Shaila Saini’s Post

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Founder of Lushious Beauty. Pursuing a Bachelor’s of Science in Marketing at Rohrer College of Business.

Earlier this summer I was accepted into the 2024 cohort of Rowan’s School of Innovation and Entrepreneurship’s AccelerateRU program! 💡 Midway through the program for the second time - given my participation last summer as well - I can say that the value I’m gaining once again as a startup founder is immense. Here are some key takeaways thus far: - Building a company and product that people want is more valuable than one may think. This can equate to a triple bottom line. Profit, People, Planet. - The validation for your idea comes from customer discovery. Although as a first time founder you may dismiss initial conversations you have with potential customers, it can serve as an important piece of data in pitches and the business plan. - Creating leverage and becoming valuable as a founder or company is an accumulation of multiple components. Whether that’s sharpening your edge in relationship building, or handling finances, they’re all building blocks in what makes your company unique. Finally, a huge thanks to Jessica Vattima for the opportunity to participate once again, and Jiah Pearson-Leary for the mentorship we’re being provided every week!

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