Branding’s Post

Blog Post | Is your brand image aligned with your goals? 🧐 Explore how media analysis can provide the clarity you need to fine-tune your brand strategy. Read our in-depth blog post to find out more! 📊👉 https://lnkd.in/gdi7s4tJ #BrandManagement #MediaAnalysis #BusinessGrowth

Digital Branding in Fashion: Setting Your Brand Apart In the digital age, crafting a compelling brand identity is crucial. Remember, ‘brand’ is not just your logo and colour scheme. To achieve this, focus on: Developing a Cohesive Visual Identity: Your visual branding should tell your brand’s story at a glance, embodying its ethos and values through colours, fonts, and imagery that are consistent across all platforms. Producing Engaging Content: High-quality content that speaks to your audience’s interests and values is key. This includes blog posts, videos, and social media content that educate, entertain, and engage your audience, encouraging interaction and fostering a community around your brand. Are you pitching your message because it is what you want to say, or have you worked out what it is your audience needs to hear? Maintaining Consistent Messaging: Every piece of content, advertisement, and communication should reinforce your brand's core values, creating a seamless experience that builds trust and loyalty. There is a great saying in business networking, ‘You should be remembered and referred’. For compound growth to be your best friend you need your audience to pass on your message to their trusted network. For further insights on digital branding and transformation, check out these articles: https://lnkd.in/eJEb355R #DigitalBranding #FashionMarketing #MadeBy7

🤖 A lot of things stress me out. 🤖 Some things can't be avoided, but one thing that shouldn't even be a factor in our stressful lives is ineffective communication. 🤖 I love writing about #ineffectivecommunication. Not because it's a good thing: I write about this topic because it needs to be called out. Nothing will change in our professional relationships unless we take a hard look at how we communicate with one another. 🤖 And if that means putting former and prospective clients on blast, it's worth it. 🤖 If this interests you, I hope you'll consider subscribing to my weekly newsletter, which goes out every Friday morning. 🤖 Tomorrow's topic: The detrimental effects of replacing your writing with AI. 🤖 (FWIW, I do think AI is useful. When used correctly.) Sign up here by grabbing my free resource: https://lnkd.in/evU6cQgp

Shaped by cultural shifts, AI advancements, decentralisation, and new approaches to community building, the future of branding is all about transparency, sustainability, and forging deeper connections with consumers. From AI-generated campaigns to purpose-driven collaborations, brands are finding innovative ways to stay relevant in an ever-changing world. Read more on Paradigms 2024: Future of Branding, on LS:N Global : https://hubs.la/Q02Tp-8-0

Recently, I watched a TEDX video by Youri Sawerschel about Branding. The most famous question in sales and marketing department is "Sell me this pen." Isn't it? He not only sold the pen but gained customer loyalty that, even if the product is no longer there, people will still think about the brand, no matter what!! Nowadays, we have AI to recover our mistakes, if we write some spelling wrong, autocorrect will correct it. If we want to write effective letters, AI will enhance the sentence formation, inculcating better vocabulary and usages of metaphors. We can enhance our writings using Tech tools available, but what about our thoughts ? Our thoughts are not filtered by AI and if you want to write someone, they will want to hear from you and certainly not from AI. Therefore, we give you the power back to your hands to write down your own thoughts. We give you the authority to make mistakes and correct them yourself. We give you "WE THE THINKERS." Personalize your writings with power, passion and We The Thinkers. Interesting, Connecting and Bold Pitch!! Here's the link for the TedTalk - https://lnkd.in/gp4nBbKN Check the talk and learn more about Branding values. #branding #marketing #smartpitch #tedtalk #learning #experiencedlearning

Want to attract more clients? It starts with building brand awareness and creating demand for your services. Learn how financial professionals can leverage both strategies for long-term success. #FinancialAdvisors #ClientGrowth #MarketingTips

Want to attract more clients? It starts with building brand awareness and creating demand for your services. Learn how financial professionals can leverage both strategies for long-term success. #FinancialAdvisors #ClientGrowth #MarketingTips

Want to attract more clients? It starts with building brand awareness and creating demand for your services. Learn how financial professionals can leverage both strategies for long-term success. #FinancialAdvisors #ClientGrowth #MarketingTips

Marketing tells the story. Strategy makes the story believable. And just to make sure, we had a conversation with a seasoned Strategist who's been using gimmefy to study, analyse, and impress different markets! Watch below to discover how an AI tool built for (and by) marketers can positively change the narrative for your brand. #BrandStrategy #AIForMarketers #LetsGOgimmefy #gimmefyAI

Brand messaging can't be templated. For one simple reason ↓ An effective brand message is based on what you DO differently. Think about it. Your brand message should communicate: → the unique value you bring → to whom → how In a way that shows off your brand personality... ...helps people FEEL your differentiation ...and resonates with your ideal customers. Try achieving that with a templated message. Or worse, an AI-generated message. 🤮 Templated and AI-written messages make you blend in. And the goal of a brand message? Stand out. Stop trying to shortcut your most important message. Put the templated AI crap aside. It's costing you customers. And revenue. ✌🏼 #shftyourbrand ----- Create a brand that stands out and attracts your ideal customers → https://lnkd.in/gyJ3b8ry