Shreya Banerjee’s Post

What Makes a Good Designer? This seems to be an age-old question. At a surface level, I'd say that design improves with experience. The more you do it, the better you become (as with most things). However, I've come to realize that what truly makes a designer a great problem solver is empathy. A common misconception about graphic design is that we create art. This couldn’t be further from the truth. Art, by nature, is subjective; it doesn’t need nor seek to be understood. The artist creates art as a solution for their need to express themselves. Design, on the other hand, solves problems, and graphic design does so visually. Consider this: creating a design for women going through menopause could be challenging for a male designer in his 30s. How do you overcome this challenge? Through empathy. By asking questions and seeking input from women who can offer insights. In an ideal world, all types of design would go through an intensive research and prototyping phase, but that's not always feasible. Still, by empathizing with the end user and using the tools available, your chances of success are far greater than if you were to force your style or personal preferences onto the project—mistakes that we, as designers, have all probably made at some point. There’s always someone with a portfolio that looks the same across all industries, making you wonder if the designer actually tried to solve the business’s needs or simply applied their style to every brand they’ve worked with. Empathy and intuition are two qualities that are often overlooked, but I truly believe they make all the difference in creating effective design work. If you’re stuck, always ask yourself: how will the intended audience react when they see, use, or experience this design?

Hey designers! Today, let's shift our focus to creating inclusive and accessible designs that cater to everyone: 🔹 Understanding Inclusivity:   - Accessibility isn't just a buzzword; it's about ensuring everyone, regardless of ability, can access and use digital products seamlessly. 🔹 Practical Implementation:   - Example: Contrast and Typography    - Use sufficient color contrast for text and background to aid readability for users with visual impairments.    - Opt for clear and legible typography to enhance comprehension for all users, including those with dyslexia. 🔹 Key Considerations:   - Embrace diverse perspectives: Consider various user needs and abilities throughout the design process.   - Leverage accessibility tools: Utilize assistive technologies and guidelines to ensure compliance with accessibility standards. Let's design with empathy and inclusivity, making the digital world a more welcoming place for everyone! #UIUXDesign #InclusiveDesign #AccessibilityMatters

Color serves as our visual interpretation of various light wavelengths. The human eye comprises three receptors, perceiving short, medium, and long light wavelengths. Despite our shared anatomy, individual experiences of color vary due to factors such as age, gender identity, culture, and personal preferences. Approximately 8% of the global population faces some form of color blindness. Color choices, made instinctively, are underpinned by the science of Color Theory. It elucidates the relationship between different colors and their appearance when combined into various schemes in graphic design. Color psychology, a branch of Color Theory, delves into the emotional connections people have with colors within their cultural context. This collective knowledge about color is crucial for anyone involved in working with colors, be it a small business owner crafting a flyer, a designer selecting a color scheme, or an entrepreneur designing a logo. Let's delve into the intricacies of color, exploring the fundamentals of the color wheel, color theory, and global color significance, and how these aspects connect to visual marketing, branding, and graphic design. We'll also discuss common color models (considering print vs. digital), strategies for leveraging color inspiration, and how to effectively manage color swatches using design applications. Stay tuned for additional insights! We'll be diving deeper into the world of color, covering more information on the intricacies of our visual perception, the diversity in color experiences, and the impact of factors like age, gender identity, culture, and personal preferences. #ColorPerception #IndividualColorExperience #DiversityInColorPerception #ColorBlindnessAwareness #ScienceOfColor #ColorTheoryExplained #ColorPsychologyInDesign #CulturalInfluenceOnColor #VisualMarketingStrategies #BrandIdentityDesign #GraphicDesignTips #ColorWheelBasics #GlobalColorMeaning #PrintVsDigitalColorModels #ColorInspirationIdeas #DesignApplicationTips #ColorSwatchManagement #CreativeColorChoices

🌟 Quick Tip! 🚀 Ensure that your design is accessible to individuals with disabilities by using proper contrast and readable fonts. 💡✨ Small changes can make a big difference! Share this tip to create a more inclusive digital experience. 🌐👩🦯 #AccessibleDesign #DesignTip #InclusiveDigital #GillGraphics

