How often do you hear older men praised for "aging like fine wine" while older women are overlooked? SeeHer member Unilever's Dove is here to change that narrative, proving that beauty defies age. This campaign spotlights a vibrant and diverse group of women, each with their own story, but all united by the timeless power of Dove. These women aren't just aging—they're thriving. Whether they're sinking shots in a game of pool or rocking out on the guitar, they're living proof that getting older doesn't mean slowing down. As Dove puts it perfectly, "Beauty never gets old."
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"Inspire Inclusion- Healthy Aging"♀ On this International Women's Day, let's celebrate by investing in the true drivers of growth: the mental and physical well-being of women! 🚺 To all the remarkable elder women, who have gracefully navigated through the seasons of life, often putting the needs of their loved ones before their own. On this meaningful day, let's redirect that care back to you, the pillars of our lives through the seasons of aging. 🌟 As you age it's essential to prioritize self-care as it's vital for your holistic well-being. To assist you in this journey, here, we present five tips for healthy aging that help in improving the quality of your life. Spread the word, tag the unsung heroes you know, and let's inspire inclusion together! 🌺💫 #Inspireinclusion #InvestInWomen #InternationalWomensDay #WellnessJourney
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Brands that are touting "anti-aging" are exacerbating the misleading definition of beauty. While this message has been fed to midlife women for generations, it's now being delivered to young girls. I commend Dove for their #TheFaceof10 campaign and commitment to promote self-confidence in young girls. "When did 10-year-olds start worrying about wrinkles and getting older? It is time to speak up to highlight the absurdity and protect their self-esteem," says Firdaous El Honsali, Global Vice President, Dove. "At Dove, we believe beauty should be a source of happiness, not anxiety. Link to article in comment below. #faceofbeauty #midlifebeauty #proaging
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Today, I listened to an insightful discussion between Gerry Hussey and Oonagh O'Hagan on “Finding Your Why.” It’s crucial to determine your ‘Why’ when embarking on a health journey. Your ‘Why’ is your connection point, your purpose, and your driving force to get healthy. Whether you aim to wake up every morning feeling your best or ensure you’re healthy enough to watch your children grow, this motivation is key to guiding you. My ‘Why’ is to be as fit and healthy as possible. I want to be independent, to look after myself, and ensure that if I do get sick, it won’t be because of my lifestyle choices. This passion has driven me to establish MEGA’s first Female Wellbeing Day. An important point raised in the discussion was on equality. Both men and women seek the same outcomes but often communicate in different ways. This is why we’re hosting an all-female event—to deliver key messages in a way that resonates and inspires. Knowledge is power, so if you work within the #manufacturing sector, we would love to see you on June 17th for our MEGA day out. Let’s empower each other to find our ‘Why’ and achieve our health goals together! https://lnkd.in/emfepGU8 #HealthJourney #FindingYourWhy #FemaleWellbeing #MEGADayOut #ManufacturingSector MEGA- Manufacturing & Engineering Growth & Advancement Una McCabe Elita Frid Anastazja Milczarek Annette Kelly Caoileann Conway Marion Gray Frances Stewart
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Results-Driven Business Development Professional | Specializing in Market Expansion, and Revenue Growth
Why we should pay attention to women's opinions and needs? 🚺 Because women have a significant impact on consumer purchases and household decisions. Did you know that women buy or influence 80% of consumer purchases? They also play a key role in deciding what type of house is bought and how it will be furnished. By valuing women's perspectives, we enhance our understanding of consumer behavior and ensure inclusive products and services. #WomenEmpowerment #ConsumerInsights
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Let's stop celebrating Women's Day? I can feel the familiar exasperation with the campaigns, initiatives, talks by brands and companies for women's day. I see it in the women around me. No, we are not only mothers, sisters, daughters. No, we are not extraordinarily strong, resilient or wise. No, we don't have some special ability to be thoughtful and take care of those around us. No, we are not all naturally better at multitasking and planning. So when we see women being celebrated for having these qualities, it doesn't sit right. And we ask why this lip service on women's day. Why this discount today and pink tax on all other days.? Why this gift hamper today and not even a "good job" on any other day? And then we want to say stop this, it is performative, it is just on the surface, it doesn't have any actual impact. But sometimes we need to say things over and over again till enough people hear. We need to say things in different ways till it resonates with different people. We need things to show up at the surface for at least some people to start digging. And that is why I think we still need women's day celebrations. They are not the panacea and nothing will change with just one day a year. But it gives a voice, it gives us a seat at the table for at least one day and while that is not enough, it is not nothing. Cynicism is easy, hope is hard. Happy Women's Day till we get to the point where future generations will wonder why we needed a day like this.
