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CTO Networks & Managed Services for Orange France account

Fan behavior is changing, unlocking new revenue opportunities for Telcos and fan experience innovators alike 🔐 With Ericsson's ConsumerLab research, we can have a better understanding of what the fans of today are looking for when it comes to their experiences. 📸 The Social Sharer relies on connectivity not just to follow the action, but to share their most special moments. 🕶 The Tech Enthusiast is always on the lookout for cutting-edge ways to immerse themselves in the event experience. 🅿️ The Purist enjoys being in the moment but relies on connectivity for ticketing, parking and finding a good place to eat. All of these desires are made possible with robust and reliable 5G connectivity, giving Telcos the unique opportunity to facilitate the fan experiences of the future and drive growth 📈 It's fascinating to see how connectivity is becoming increasingly integral to enhancing fan experiences across different personas. How do you think the evolving fan behavior, as outlined in the article, will impact the strategies of Telcos and fan experience innovators in the coming years? #MakeItMemorable #FanExperience #StadiumExperience #5G #EventTech #TeamEricsson

A year of grand events and three fan archetypes

A year of grand events and three fan archetypes

ericsson.com

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