Simms Fishing Products’ Post

Q: What do Red Bull, GoPro and gloveglu have in common? A: They all exploited their own niches, created new categories, and became Category Kings. Which brand do you see following this trend? #categoryking #gloveglu #redbull

When you really understand the brand you can make real impact by hero-ing specific brand elements, making bold creative choices and connecting with a product that brings this all together. The Campervan Custom Bar Runner for Forest Road is all of this in one. ✌🏽 #forestroad #brewery #drinksbrand #brandmanager #brandidentity #brandmarketing

🌟 Your Brand, What's the Plan? 🌟 In today's fast-paced digital world, having a strong brand strategy isn't just important—it's essential. Whether you're a budding entrepreneur, a seasoned business owner, or someone passionate about building a personal brand, the key to success lies in having a well-defined plan. 🔍 Questions to Consider: 1. What sets your brand apart? 2. How do you connect with your audience? 3. Are your branding efforts aligned with your business goals? 4. What strategies are you using to stay ahead of the competition? Infinite Space believes in unlocking your brand's limitless potential. From content development and digital marketing to creative consulting, Infinite Space_Kenya is here to help you craft a compelling brand narrative that resonates with your audience. #BrandStrategy #Marketing #BusinessGrowth #DigitalMarketing #ContentCreation #InfiniteSpace

How are you building top-of-mind awareness (TOMA) for your brand? 🧐 One of my biggest secrets to achieving TOMA is by creating as much brand real estate as possible. Brand real estate refers to occupying physical space in people's homes, offices, cars, and other places. It could be anything from branded Yeti mugs used for morning coffee to chip clips in their pantry. This is particularly important for brands that are not part of people's everyday lives. By establishing this presence, when it comes time for them to consider a product or service like yours, your brand will be the first to come to mind. #branding #mojoup #TOMA #brandmarketing

I have never written my own post on LinkedIn before, but I believe that this is good place to start! 😊   #NoNewClothes Challenge! are you in ? I am in 🚀 For some, killing time ⌛ includes playing games on their phones 🤳 and scrolling through social channels even while watching TV 📺. For me, I tend to scroll through online clothing stores for hours and have over 200 clothing items constantly saved across platforms 🙈. I am no superstar when it comes to #sustainability and clothing, let’s just say that retail therapy is real whether it is online or offline 💁♀️.  There is nothing quite like, placing an order, forgetting about it, and getting a ‘surprise’ package 📦 at my door followed by finding occasions to wear my latest fits 💃. BUT, did you know that the average person throws away around 36 kg of clothes every year? And I am not talking about recycling ♻ or repurposing those clothes. How crazy is that 🤯? With that, I am proud to be a part of the #Perwoll team which is actively fueling change with our Renew Technology which keeps your clothes looking new for longer, extending the life of your wardrobe👗! #Perwoll has now partnered with remake.world who are advocating for climate justice and human rights in the fashion industry. With this partnership, we are encouraging everyone to also take part in Remake’s #NoNewClothes Challenge, and refrain from buying new clothes for 90days. I am in 💪! 🚀 Are you? A big appreciation to my team that worked extremely hard towards bringing this to life! Jan Kruse Janna Ziefle Selina Wittig Stella Braun Kristina Golovkina Lorena Rautzenberg Olga Koroleva Michael Vaupel Alexander Lohse Matthias Hanschke I’m in – are you Olga Kosik Sophie-Charlotte Kaissling-Dopff Jessica Zitzer follow the chain and nominate 3 people! this is just the beginning 👚 👖 👗 👔 Instructions: 1. 💻 register on https://lnkd.in/dRsH7kjq 2. 🙋♀️ nominate 3 people to repeat the same mechanic 3. 🗓 at the end of the 3 months post again Challenge accomplished #Perwoll #Perlana #Mir #Fewa #Fleuril #Mas #Persil #RethinkNew #Sustainability #Henkel #HenkelConsumerBrands #NoNewClothes #EcoFriendlyFashion #PartnershipsForGood

Q: What is your strategy, and how can you stay consistent when planning marketing or lifestyle items around the GATR Coolers brand? A: My strategy is to just be ourselves. It’s pretty simple, because it doesn’t take hiring a fancy firm to implement what we’ve been living our whole lives. We are pretty simple people that happen to be making cool stuff. As you can see from the photo of some of our kids + friends during this season, this whole thing is way more than a hashtag for us! #GATR #GATRCoolers #Marketing #Strategy #GetOutside #CampLife

✂ ♻ Creating products that are of a high standard, last for a long time and are eventually repairable is essential to all our brands. Consequently, we have repair services in most of our stores. However, there are some challenges associated with the repair of textiles and finding joint scalable repair and deposit services to increase the lifespan of outdoor and sports clothing. Our brand Swix has therefore partnered up with Vandre AS and NF&TA for a pilot to show that it is possible to digitize large parts of the repair journey. A big thanks go to Stadion Bergans of Norway Helly Hansen Active Brands AS Viking Footwear Alfa Sko AS Inmeta SKOGSTAD SPORT Trond Evald Hansen Vandre AS who contribute time and knowledge to find common industry solutions. Once more, it shows how important collaborations are to move the needle in the right direction. The project is led by NF&TA and is supported by Handelens Miljøfond #perfectlyrepaired #Swix #responsibility https://lnkd.in/dTBsnEZv

We are in. Are you? Let's go ahead and meet at PERFORMANCE DAYS. Just write a PM to Krischan Hertle, Martin Kössler, or Claudia Klingelhöfer for a chat at #PerformanceDays. #textileindustry #outdoor

#LaMuntCares is about caring and working for a more #sustainable future 🌍 “Care” is a key element of LaMunt’s DNA from the very first day. It is not only a matter of long-term goals; it is about mindful decisions we make every day. The key is in the small actions we can do daily, like taking care of our garments, prolonging their lifetime and reducing consumption. It's with this concept in mind that we developed our new landing page dedicated to the care of LaMunt's products: https://lnkd.in/gCgSD3An Creating a series of videos explaining how to wash, dry, and make their lifecycle as long as possible. Explaining all the steps with the whimsical illustrations created by our #LaMuntCrew member Sophia Metzler-Jäger, which managed to capture the arty essence of our brand perfectly. Discover more on how you can take care 👇

After what feels like six months of rain in the UK, perhaps the latest WGSN trends report on The Outdoor Economy comes as no surprise. Products that allow us to enjoy the outdoors longer will be more in demand. Climate change, a rise in extreme weather, is going to influence product development. The old adage 'there's no such thing as bad weather, only unsuitable clothing' is going to become more important as time goes on. How this will impact the mainstream will be interesting. At ISPO Outdoor last year, the soaring rise of trail shoes was one of the big stories of the event. All the graphs showed a rise in trail shoes pre Covid, with a sharp spike from Covid and onwards (trail shoes to walk the new dogs we got and to wear to the office). A sector worth $7bn in 2022 is forecasted to be worth $19bn by the end of the decade. Meanwhile, WGSN highlights the rise of products that react to the weather - breathable when it's warm, retaining heat when it's cold. Basically the trends are once again putting the spotlight on outdoor product development, which will in turn impact clothing and fashion generally. #WGSN #fashion #Outdoors #outdoorbrands #outdoorclothing #OutdoorByISPO2024 #outdoortrends #trends #fashionbrands Continuous, David Beattie, Neil Sheakey, Alice Irving, Steve Conchie, Euan Gordon. https://lnkd.in/exwpUWjk