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Strategic People, Culture & Change Leader🏳️🌈🇩🇪🌎: driving impactful experiences, building agile workforces & fostering organisational growth in our digital age | 🥇-winning Advisor & Speaker👩🏻🤖| AI & DEI | INSEAD
⁉️ When you think about aging, does beauty come to your mind? Love ❤️ this #Dove campaign, celebrating the power of owning your unique beauty and personality, regardless of your age. This evening I was researching the latest DEI trends and strategies, when coming across the campaign. Age is a diversity metric often given lesser importance. 💡 Too few organisational people and culture agendas strategically leverage the expertise of more experienced employees, with an extensive push for younger talent. 🙌 Diverse teams are proven to be more creative and impactful. Experienced professionals also offer a wealth of interpersonal, leadership, and subject matter skills. Plus - they’ve often got more perspective, building on having weathered more storms, ups and downs. Let’s embrace beauty and celebrate contributions at any age! #Diversity #DEI #DEIAgenda #inclusion #StrategicHR #PeopleandCulture #Dove #employeeengagement
Beauty never gets old. And getting older is beautiful! This is Dove’s latest campaign with a powerful message to generations of women. “The fear around aging is growing. We wanted to make it a source of joy and confidence rather than the anxiety it often is,” says Dove. A study from Dove found that 66% of all women feel pressure to look young. Just look at any ad across mediums and you’ll quickly see promises of younger-looking skin from a small, shiny bottle of an expensive serum. We don’t need another serum. We do need to make a conscious effort to celebrate aging *a lot* more. Dove aims to do this with a campaign full of women who prove that aging is beautiful, stylish, energetic, joyful, strong, and just plain fun. It’s life well-lived. It’s the confidence you have earned over the decades. The more we celebrate, and I mean really celebrate every year we get to spend on Earth, the more the younger generations will follow suit. Growing older is a privilege. Enjoy it. Celebrate it. We’re not “past our prime.” With decades of experience and knowledge, this is our PRIME!
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Consultant & Advisor | Director | Fractional Executive | Strategy, Planning, Business Development and Marketing | CPG | FMCG | Data monetisation | Transforming businesses and empowering growth, innovation and efficiency
The female consumer segment is powerful and diverse, shaping market strategies and driving innovation. Here are the top three values for Female Consumer: Value for money, Fairness and inclusion, and Health and wellness. 🌍 Understanding the growing importance of the Female Consumer 💰 Value for money: Frugal behavior and sensitivity to rising costs 🤝 Fairness and inclusion: Gender pay gap and motherhood penalty 🏥 Health and wellness: Diverse needs and untapped market potential How can businesses effectively connect with female consumers in today's market landscape? #inclusivegrowth #womenempowerment #marketstrategies #femaleconsumer
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I love the increasing visibility of women aged 40 and above. It seems there's a growing recognition of the value we bring, not because we are shouting louder, but in appreciating the depth of experience and wisdom we offer. Yet, much of the discourse around this age group revolves solely around the physical aspects of (peri)menopause, overlooking the myriad other dimensions. Conversations with friends reveal how our needs are evolving holistically – emotionally, socially, and spiritually. Despite our significant purchasing power, mainstream media fails to reflect our diversity and relevance in ads, copy, and social platforms. I long for narratives that delve beyond menopause, celebrating the multifaceted aspects of our lives. What makes this age remarkable extends far beyond 'parenting older children'; it's about embracing newfound confidence, pursuing passions, and contributing richly to society. Let's amplify these stories and redefine the narrative around women over 40. What are some of your stories? Would love to hear your side and experience. Please leave them in the comments or sent me a PM. #thestellacollective #womenover40 #blindspotnomore #freetobemeafter40
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It irks me when I hear people say they're not changing anything to their lifestyles because: "there's no point" "it won't make a difference" "it's not up to me to change". Individual actions matter. Obviously we need systemic, radical change from policy makers and big companies. But we also need the voices and money of millions of people to add up and gradually drive markets in a new, more virtuous direction. 💡 One thing I had never considered before, though, was the particular power of women in the shift to more sustainable lifestyles. Until I read a thought-provoking piece by Solitaire Townsend. A few snippets: "Women account for 85% of all consumer purchases. And we’re not just talking food or kids’ toys – women are responsible for more than half of home computer and car purchases." "To dismiss, as many have, the impact made by the millions of conscious buying decisions made every day – on how to eat, what to wear, where to go on holiday – is to dismiss the power of this choice. It is to dismiss, then, the agency of women. And it is another way to exclude women." While reflecting on the piece and on my own discussions with people about individual actions, I realised something quite interesting... The majority of people who I hear say individual actions don't matter, are more often... men 🤷♀️ Before you guys raise the #NotAllMen flag, let me clarify: I'm in no way saying this is all men. 😉 This is based on my own experience, in my own circles, influenced by their own biases and cultural contexts. I invite everyone, particularly people who are skeptical about individual action - regardless of their gender - to read Solitaire's brilliant piece 👇 https://lnkd.in/eV-iWRVv #SustainableLifestyles #ClimateAction #SustainableConsumption #Feminism
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