝗮𝗻𝗱 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵: Understand the diverse skin types and preferences across our vast country. Before launching, know your market inside out. 2. 𝗔𝘂𝘁𝗵𝗲𝗻𝘁𝗶𝗰𝗶𝘁𝘆 𝗶𝘀 𝗸𝗲𝘆: Before diving into the latest trends, connect with the audience by offering products that resonate with their cultural roots and values. 3. 𝗣𝗮𝘁𝗶𝗲𝗻𝗰𝗲 𝗮𝗻𝗱 𝗽𝗲𝗿𝘀𝗲𝘃𝗲𝗿𝗮𝗻𝗰𝗲: It won't be an overnight success. Before seeing results, be prepared to invest time and effort relentlessly. Exactly! It’s about 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝘁𝗿𝘂𝘀𝘁 𝗮𝗻𝗱 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲. 1. 𝗟𝗶𝘀𝘁𝗲𝗻 𝘁𝗼 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸: Adjust your products based on genuine customer feedback. Their voices are your biggest guide. 2. 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗣𝗿𝗲𝘀𝗲𝗻𝗰𝗲: Use social media effectively to engage and build a community around your brand. 3. 𝗤𝘂𝗮𝗹𝗶𝘁𝘆 𝗼𝘃𝗲𝗿 𝗤𝘂𝗮𝗻𝘁𝗶𝘁𝘆: Focus on delivering high-quality products, even if it means starting with a smaller range. Stop complaining and start 𝗲𝗺𝗯𝗿𝗮𝗰𝗶𝗻𝗴 𝘁𝗵𝗲 𝗷𝗼𝘂𝗿𝗻𝗲𝘆. This is the 2024 way to 𝗯𝘂𝗶𝗹𝗱 𝗮 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗯𝗲𝗮𝘂𝘁𝘆 𝗯𝗿𝗮𝗻𝗱 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮 #BeautyBrand #cosmetics #skincare #bangalore #india Have you ever contemplated on starting your own beauty brand? Share your thoughts in the comments below! Or if you've already started, tell us about your journey. We're here to learn and grow together.

The integration of beauty with technology is revolutionizing the beauty industry. From AI-powered skincare analysis to virtual makeup try-on to Applications , tech is making everything easily accessible. Salons and Beauty Professionals also need to upgrade their procurement process , save their time and energy and start using Online platforms for their procurement. Being in Beauty Industry for 8 years, I have personally as a salon owner experienced problems in procurement of Salon products for my Salon, not getting the right discounts on small purchases to authenticity of brands I purchased. Every Salon faces these common problems. When i heard about ZALON, I was happy to hear that, they act like Digital Distributors of Salons PAN INDIA and have made the life of many Salons easy. Many B and C category salons in India, don't get good deals because of not procuring in bulk, but ZALON APP provides same discounts to buyers even on small purchases. I must say, this seamless fusion of innovation and Beauty Industry will prove to be a blessing for Salons and Beauty Professionals. Zalon, is expanding its area of operations PAN INDIA every day , from Kashmir to Kanyakumari being a part of Daily life of Salons and Beauty Professionals and making their life Easy. Great Initiative by Founders Ayush Ahuja | Abhiishekk Raj Pandey | Sunil Khatri #zalon #BeautyTech #Innovation #PersonalizedBeauty #skincoachishanagrra #salon #beautybusiness

#RakshaBandhan2024 For every product that we see, a brand gets struck immediately in our heads most of the time. It is the brand perception that any particular company creates. For example, toothpaste - Colgate/Dabur, shampoo - Clinic Plus/head & shoulders, and many such. Brand perception is how customers and the general public think about a brand, based on their experiences, beliefs, and emotions. It's not what the brand's owner says the brand represents, but rather what customers believe it represents. Brand perception can be influenced by many factors. But do we get any immediate brand in our minds when it comes to rakhis? Ans this market size is not so small. It is between 6000Cr and 7000Cr. We have been seeing these companies but never remembered at least me. Surprisingly, today I found the largest manufacturer of rakhis in India. They sell over 10000 types of rakhis every year. And that is ________ (Try to guess, the answer is below in the comments). There are many such companies in India. They are Amit Patwa Rakhiwale, Ashapura Rakhi, U V Rakhi, Golden Rose, Amar Rakhi, Aradhana Rakhis,  Sri Krishna Rakhi, Shree Shyam Rakhi, Sharma Stores, Ishwar Rakhi, Murli Rakhi etc. They have been tying the relations between many brothers and sisters for many years. However, creating a brand perception with one-off event in a year is challenging unless they have some other products. It's time for these companies to also get good recognition in our minds. #rakshabandhan #festival #celebration #branding #marketing

In India's diverse market, practicality beats brand prestige. Indian consumers prioritize unique, quality products over big names, shaping a market driven by utility. From tech to fashion, understanding this trend is key for brands navigating this competitive landscape. Insights: - Indians seek uniqueness and quality, valuing substance over brand prestige. - Familiarity with products guides consumer choices, emphasizing utility and value. - Brand competitiveness is evolving towards utility, quality, and marketing. - In luxury, utility and exclusivity drive consumption more than brand prestige. What do you think about this? #IndianMarket #ConsumerBehavior #BrandValue #UtilityFirst #MarketInsights #BrandStrategy