SmartCommerce’s Post

🔎 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁 𝗢𝗻: 𝗦𝗺𝗮𝗿𝘁𝗦𝘂𝗯𝘀𝘁𝗶𝘁𝘂𝘁𝗶𝗼𝗻 ✨ A sobering statistic for brands: When faced with an out-of-stock item, 39% of consumers will switch to a competing brand. Enter our 𝗦𝗺𝗮𝗿𝘁𝗦𝘂𝗯𝘀𝘁𝗶𝘁𝘂𝘁𝗶𝗼𝗻 technology. This game-changing feature replaces an OOS item with a different size, variety, or customized swap, dramatically reducing missed sales and keeping customers engaged with your brand. Here are the different substitution options we offer to keep your brand thriving: 1. 𝗗𝗶𝗿𝗲𝗰𝘁 𝗦𝘂𝗯𝘀𝘁𝗶𝘁𝘂𝘁𝗶𝗼𝗻: Think of this as “Size Substitution” – it is the exact same product, just in a different package size. 2. 𝗜𝗻𝗱𝗶𝗿𝗲𝗰𝘁 𝗦𝘂𝗯𝘀𝘁𝗶𝘁𝘂𝘁𝗶𝗼𝗻: Think of this as "Variety Substitution" – a different variety within the same brand's product line. Note: It exhausts all Direct Substitution options before going to an Indirect Substitution. 3. 𝗖𝘂𝘀𝘁𝗼𝗺 𝗦𝘂𝗯𝘀𝘁𝗶𝘁𝘂𝘁𝗶𝗼𝗻: You’re in full control – you choose exactly what is substituted if your lead product is OOS. This bypasses any automated substitution and will only replace an OOS item with what you have specified, and it can be any product in your catalog. We’d love to show you how it works! Request a demo here 👉 https://lnkd.in/eGYUh3J6

🥧 𝗛𝗼𝗹𝗶𝗱𝗮𝘆 𝗚𝗿𝗼𝗰𝗲𝗿𝘆 𝗦𝗵𝗼𝗽𝗽𝗶𝗻𝗴 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 🛒 Our recently published 𝗛𝗼𝗹𝗶𝗱𝗮𝘆 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗥𝗲𝗽𝗼𝗿𝘁 reveals some interesting trends when it comes to grocery shopping that marketers should take note of: • 1 in 3 shoppers will do at least some online grocery shopping • Generational divide: 21% of Gen Z opts for all-online vs. 10% of Baby Boomers • 64% of shoppers still prefer in-store shopping for alcoholic beverages For the full intel + tips for optimizing your holiday campaigns, download the report here 👇 https://ow.ly/OVvj50TKMV2 #HolidayShopping2024 #RetailTrends #ConsumerInsights

Whew, Groceryshop 2024 is in the books! Three days of nonstop meetings, panels, parties, all the things. Our CEO Jennifer Silverberg and retail strategy expert Bryan Gildenberg recapped the trends and predictions coming out of the conference. Get the inside scoop here 👇 https://lnkd.in/eivQX-Tj

We’re thrilled to welcome these ✨NEW✨ retail partners into the SmartCommerce network! Price Chopper (powered by Instacart) ACE Hardware Bacchus Wine & Spirits Shop by Quinton Jay Dearborn Marketplace Fairway Market Healthwick CA Kriser's Natural Pet Newegg Our complete list of retailers is located in SmartHub. Are you a retailer that isn’t in the SmartCommerce network yet? (There's no cost to you.) Click below to join👇 https://lnkd.in/esNnCTGV

The Food Institute's recent article "2024: The Year of the Convenience Store" offers a fascinating look at current C-store trends. The piece delves into the impressive growth of convenience stores, exploring how they're adapting to and capitalizing on evolving consumer needs. And it sheds light on why C-stores have become increasingly popular destinations for shoppers. Our CEO Jennifer Silverberg shared her insights in the article: "This is likely a reflection of the trend that's happening in grocery overall: a shift away from the 'weekly stock-up' behavior to a more on-demand approach, with more frequent pickups and deliveries. This shift is getting consumers more used to smaller pack sizes, single-serve drinks, etcetera." Check out the article for the full intel 👇 https://ow.ly/1cyI50TJ4zq #RetailTrends #ConsumerBehavior #ConvenienceStores

Groceryshop Day 2 kept the momentum going! 🚀 The inspiration was everywhere, and we're buzzing with excitement from all the new industry connections. 🤝 The highlights: brilliant keynotes from Mars Wrigley and Instacart, breakthrough tech demos, and more fantastic conversations with innovators from Pinterest, Nextdoor, Google, She Speaks Agency, Ovative Group, Raptive, and more. We can't wait to see what today brings! Don't forget to swing by the SmartCommerce booth (#B1811) to: 🗳️ Cast your vote on the hottest industry trends 🔮 Share your vision for the future of marketing 🏆 Enter our daily prize draw - you could be today's winner! Let's keep the ideas flowing and the connections growing – see you on the floor!

The drinks were flowing🍹, the music was cranking🎵, and the views were jaw-dropping🌆 from the rooftop of Blake Shelton's Ole Red Las Vegas at a Groceryshop happy hour we co-hosted with our friends at Undertone by Perion. We loved catching up with industry friends old and new! Here are a few fun photos if you'd like to see...👇

🎙️ CPG Scoop Goes LIVE at Groceryshop! 🛒 Our very own Jennifer Silverberg and co-host Risa Crandall 🚀 brought the podcast party to the Techtalks stage yesterday. They chatted with PepsiCo's Drew Ingram about the people, trends, and technologies influencing the CPG space. You can watch the full convo here👇 https://lnkd.in/gTcQEVxv

Ready to supercharge your digital sales? 🚀 Our advanced analytics give marketers unparalleled insights for campaign-optimization. It's the only place where you'll find unique metrics like DIRECT CARTING and DYNAMIC SUBSTITUTION, plus CLOSED-LOOP SALES DATA. To see how all this data magic works IRL, check out the video below 👇 https://lnkd.in/eXcqe3yZ

Groceryshop Day 1 was electric! ⚡ We got the booth up and running, hit the Techtalks Stage for CPG Scoop, and caught up with so many great industry friends and clients from LineLeap, DoorDash, Lakeview Farms, Sam's Club, Vericast, PepsiCo, Acorn, and so many more! Now, it's time for some eats and drinks at Ole Red Las Vegas, followed by a little sleep. Then onward to Day 2! Stop by the SmartCommerce booth (#B1811) to cast your vote on current trends🗳️, predict the future of marketing🔮, and enter to win daily prizes! 🏆