Smarsh’s Post

Transcript

Joining me today on NYSE Floor Talk is Kim Crawford Goodman. She is the CEO at Smarsh. Kim, fantastic to have you here. Thanks for joining me today. Thank you very much for having me. It's a privilege to be here. Thank you so much, Kim. I wanna start off by talking about the company. What is Smarsh? Yes, thank you for asking. Smarsh is a leading edge technology company that works very specifically in the. Face of companies data, they're communications data and all of the intelligence around that data. O we know now in society that people are communicating more and more through electronic means. So I may pick up a phone and call you, but I could easily text you could easily be in a zoom meeting or teams meeting and converse with you that way or right send you a text message, etcetera. And increasingly companies of all type with the primary focus on financial services. Regulated industries, but companies of all types need to really understand what is truly going on across their enterprise. And so they one of the tactics that is utilized is to capture all of the data of all of their employees in all of these communications to keep that data in a very safe way, and then to use artificial intelligence to crawl through that data. If you're in financial services like a major bank, regulators actually require you to do this. But increasingly many people are doing it across many industries because we're able to preserve, record and recall the truth, which many times people need to have the truth clearly stated as the world is moving so quickly and there's so many threats. So now Kim, tell me, why is the oversight of communications data and communications data itself important? Yes. So the communications data is the record of truth in the communications data many times is every single e-mail, text message, Zoom chat, Teams chat, on and on and on that employees have sent. And in that data there is a richness of what is happened between employees, what has happened that has been most productive. What has happened between employees and customers and there's that richness of data gives companies quite a lot of insight. Of course, there's a lot of regulatory insight because if anything starts to happen, you all would certainly be familiar with this at the New York Stock Exchange. That is disruptive to the system that does not have integrity like insider trading or collusion. You can see that in the data pretty much immediately. So communications data and the intelligence around communications data. Is what Smarsh specializes in. We are the worldwide leader. We are more than two times the size of our nearest competitor. We spend two to three times the amount of R&D budgets on our technology in order to make this data as rich as possible for our clients, which are typically financial institutions all the way from the largest banks in the world to individual advisors right around the corner, we are their trusted partner to help them meet. Their requirements, but also understand what's really happening in their organizations. Now Smarsh is at the Nexus of several major trends. Talk to me about these trends. There are a lot of very favorable trends that very fortunately it's Smarsh with us being the largest and most strategic and communications data we are right in the middle of. First and foremost, the data is growing. Data is growing almost exponentially because there's not only more and more communications, there's more and more ways to communicate. Second, there is new technology that. Allows us to mine this data in a very effective way. Both store it. And things like the public cloud which has a lot of scalability and security, but then also mine the data. And I'm sure you've heard a lot about artificial intelligence. We all have. We are a real use case for artificial intelligence in a way that is defensible, in a way that is repeatable, in a way that is secure. What I mean by that is you can utilize and we do where the leader in this artificial intelligence to crawl through all of this. Information and to find the things in a reliable and effective way that financial institutions, regulated companies, companies of all types need to find to keep their enterprises secure and working effectively. Now how are financial firms keeping up with their requirements? Well, it is a very I have, I've had a career now, you know, at least the last 10 years or so in the technology associated with financial institutions. Whether that's the technology for people to advance things like fintech and payments, or which is what we do with Marsh, helping institutions in the technology inside their banks, inside their investment firms. We see several things happening #1 these firms are getting much better at focusing their technology resources at the things that are strategic for them and make sense for them #2 these companies are utilizing platform players. Smarsh. Is a platform player in the space of communications data and the intelligence around it. We're a platform player because we have every single piece of technology that people need to utilize in order to collect and, and, and observe this data well. So come what we see in banks and financial institutions is that they're partnering with Smarsh because of our platform and because of our ability to continue to advance. That platform, including with things like AI. And finally, tell me, Kim, how are forward thinking organizations looking at their valuable communications data? Ah, if you're forward thinking, you have a laser focus on this data and you have a laser focus on communications data from a number of different angles. Of course, you care a lot about compliance. Compliance keeps the entire system running and none of us wants disruption to our financial system, keeps a lot of regulated industries running, however, inside the communications data. There isn't just things that protect firms from regulatory oversight or compliance. It also gives firms insight into how they can do a better job. For example, sitting in the data is how did someone sell the best deal to the best customer in record time in the most effective way. You get to see what information was presented, you get to see what questions were answered and asked and answered. You get to see the interaction, all of that. Sitting in the data. So because Marsh is the leader in communications data and all of the intelligence around it, we partner with our customers, we work closely with them. And one of the things that we're seeing is that this data is being tapped not just for compliance, being tapped for HR, it's being tapped for growing the enterprise. And this is part of what we're very excited to invest in across our platform, including how we utilize artificial intelligence to find what our customers need. Ohh Kim, it's been wonderful to talk with you. Thanks for joining me on Floor Talk today. Thank you for having me. It's been a privilege.