🔬 Achieve Precision in Pharma Advertising 🔗Read Article https://hubs.la/Q02PFkVp0 Pharma marketers face unique challenges in targeting the right audiences efficiently. That’s why Simulmedia has partnered with PurpleLab® to launch a cross-channel solution that integrates healthcare data with our TV+ platform. The result? 🎯 Highly targeted, 💸 cost-efficient campaigns that ensure compliance and maximize impact across 📺 linear and streaming TV. Learn more about how our new offering can revolutionize your TV strategy. 🚀 🔗Read Article https://hubs.la/Q02PFkVp0
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Did you know that consumers in-market for a new vehicle prefer to use streaming TV, digital newspaper, and email for communication? By understanding what types of media people prefer, you can match the best way to talk to your audience with the right offer. Experian can help you identify the right audience to target, the best channels to reach them on, and how to personalize your messages to their preferences. Read the full blog post to discover more of our recommended audience segments to activate in Q2!
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Performance validated CTV advertising that provides high-growth companies with incremental awareness, cost-effective new traffic, and ROAS that supports an evergreen approach to investing in streaming advertising.
Coffee and conversation. Love nothing more than this while visiting NYC and having partners reach out to extend the invite is always heart warming. Thank you Dmitry Trakovsky Paloma Veinstein Dasha Khritankova for spending time to talk video and TV commercials for high-growth and enterprise brands. When it comes to scripting videos that inspire, their creativity and execution are top-notch. Opinions vary but results and data tell the indisputable story. Keynes Digital realizes firsthand the impact of their brand advertisers assets when targeting consumers while they’re streaming TV shows on the big screen. #CTV #CTVadvertising #connectedTV #streamingTV #streingTVads #paidmarketing #paidmedia ##performancemarketing #performanceadvertising #creativeagency #agency
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📺 Exciting news! Triadex offers ConnectedTV services, expanding our suite of digital marketing solutions to help businesses like yours reach their target audience more effectively. With ConnectedTV, you can harness the power of streaming television to deliver targeted ads directly to viewers' screens. This innovative approach allows you to engage with your audience in a highly impactful way, driving brand awareness, website traffic, and ultimately, sales. Want to learn more about how ConnectedTV can elevate your marketing strategy? Visit our website to discover all the benefits and features: https://ow.ly/Pay050QSAJ5 #ConnectedTV #StreamingAds #DigitalMarketing #TriadexServices #TargetedAdvertising 🚀📺
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Audience Addressable is now available for marketers to harness authenticated audiences to better plan, activate, and measure multiscreen campaigns and drive incremental reach regardless of their footprint. This capability is especially valuable for political and auto advertisers looking to reach local, regional, and market-specific audiences. See the news: https://comca.st/4bSb9Mg via Broadcasting & Cable. #addressableTV #automotivemarketing #politicaladvertising
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Audience Addressable advertising is a game changer! We're making it simpler and more efficient than ever to have full-funnel advertising solutions. From top-of-the-funnel awareness to bottom-of-the-funnel conversions, we've got you covered every step of the way. #addressabletv #effectv
Audience Addressable is now available for marketers to harness authenticated audiences to better plan, activate, and measure multiscreen campaigns and drive incremental reach regardless of their footprint. This capability is especially valuable for political and auto advertisers looking to reach local, regional, and market-specific audiences. See the news: https://comca.st/4bSb9Mg via Broadcasting & Cable. #addressableTV #automotivemarketing #politicaladvertising
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Reach your voters where they’re watching! With streaming services leading TV viewership, CTV ads are important for your campaign. RepublicanAds.com makes targeting and engaging your audience easy. Start your CTV campaign today. It's FREE to get started. Learn more at RepublicanAds.com #CampaignSuccess #RepublicanAds #AwardWinning #Technology #DigitalAds #Republican
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CSO, CRO, CEO | Global B2B Revenue Growth Executive | IT, Media, Entertainment & Telecom ▶ Building Scalable Sales Engines
Is your strategy agile enough to capture the dynamic convergent TV market? The landscape of media is evolving! At the 2024 Mediaweek, giants like The Walt Disney Company and NBCUniversal demonstrated a powerful shift towards convergent media strategies, blending traditional TV strengths with streaming innovations. They’re not just adapting; they’re leading the change and setting new standards for content delivery across multiple platforms. What does this mean for your business in tech, media, or software? It’s time to rethink media strategies, not as a linear vs. streaming dilemma but as an integrated approach that expands your reach and maximizes revenue potential. ✔️ Embrace technology and data analytics to refine your audience targeting. ✔️ Diversify your offerings to include both on-demand and live content. ✔️ Learn from the titans but innovate to stay unique in your market. Are you leveraging convergent media strategies to achieve competitive advantages in your market? Share your thoughts or strategies below! 👇 Check out the full insights and more on how to apply these strategies to your business model. Link is in the comment section below 👇
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Do you want to know.. Which platforms and TV shows are capturing Gen Z’s attention How this audience is consuming content across linear and streaming Which advertisers are catching Gen Z viewers Check out Samba's Guide to targeting GenZ and DM me for more information
Our 2024 🔥Guide to Targeting Gen Z🔥 is HERE! Download now for a deep-dive into this audience’s TV habits, including: 🌟Which platforms and TV shows are capturing Gen Z’s attention 🌟How this audience is consuming content across linear and streaming 🌟Which advertisers are catching Gen Z viewers 👉https://hubs.ly/Q02xnNyZ0 #SambaTVInsights #GenZ #TVMeasurement #TVTargeting #TVData #TVAdvertising #TVTrends
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📺 Some key takeaways from our Samba TV Gen Z Insights Report: 🤔 Gen Z households streamed more than 300MM hours of TV during Q1 2024, with about half (46%) watching video streaming services daily. Additionally, 9 in 10 Gen Zers watch video content on smartphones weekly. Gen Z'ers also multitask when they watch TV, with 89% using a mobile device to go online while watching video content on TV at least once a month. Read more👇! #GenZ #TVviewership #CTV
Our 2024 🔥Guide to Targeting Gen Z🔥 is HERE! Download now for a deep-dive into this audience’s TV habits, including: 🌟Which platforms and TV shows are capturing Gen Z’s attention 🌟How this audience is consuming content across linear and streaming 🌟Which advertisers are catching Gen Z viewers 👉https://hubs.ly/Q02xnNyZ0 #SambaTVInsights #GenZ #TVMeasurement #TVTargeting #TVData #TVAdvertising #TVTrends
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Reach your voters where they’re watching! With streaming services leading TV viewership, CTV ads are crucial for your campaign. RepublicanAds.com makes targeting and engaging your audience easy. Start your digital campaign today. It's FREE to get started. Learn more at RepublicanAds.com #RepublicanAds #Technology #Campaign #Republican #DigitalAds #Tech
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