CES is always an unforgettable experience. It's massive, exciting, and overwhelming all at once. After one day, 15,000+ steps (and only making it to one location), I wished I'd taken advantage of those massage chairs.
This year, ADWEEK House brought The Group Chat to Las Vegas. I was honored to be invited to join The Inner Circle to discuss "Immersive Tech's Promise to the Creator Economy" or "Unlocking the Power of the Open Internet." Although I couldn't participate this time, I made it to their Sunset Soirée—and that's where I discovered something that truly blew me away: IRCODE.
When I say I'm excited about an app, I mean excited! Your screen is the code. No more QR codes or searching for products—you can shop from your TV or any screen in real time. This app is perfect for creators, advertisers, retailers, and brands.
Here are a few highlights:
1. Your TV becomes the code, making it shoppable instantly.
2. Links directly to Amazon for a seamless shopping experience.
3. It's great for filmmakers, photographers, and artists to create shoppable content.
4. You can create branded codes for restaurants, stores, and more.
5. It's available now for iPhone with broader availability in Q2 (though not Android-ready just yet)
IRCODE is about to change how we interact with screens, and I can't wait to see its impact. The endless possibilities and innovations like this remind me why I love all that tech offers.
What new tech from CES is buzzing with you? Let me know!
#CES2025 #IRCODE #TechInnovation #CreatorEconomy #FutureOfShopping #ExcitedForWhatsNext #AdTech #ADWEEK
Ar / Creator 👻ma4znn
2mo🤍🤍