SoftLux Shoe Factory’s Post

THE STORY OF CROCS, the distinctive foam clog shoes, begins in 2002 when the company Crocs, Inc. was founded by three friends: Scott Seamans, Lyndon "Duke" Hanson, and George Boedecker. Initially, the company aimed to create a boating shoe with slip-resistant soles and comfortable design. The original design, known as the Crocs Beach, featured a unique foam material called Croslite. Croslite is soft, lightweight, and has antimicrobial properties, making it comfortable and suitable for various activities. The shoes gained popularity among boaters and water enthusiasts due to their comfort, durability, and non-slip features. However, Crocs' breakthrough came when the shoes began to attract attention beyond the boating community. The colorful and distinct appearance of the clogs, combined with their comfort and practicality, led to widespread adoption by a diverse range of consumers. Crocs became a fashion phenomenon, reaching mainstream popularity and appealing to people of all ages. The brand expanded its product line to include various styles, such as sandals, flip-flops, sneakers, and even collaborations with other brands and designers. Despite facing some criticism for their unconventional appearance, Crocs maintained a strong and dedicated fan base. The company's success has been characterized by its ability to balance functionality, comfort, and unique design. As of my last knowledge update in January 2022, Crocs continues to be a well-known and successful global footwear brand. For the latest developments, it's recommended to check more recent sources. #snsinstitutions #snsdesignthinkers #snsdesignthinking

WHAT IS THE CORE OF A DESIGN PROJECT? After 20 years in the footwear industry, I’ve learned that, just like in any product design field, the first crucial step is to truly understand the brand—where it stands today and where it aims to go. It may sound like the "basics" of design, but you'd be surprised by how often products miss the mark because the brand’s identity isn’t fully studied, the consumer isn’t properly understood, and the design lacks the visual and functional language that aligns with the brand’s values. Only after this foundational work do I develop the product strategy. Every design choice, from visual elements to functionality, is crafted to reflect both the brand’s identity and its future direction. From there, I present design options with the right color palettes and rendering styles that embody the brand’s vision. So, before diving into your next project with a new brand, take the time to craft a thorough “brand-consumer-product strategy” presentation. It will set the stage for more impactful and cohesive designs. DYDESIGN Footwear&Sole design studio #soledesigntraining #soledesign #footweardesign

Rebranding Mizuu's Footwear, Jewellery and Bags✨ Ever wondered what it takes to reinvent a brand from the ground up? At Mizuu, we embarked on a journey to redefine our identity and redefine our footwear, jewelry, and bag collections. It was a challenge filled with both triumphs and setbacks, but the results have been nothing short of extraordinary. One of the biggest hurdles we faced was reimagining our footwear line. We wanted to create designs that were not only stylish but also comfortable and durable. This meant experimenting with new materials, exploring innovative construction techniques, and collaborating with experts in the field. The process was demanding, but the end result was a collection that exceeded our expectations. Our jewellery line also underwent a significant transformation. We wanted to move away from traditional designs and create pieces that were more contemporary and edgy. This required a shift in our sourcing strategy, as we sought out unique materials and skilled artisans who could bring our vision to life. The challenge was worth it, as our new jewelry collection has been met with rave reviews. Finally, we turned our attention to our bag collection. We wanted to create bags that were both functional and fashionable, with a focus on quality and craftsmanship. This meant investing in premium materials, refining our design process, and paying close attention to every detail. The effort was time-consuming, but it was essential to ensure that our bags met the high standards we set for ourselves. The rebranding process was not without its challenges. There were setbacks, delays, and moments of doubt. But with perseverance and dedication, we were able to overcome these obstacles and create a brand that is truly unique. The journey has been rewarding, and we are excited to see what the future holds for Mizuu. #Rebranding #FashionTransformation #Footwear #Jewelry #Bags #Design #Innovation #SustainableFashion #Fashion #Luxury #Accessories #Style #Design #Lifestyle #Entrepreneur #SmallBusiness #BrandRebranding #BrandStrategy #Marketing

✨ Perfectly Paired: Thread Colorways to Complement Your Upper Materials! 🎨 When it comes to sewing, the right thread color can elevate your project and create a cohesive look. Discover our stunning selection of thread colorways designed to match beautifully with a variety of upper materials—whether you're working with luxurious leather, soft suede, or vibrant fabrics. 🌈 Color Inspiration: Each thread option has been carefully curated to enhance the visual appeal of your design. From classic neutrals to bold pops of color, our thread collection offers something for every style and project. 🔍 Expert Tips: Consider opting for a thread color that contrasts with your upper for a striking effect, or choose a matching shade for a seamless finish. The right choice can make all the difference in showcasing your craftsmanship! 👗 *Get Creative: Whether you're crafting footwear, bags, or apparel, matching your thread to your upper materials empowers you to take your creations to the next level. 📩 DM or info@fowalk.com #Footwear #FootwearSourcing #FootwearManufacturing #MadelnPortugal #ShoeProduction #LuxuryShoes #Sneaker #Sneakerbrand #Shoebrand #ShoeProduction #Factory #Sampling #Qualityshoes #Luxury #ShoeSole #sneakeraddict #LuxurySneakers #PortugueseCraftsmanship #HighQualityMaterials #LuxuryCollaboration #CraftedInPortugal #HandcraftedPerfection #BehindTheScenes #FromSketchToSneaker #LuxuryCraftsmanship #Fowalk #LuxuryFootwear #MadeInPortugal #Craftsmanship #FashionJourney

