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Looking to bridge the gap between executive and employees? A cornerstone is the feeling of personal connection. Internal Comms leaders at AAA Northern California, Nevada & Utah showed the human side of the C-suite while aligning AAA team members on the organization’s guiding principle with a “Behind the Blocks” executive content series on their Simpplr intranet — driving high employee engagement! The 2023 “Behind the Blocks” series features a captivating blend of informal interviews and strategic Jenga showdowns with the executive team, tackling authentic conversations in an engaging and relatable manner. “The series has been met with resounding success, as evidenced by enthusiastic feedback and engagement from Team Members,” said Sergio Avila, Internal Communications Manager. The series drove a 41% increase in likes and 17% increase in comments compared to other intranet content. Kudos to the team for making leadership content fun and engaging! Catch a glimpse of their engaging series and other insights from Intranet Superstars: https://lnkd.in/dGW89Nxm

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