Solo Stove’s Post

In my latest article, I explore the growing impact of social media influencers on brand presence. 🌎 Hear from Ava Voronec, VP of Public Relations & Marketing at Alpha Chi Omega Fraternity, Inc., on how influencers are making a positive impact: https://lnkd.in/e26UnaAz

"It's fire, but better!" Shortlists in 5 categories at the 2024 D&AD Awards! 🔥 ➡ Solo Stove "Snoop Goes Smokeless" advances in "PR - Use of Talent & Influencers," for "Social - Digital & Social," for "B2C - PR," for "Media - Use of Talent & Influencers," and for "Digital & Social - Use of Talent & Influencers."

One of the best PR packages I've ever seen. Flawlessly executed. Over the last 8 years, I've seen some amazing results from brands that nail this process. It all comes down to a few simple things: - Sending thoughtful kits (keyword: thoughtful) - Sending to everyday fans, super fans, and influencers - Ensuring those fans/influencers already have some connection with your brand Brands mastering these aspects are able to create authentic unboxing moments that end up being shared on social. Check out the full unboxing experience in the comments below 👇

Are employees the new influencers? We've seen a rise in EGC and it's a marketing trend that will continue to grow As more companies use their employees as trusted voices of their brands By empowering employees to share their stories, expertise, and experiences, companies can: - Build trust and credibility - Increase brand exposure and reach - Create authentic and engaging content EGC is no longer a trend, but a marketing essential Employees are the new influencers, and their voices matter PS: What's your favourite brand that uses EGC? #marketing #EGC #marketingtrends

How do pro marketers find influencers to partner with? I can tell ya 👀✍️ Ryan Prior from Modash and 63 expert influencer marketers have joined forces to share their most effective methods for finding influencers, plus their pros and cons. Read the full study here: https://lnkd.in/edJz_Fwv AD

Let's face it, influencers are important. 👥🌟 And collaborating with people who share your target audience is a win-win for growth! Here's the 5 easy steps to get noticed by the influencers you need👇 https://lnkd.in/dHsXF7QQ

Let's face it, influencers are important. 👥🌟 And collaborating with people who share your target audience is a win-win for growth! Here's the 5 easy steps to get noticed by the influencers you need👇 https://lnkd.in/dHsXF7QQ

Having a great time discussing our latest influencer campaign with these amazing content creators! 🎥✨ Do you think influencers still hold power in today’s marketing strategies? I firmly believe that when you carefully select influencers who align with your target audience, the impact is undeniable. As a marketing professional, I’ve seen firsthand how the right influencers can elevate a brand’s visibility and engagement. It’s all about making those strategic choices and fostering authentic partnerships.

Building a strong personal brand and community on LinkedIn begins with following and engaging with the most active users which are usually subject matter experts and influencers. Why? Because everyone who is active on this platform is following and engaging with SMEs and Influencer posts. I've spent months building a list of 𝟙𝟚𝟘 sales and marketing SMEs and influencers with a hyperlink attached to their names bringing you to their most recent posts so you can easily start engaging and building your brand and community today. Do you want the list? Comment “SME Influencers” and I will share it with you. 

Let's talk about a new trend in social media marketing. Fantasy gaming + Influencers = Massive Engagement Gone are the days when influencers just promoted products. Now, they’re creating exclusive content for fantasy games and leagues. It's a win-win. - Fans engage with influencers they love - Influencers promote brands while having fun - Brands improve their engagement and reach The mechanics are simple. Influencers become team captains. Fans create their teams to compete with others. The winning team wins prizes, and the influencers win exposure. And the results? Massive engagement across audiences, sustained excitement, and a competitive spirit. 𝘗𝘪𝘤𝘵𝘶𝘳𝘦 𝘊𝘳𝘦𝘥𝘪𝘵 - 𝘩𝘵𝘵𝘱𝘴://𝘸𝘸𝘸.𝘪𝘸𝘮𝘣𝘶𝘻𝘻.𝘤𝘰𝘮