Soltero Media’s Post

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Okay listen up, impressions and reach can be easily be mistaken.  Impressions will usually be higher because a post can be viewed by the same person multiple times but the reach will be lower. 🤯 For example, a reel can be seen by 100 individual accounts but each of those accounts viewed your reel 3x so your impressions will be 300 but your reach will be 100.  Makes sense?  Let us know in the comments if this helps 🫶🏻 #socialmedia #socialmedia101  #socialmediatips #socialmediaforbusiness #socialmediastrategist #socialmediaagency #socialmediamanager #socialmediamarketing #contentmarketing #contentmarketingtips #solteromedia

Jennie Wright

Elevating Brands through Masterful Lead Generation & Digital Marketing Strategies | Fractional CMO | Keynote Speaker | Host of the Acquire Podcast

3mo

This is a key distinction for social media measurement. Appreciate the informative post!

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