Sergio Pepe’s Post

¿Cómo alcanzar la generación del milenio o la generación Z con tus campañas? Eche un vistazo a estos nuevos insights de GWI.

🥂 Is "Sober Girl Summer" the new "Hot Girl Summer"? GWI's latest data reveals that 24% fewer women are drinking regularly. 💡 Curious about what's fueling the rise of a sober-curious lifestyle? Swipe through to find out.

💪 Consumer knowledge is power. It's not just about what they buy—it's about who they are, their needs, their online hangouts, and what drives their purchases. Overwhelmed? GWI has made it easier 👇

Consumer knowledge is power 💪 Understanding more than just what customers buy is crucial—it's about knowing who they are, their needs, online hangouts, and what motivates their purchases. Feeling overwhelmed by all this data? We've simplified it for you. Check out how GWI can help below 👇

😎 Want to keep up with what’s going down online? GWI’s ultimate social media trends report gives you the complete highlight reel of what scrollers are thinking, feeling, and doing.  Find out: 🤝 How the right influencers can boost ROI 🎯 Which platforms are best for your content 🧩 Where social fits into your audience’s buyer journey 👉 Grab your free copy: https://bit.ly/4aoL7P2

🥇 The G2 badges are in, and we couldn't be more delighted. At GWI, we love giving our customers access to insights from over 3 billion consumers, and it's great to see the feeling is mutual. 🚀

📣 Big news! GWI has partnered with Snowflake data marketplace to make it easy to create bespoke data sets and solutions. Analyze every response from every panelist directly within Snowflake, segment and target specific audience subgroups like a champ, and process GWI Respondent Level Data alongside other third party data sets to create perfect custom solutions. 🌎 GWI USA represents consumers from across 50 states, and GWI Core covers 50+ different markets. Check out the press release to find out more 👉 https://lnkd.in/eDN-nqBi #GWI #Snowflake #DataMarketplace #BespokeDataSets #CustomSolutions #AudienceSegmentation #DataAnalysis

👋 Did you know that 74% of C-suite executives are on TikTok? That's right! TikTok recently leveraged GWI to understand their audience's attitudes and behaviors, and found that these executives are not just watching dance videos but also networking and connecting with their favorite brands. So, next time someone tells you to stop wasting your time on TikTok because our C-suite customers aren't there, you know what to say - They are! Check out the insights in the post below.👇 #TikTok #Csuite #MarketingInsights

🎉Exciting news! Thrilled to share that GWI is now the official insights partner of the Alliance of Independent Agencies, the UK's leading independent agency trade body. GWI will host quarterly roundtables and webinars to share the latest data on hot topics, from changing attitudes to social media and the shifting retail landscape, to what Gen Z really think, feel, and do. GWI will also provide useful resources, reports, and blogs and will act as insight experts to the Alliance's strategy & planning action group. This partnership is all about adding value for the Alliance of Independent Agencies. #GWI #AllianceOfIndependentAgencies #Data #Research #Marketing #Advertising

🚨 Check out the latest consumer media report for 2024 by GWI✨ From smart products to AI and social media, get insights into your audience's media habits and hobbies 👓 Discover where consumers spend the most time online, learn how people find new brands and products, and find out why AI could be your next big move 👨🏽💻 👩🏽💻 Get the report here: https://lnkd.in/dve78QUj #GWI #MediaReport #ConsumerInsights #AI #SocialMedia #media #insights