I often hear that The Directive Collective is expensive. I'm OK with that. In design, you get what you pay for. Clients that understand good design know that design price doesn't matter. The cost of the result of that design is what's important. When you consider the entire product creation budget, inventing upfront in good design pays off. Good design is designed for efficiency in commercialization and production. Good design can save money in tooling and materials. Good design can better meet performance and quality standards. Good design sells. Spending money opening molds but trying to save money on the design of those molds? It's throwing good money after bad. Good design is expensive, but bad design is costly. At The Directive Collective we make great footwear, not just great sketches. Successfully bringing footwear to market requires more than good design. From costing to commercialization, The Directive Collective knows how to make shoes. We offer a product-led design approach that ensures design intent is preserved from sketch to sample to production. Product development and engineering are considered in every design project so that footwear concept fit, functions and perform. https://lnkd.in/gDKyWDbD #design #footwear #footweardesign #footweardesigner

From sketching sneakers as a kid to revolutionizing footwear design, Omar Bailey is forging paths and breaking molds with FCTRY LAb. This founder is reshaping the industry from LA, championing diversity and creating opportunities for minority designers. Omar's ethos? Don't wait for permission—create your own opportunities. Check out this article by Essence to get an in-depth look into his world of design and how he’s transforming the future of footwear, one shoe at a time: https://lnkd.in/gYccRXWB 

Pair Of Shoes Made From Real Ice Cream🍧DIY Stylish Shoe Ideas That Will Blow Your Mind Step into the world of creativity with our DIY shoe tutorial video! Discover how to transform ordinary footwear into unique and stylish masterpieces with simple and fun do-it-yourself techniques. From customizing sneakers to upcycling old shoes, this video will inspire you to unleash your inner designer and create one-of-a-kind footwear that reflects your personality. Get ready to walk in style with these creative DIY shoe ideas that will make heads turn wherever you go! #shoe #diy #fashion We advise adult supervision and care at all times. This video is made for entertainment purposes. We do not make any warranties about the completeness, safety and reliability. Any action you take upon the information on this video is strictly at your own risk, and we will not be liable for any damages or losses. It is the viewer's responsibility to use judgment, care and precautions if one plans to replicate. The following video might feature activity performed by our actors within controlled environment- please use judgment, care, and precaution if you plan to replicate. All product and company names shown in the video are trademarks™️ or registered®️ trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them. ------------------------------------------------------------------------------------ ▶️ TheSoul Music: https://ift.tt/bYiDJoG ◉ Our Spotify: https://ift.tt/rNfwbRL ◉ TikTok: https://ift.tt/EqeHOBQ ◉ YouTube: / @thesoulsound ◉ 5-Minute Crafts: / @5minutecraftsyoutube ◉ 5-Minute Crafts DIY: / @5minutecraftsdiy ◉ 5-Minute Crafts PLAY: / @5minutecraftsplay ◉ Music by Epidemic Sound: https://ift.tt/X52Tpri https://lnkd.in/dXaC2MRQ

300-500 miles? Not only a myth, but wrong. Happy to contribute to The Wall Street Journal article about running shoe longevity. As a runner and running shoe designer, "how long do shoes last?" is one of the most frequent questions I hear. While it's been quoted forever, I've never seen research, a test method, or an industry standard that 300-500 miles life is based on. Even if it was true at one point 30 years ago shoes today are much different than those even 5 years old. New foams, new materials. There a huge range of materials, construction methods and design factors that affect longevity. The variance of runner size, weight and type and gait makes it even more complicated. Add on environmental factors, types of runs and surface conditions and I don't think any type of "across the board" lifespan rule is useful. The "twist test" in this article? Sorry, even more useless. "Does it twist" can have much more to do with materials and design (it's not twisting ever if it has a plate) than if it's worn out. I can't ever actually imagine materials breaking down so much that the physical property allows something to twist that previously didn't. Many shoes (minimal, etc.) are in fact designed to twist out of the box. PS. I've never tried the VEJA Condor 3 so can't comment on this specific shoe or claims. I was on;y asked in general about shoe design and construction. https://lnkd.in/g5nzs_Qk -- I’m the owner of The Directive Collective footwear design consultancy. We make great footwear, not just great sketches. #design #footwear #footweardesign

Just the other day, one of my friends made a fascinating observation. He mentioned, "I've always known that shoes are crafted by designers, but it never crossed my mind that even the tread pattern on the sole is a meticulously thought-out design element." This insight left me inspired to share my thoughts. On a similar note, another friend, a seasoned designer, shared his astonishment at the significant role that the sole tread design plays in the overall artistry of creating shoes. It's incredible how the seemingly small details can hold such immense importance in the world of footwear design! The design of a shoe's tread is not only about ensuring comfort, but also about achieving optimal abrasion resistance, durability, and the perfect balance between flexibility and rigidity in specific areas. This design heavily influences how the shoe will adhere to different surfaces. With the ever-evolving trends in footwear, each variation brings its own set of guidelines and rules for designing the sole's tread. This intricacy in design combines a deep understanding of geometry, physiology, and the kinetic movements of the foot under various conditions, as well as an incorporation of broader principles such as statics, dynamics, and general mechanics. connect me for #expert #outsole #designs, from #conceptdevelopment to #3D perfection. Let's craft your unique step. katerynaolar@gmail.com #footwear #shoedesign #shoedesigner #footweardesign #footwearindustry #design #photoshop #AI #creativemindset #creativity #innovation #footwearinnovation