The Influence of Color Psychology in Graphic Design 🌈 🎨 Color psychology plays a crucial role in graphic design by influencing emotions, perceptions, and user behavior. Different colors evoke specific responses—red for energy, blue for trust, yellow for optimism, and green for nature and balance. Designers use these associations to build brand identity, improve user experience, and guide decision-making. The right color choices can evoke emotional connections, enhance a design’s appeal, and align with cultural meanings, making it a powerful tool for creating visually engaging and effective designs. #DesignerLife #DesignMindset #GraphicDesignerTips #DesignTips #ColorPsychology #GraphicDesign #CreativeDesign #DesignInspiration #colors #DesignStrategy #ColorTheory #DesignInfluence #CreativeDesign #DesignInspiration

Accessible fonts break the boundaries of disability. Let's uncover the fundamentals of font accessibility and see a curated list of fonts ideal for making your designs more accessible. #accessiblefonts #webaccessibility #adacompliance #wcag #inclusivedesign

https://lnkd.in/gHVGkHEd Hey LinkedIn Fam…. We have interactions with colors daily, be it what we wear, what we see, especially the female gender, we take colors very seriously, we appreciate colors and adore color combinations. As a designer, color is one of the key factors to note when designing……. Check out my article on medium about Color Principles. Thanks to Dev and Design for taking me through this journey of Color Principles in the ongoing bootcamp.

🌈 Is Your Design a Chameleon or a Peacock? The Color Secret Nobody's Talking About! 🦚 Hey design tribe! 👋 Ever felt like your designs are shouting in a library? Or whispering at a rock concert? It's time to uncover the real MVPs of the design world - colors! 🏆 Here's a little secret that'll blow your mind: "Color is a power which directly influences the soul." - Wassily Kandinsky And boy, was he right! But here's the kicker - it's not just about picking pretty colors. It's about speaking the secret language of the human psyche! 🧠✨ So, how do we become fluent in this color lingo? (Spoiler: No Duolingo required!) 😉 🎨 Color Emotion Decoder: Red = "Hey, look at me!" 👀 Blue = "Trust me, I got this." 🤝 Green = "Relax, it's all good." 🌿 Yellow = "Let's party!" 🎉 But wait, there's more! 👇 1️⃣ The Cultural Color Chameleon 🦎 Red screams "Stop!" in the West but whispers "Good fortune" in China. Mind-blowing, right? 2️⃣ Age is Just a (Color) Number 🎭 Toddlers love bright yellows, teens dig neon, and adults? They're all about those subtle sophisticates. 3️⃣ Gender Color Myths: Busted! 💥 Pink for girls, blue for boys? That's so last century! Let's break those color barriers! 4️⃣ Brand Color Crush 💘 Why is Facebook always wearing blue? It's not a fashion statement - it's psychology! 🤔 Here's a challenge for you color ninjas: Look at your favorite app. What's the dominant color? How does it make you feel? Drop your color observations in the comments! Want more mind-bending color secrets? I've got a whole rainbow of design tips coming your way! Hit that follow button for daily doses of design wisdom that'll make your projects pop! 🌟 Credit: @UXmental #ColorPsychology #UXDesign #DesignSecrets #BrandingMagic

Color Psychology in Web Design: How to Choose the Right Palette for Your Brand I show you 3 niches of Color Psychology in the carousel. So, here's how to incorporate color psychology in web design in 7 simple steps: Step 1 - Choose your color palette. Example ↳ Opt for warm colors like red and orange to evoke excitement and passion. Step 2 - Understand color meanings. Example ↳ Blue represents trust and tranquility, while green symbolizes growth and freshness. Step 3 - Consider cultural associations. Example ↳ In Western cultures, white signifies purity, while in some Asian cultures, it represents mourning. Step 4 - Use color contrast strategically. Example ↳ Pairing complementary colors like blue and orange creates visual interest. Step 5 - Use color to guide user attention. Example ↳ Draw attention to important elements by using vibrant colors. Step 6 - Be mindful of color accessibility. Example ↳ Ensure your color choices meet accessibility standards for individuals with visual impairments. Step 7 - Test and iterate. Example ↳ Experiment with different color combinations and gather user feedback to refine your design. #webdesign #colorpsychology #userengagement #designthinking Shafi Raive Webtrackbd.com Schedule a meeting: https://lnkd.in/gnjNteeH