Public Relations’ Post

#PR isn't just for companies that might find themselves on the wrong side of a crisis situation. It's also not just for companies looking to push out a press release. PR is about long-term strategy, defining your voice and taking control of your brand. #emPoweR

𝟯 𝗠𝘆𝘁𝗵𝘀 𝗔𝗯𝗼𝘂𝘁 𝗣𝗥 𝗧𝗵𝗮𝘁 𝗔𝗿𝗲 𝗛𝘂𝗿𝘁𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗕𝗿𝗮𝗻𝗱'𝘀 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 🌟 Public relations (PR) is a critical aspect of business growth and reputation management. However, there are common myths surrounding PR practices that can hinder your business's success. In this Entrepreneur article, we debunk three PR myths and provide valuable insights for effective PR strategies. Here are some key points from the article: ✨ PR is beneficial for businesses of all sizes, providing credibility, brand visibility, and relationship-building opportunities. ✨ PR encompasses more than just press releases, including media relations, social media engagement, thought leadership, and community involvement. ✨ PR is a long-term effort that requires consistent dedication and strategy, with results varying based on factors like market conditions and target audience. Read the rest of the article from Entrepreneur Media written by NATASHA ZO to know more! Share your thoughts and COMMENT below.🔽 https://ayr.app/l/Ygds #entrepreneurship #marketing #scale #strategy #business #success

A couple of days ago, I posted asking you to choose between two topics that I will deliver a free masterclass on. It was so close but the one that got the most votes (by 2!) was- Leverage Your PR. So let's do it 🥳 Something I hear a lot from people who have had some PR before is that they didn't know what to do with their features for maximum impact. Or, more common, that they weren't aware that the power PR can have goes way beyond their interview being published. We have a full process around this that's super effective. And I'm going to share it with you. As well as creating impact and helping people, other effects that can come as a result of PR include: 🤩 A boost of credibility and authority 🤩 Becoming known as the go-to expert on a specific topic 🤩 Opportunities, such as brand collaborations, showing up 🤩 Booking more speaking opportunities on stage 🤩 A great reputation 🤩 An increase in revenue 🤩 An increase in leads and sales 🤩 Higher client retention 🤩 Increased social following & engagement 🤩 Or bypassing social media entirely if that's the desire 🤩 Building email lists 🤩 Building free communities  🤩 Creating a buzz around the launch of their new program, book, app, podcast etc  🤩 More media opportunities coming directly to you 🤩 Business growth PR doesn't create or fix anything. What it does is amplify what's already there, helping it to work better. To increase the effect, there are certain steps you can take... and up to now, I've only ever shared the juice with our paying members. Due to the sheer volume of people who have had PR before and were not shown what to do with their pieces though, I'm going to spill the beans 😍 This is suitable for you if: 🔥 You are an expert on a topic 🔥 You already have a proven offer  🔥 You already have some PR pieces and want guidance on how to maximise them  OR...  🔥 You are looking to get featured in the media in the near future and want to be prepared 🤩 The masterclass will be held over Zoom Thursday 11th July  2pm BST Comment YES below or send me a DM if you're interested and I'll get you registered 🥳

"If a company wishes to stand out, it needs to talk about its strengths and unique advantages, find ways to connect with its target audience and integrate communications into a comprehensive strategy for brand development and promotion. This is something that our agency excels at. We can help businesses come up with a sensible course of action that leverages a variety of tools and ultimately serves as a way to enhance their operations. This is PR," says Valentina Drofa, Co-founder and CEO of Drofa Comms, in her latest interview with FinanceFeeds. Have a read to find out - Ways to sustain a public image that consistently works on your brand, marketing, and sales - What quality all of our clients have in common - and it's not always something they had before working with Drofa Comms - How not to sweat over media crisis and approach it wisely (read - proactively) https://lnkd.in/ghgPqDG7

The Power of Mindset: How Having a Positive Media Mindset Can Positively Impact Your PR

