Sonatus’ Post

OEMs have always been good at allowing for physical vehicle customizations but delivering the personalized experience consumers seek requires a different approach. Instead of designing vehicles' structures first and treating software as an afterthought, automakers and their ecosystem need to think in software-defined terms. I wrote about why that mindset is key in a recent Forbes article. You can read it here: https://lnkd.in/gcjFqs6x

Instead of designing vehicles' structures first and treating software as an afterthought, automakers and their ecosystem need to think in software-defined terms. Read more: https://hubs.li/Q02Gb4Mq0 Post written by Yu Fang, Forbes Councils Member.

It's exciting to see how automotive OEMs are evolving their customer experience strategies in response to the ever-growing number of vehicle features. Personalization, seamless integration, and intuitive design are key trends to watch. My colleague, Parrish Hanna, from Capgemini Invent shares more. #AutomotiveIndustry #CustomerExperience #VehicleFeatures #CXStrategy

Technology Trends Shaping the Automotive Industry in 2024 and Beyond The automotive industry is undergoing a comprehensive revolution, fueled by technological advancements and shifting consumer behavior. These changes are not only improving vehicles but also creating entirely new user experiences. Let's explore the key technology trends that will shape the future of the automotive industry in 2024 and beyond.

New developments in the automotive industry as OEMs are shifting towards new customer experience strategies amidst copious vehicle features. It's crucial for companies to adapt and innovate to meet changing consumer expectations. What are your thoughts on this trend? #automotiveindustry #customerexperience #innovation #trendsincarexperience

🚗💡How to create car experiences that customers love: Software-Defined Vehicles and Tech Product Management💡🚗 The future of mobility is here with software-defined vehicles (SDVs). By embracing product management practices from successful tech companies, we can transform SDV projects through rapid prototyping, CI/CD, and OTA (over-the-air) updates. Rapid Prototyping: Faster Innovation Quickly develop and test new features, bringing cutting-edge innovations to market faster and aligning closely with user needs. CI/CD: Seamless Software Releases Automate testing and deployment to ensure vehicles always run the latest software, enhancing performance, safety, and user experience. OTA Updates: Future-Proof Vehicles Deliver software upgrades remotely, continuously improving vehicle capabilities without the need for dealership visits. New Monetization Streams SDVs open up new revenue opportunities through subscription-based features, in-car apps, and data-driven services, driving continuous value for both manufacturers and consumers. Embracing these practices will boost SDV projects and drive the automotive industry towards a smarter, more connected future. 🚀 #SoftwareDefinedVehicle #FutureOfMobility

Digitizing in full swing: The automotive industry is shifting gears, steering towards a software-driven future. Industry experts predict "software-defined vehicles" on road by 2024 — cars offering more than just a ride, operating as hardware shells ripe for constant software upgrades. But are we ready? This isn't evolution, it's revolution —upending age-old development cycles, supply chains, and revenue models. It's about transforming a vehicle from a finished product to a platform for continuous improvements and personalization. This change requires astute industry foresight, tech savviness, and constant innovation. It's not just about being in the automotive business, but about being in the software business too. The new road ahead is riddled with opportunities - infotainment systems, automotive app stores, recurring software membership models... and yet, so many questions. Need guidance? A Business Consulting Professional can help navigate this exciting, but intricate future. Time to reflect on your strategies? Reach out. Let's drive into the future, together. #BusinessConsulting #AutomotiveIndustry #SoftwareRevolution #DigitalTrends

It's exciting to see how automotive OEMs are evolving their customer experience strategies in response to the ever-growing number of vehicle features. Personalization, seamless integration, and intuitive design are key trends to watch. My colleague, Parrish Hanna, from Capgemini Invent shares more. #AutomotiveIndustry #CustomerExperience #VehicleFeatures #CXStrategy

Our CPO, Cian Ó Cuinneagáin, was at Reuters’s Automotive Europe this week discussing how OEMs can monetize the entire vehicle lifecycle! 🚀    The discussion focused on reinventing the customer experience, navigating the digital world of SDVs, and effectively allocating resources for long-term monetization 🚘   Missed the keynote? You can read Cian’s blog that explores the limitations of the traditional car industry model and how connectivity fuels a new era of customer engagement below.   #ReutersAutomotiveEurope #CarOfTheFuture #Monetisation

It's exciting to see how automotive OEMs are evolving their customer experience strategies in response to the ever-growing number of vehicle features. Personalization, seamless integration, and intuitive design are key trends to watch. My colleague, Parrish Hanna, from Capgemini Invent shares more. #AutomotiveIndustry #CustomerExperience #VehicleFeatures #CXStrategy