To all the mental health platforms, Why does a client come back to therapy? “A client will only come back if they feel that as a result of the experience they have had with the therapist, they are a little closer to understanding themselves.”- Emmy van Deurzen They do not come back because ~You offer a seamless session booking process or heavy discounts or send promotional emails or newsletters ~You have a sleek design of the platform's user interface or quick customer support responsiveness ~Your platform's ranking in online reviews or partnerships ~Your marketing gimmicks or wide-reaching social media presence It is the experience that the client has in those 50 minutes that is the determining factor. How can you support your therapists here? 📌 Avoid team-wide fixed session quotas; consider individual thresholds for the number of sessions per day. 📌Discourage the competition for the highest client return rate. 📌Prioritize pairing clients with the right therapist, not just the earliest availability. 📌Foster a culture that values quality over quantity, and avoids imposing rigid performance metrics. It is a joint effort by you and your therapists to create an environment for the client to feel safe enough to come back. 𝐖𝐡𝐚𝐭 𝐲𝐨𝐮 𝐝𝐨 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐭𝐡𝐞𝐫𝐚𝐩𝐢𝐬𝐭 𝐛𝐞𝐡𝐢𝐧𝐝 𝐭𝐡𝐞 𝐜𝐮𝐫𝐭𝐚𝐢𝐧 𝐢𝐬 𝐚𝐬 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭 𝐚𝐬 𝐰𝐡𝐚𝐭 𝐭𝐡𝐞𝐲 𝐝𝐨 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐜𝐥𝐢𝐞𝐧𝐭. 𝐌𝐚𝐧𝐲 𝐭𝐢𝐦𝐞𝐬 𝐭𝐡𝐢𝐬 𝐠𝐨𝐞𝐬 𝐮𝐧𝐧𝐨𝐭𝐢𝐜𝐞𝐝 𝐨𝐫 𝐮𝐧𝐜𝐚𝐫𝐞𝐝. ~ 💛 #mentalhealth #mentalhealthplatforms #therapy #therapiststruggles
Vasundhara Gupta
9mo
THIS!!! I want to scream this from rooftops!
Also screams from the rooftops. Clients are in therapy to get the support they need. It's the rapport that matters, not the marketing and reviews.
Susan Frager
9mo
Absolutely! Just wish the venture capital people would understand this.
Kriti .
9mo
Definitely something that needs to be addressed! Thanks for putting it so beautifully
Yes!
Hannah Brown
9mo
I agree with this, with ONE exception. How can clients find the right therapist if they can't figure out what the myriad of therapists do when they look them up? Unfortunately, everything is digital these days, so I personally believe that having a clear and personal online presence can be so helpful in matching clients with the right therapist. I'm certainly not saying that analytics or "return rates" matter, but as someone who had to do LOTS of consultations with potential therapists to find the right one for me - while I was struggling the MOST - it would've made a big difference for me to be able to weed out the providers that didn't specialize in the help I needed. Just food for thought from a different perspective! Thanks for sharing 😊
Client caseload requirements are antithetical to quality care and it is heartbreaking to see volume and quantity prioritized over effective treatment delivered by clinicians supported in doing their best work.
Prateek Sharma
9mo
Should reach all those who right "500+ souls touched" in their bio. I mean what?
On a mission to reshape India's Outlook on Psychology with Tranquil Porch; where every story matters| Psychologist | Therapist | Aspiring Researcher | Founder & CEO of Tranquil Porch 🧠
9moYour perspective is a game-changer.