A couple of days ago, I posted asking you to choose between two topics that I will deliver a free masterclass on. It was so close but the one that got the most votes (by 2!) was- Leverage Your PR. So let's do it 🥳 Something I hear a lot from people who have had some PR before is that they didn't know what to do with their features for maximum impact. Or, more common, that they weren't aware that the power PR can have goes way beyond their interview being published. We have a full process around this that's super effective. And I'm going to share it with you. As well as creating impact and helping people, other effects that can come as a result of PR include: 🤩 A boost of credibility and authority 🤩 Becoming known as the go-to expert on a specific topic 🤩 Opportunities, such as brand collaborations, showing up 🤩 Booking more speaking opportunities on stage 🤩 A great reputation 🤩 An increase in revenue 🤩 An increase in leads and sales 🤩 Higher client retention 🤩 Increased social following & engagement 🤩 Or bypassing social media entirely if that's the desire 🤩 Building email lists 🤩 Building free communities  🤩 Creating a buzz around the launch of their new program, book, app, podcast etc  🤩 More media opportunities coming directly to you 🤩 Business growth PR doesn't create or fix anything. What it does is amplify what's already there, helping it to work better. To increase the effect, there are certain steps you can take... and up to now, I've only ever shared the juice with our paying members. Due to the sheer volume of people who have had PR before and were not shown what to do with their pieces though, I'm going to spill the beans 😍 This is suitable for you if: 🔥 You are an expert on a topic 🔥 You already have a proven offer  🔥 You already have some PR pieces and want guidance on how to maximise them  OR...  🔥 You are looking to get featured in the media in the near future and want to be prepared 🤩 The masterclass will be held over Zoom Thursday 11th July  2pm BST Comment YES below or send me a DM if you're interested and I'll get you registered 🥳

Public relations is all about building forward as you grow, and should be an integral part of creating your brand culture. Working with a brand strategist and PR consultant can help you get clear on your origin story and creative growth verticals outside of your financing and profit goals. PR insights also helps you to tell the right story through every vein of your company as you grow both internally with your teams and externally in serving your customers. The best companies are those who maintain brand integrity in storytelling regardless of the changes it will go through over time. Here a few tips to help nee entrepreneurs and start-up businesses in getting a jump start in building public relations campaigns. These tips are for small-large brands too. Sometimes we forget the importance of the basics when we start to grow. The outcome is a lot of time and energy spent trying to catch up. Implement these strategies from the beginning and you can stay on top of your game. #consulting #strategy #publicrelqtions #businessstrategy #entrpreneurs #entrpreneurship #branding

"PR is what allows a company to build and maintain its brand, and it lasts as long as your business does. The intensity of communication efforts may vary depending on your needs at any given moment, but forgoing PR altogether is simply not a viable idea. At Drofa Comms, we believe in a comprehensive approach." ⭐ This is truly one of my favourite quotes from Valentina Drofa interview with FinanceFeeds. Read more via the link below to find out how we at Drofa Comms approach PR in the financial industry and what approach we take to make our clients renowned. https://lnkd.in/d6nYMnXu

Welcome to our PR Services page, where coaches, consultants, and entrepreneurs find their voice! 🌟 Are you looking to elevate your brand and connect with your on a deeper level? You’re in the right place! As someone who has journeyed through the ups and downs of building a personal brand, I've seen firsthand how powerful effective PR can be. Here’s how we can help you shine: * **Tailored Strategies:** We create customized PR plans that fit your unique goals and audience. * **Content Creation:** From press releases to engaging social media posts, we develop content that resonates. * **Media Outreach:** We connect you with the right media outlets to amplify your message and reach. * **Crisis Management:** We're here to help you navigate challenges and protect your reputation. Engagement is key in this digital age. We want to hear from you! What’s your biggest challenge when it comes to public relations? Share your thoughts in the comments below, and let's start a conversation! 💬 Don't forget to follow our page for tips, insights, and strategies to enhance your PR efforts! #PublicRelations #Coaches #Consultants #Entrepreneurs #BrandBuilding #MediaRelations

82% of the people you do business with will search for you online before ever setting up a call, stepping foot in your location or signing a contract. What are they going to find? Well, notice I didn’t ask if what’s online is true or not; that doesn’t matter; they will believe what they see online and that’s why I’m here today! My name is Liana Zavo and I’m a global impact speaker, PR strategist and Forbes thought leader. Now here at ZavoMedia Group, my partners and I want to give you a leg up on your competition and show you how to put up a digital fortress around your business. There are five ways that we control the online reputation of the folks that we work with and I want to reveal them to you today and it’s free of charge. Book your PR analysis call, fill in your information and we’ll send a confirmation email with links to your email inbox. P.S PR is not marketing! Totally separate from each other that work side by side. PR is the most cost effective promotional tool to help bring brand awareness to founders and organizations.