Welcome to the latest edition of Green Knowledge – now in a brand-new format! But what isn’t new is our ongoing mission to accompany you on your sustainability journey as a go-to source of inspiration and information. At the beginning of the year, we also launched our new Green Knowledge website, where you can regularly access fascinating articles, features and interviews, as well as the latest news on sustainability in fashion.
With its revised newspaper format, the print issue you are holding in your hands is designed to complement our online presence and will still be published twice a year to keep you in the loop about all things sustainable.But however you choose to access our content, we hope that we’ll be able to support you all year round and also that we can play our part in building a sustainable community that learns from and grows with one another. In the past few years, we have witnessed remarkable progress in the field of sustainability. More and more people around the world are willing to embrace an eco-conscious mindset as a way of life – or at least it seems that way on the surface. But despite the progress made, one key challenge remains: achieving the symbiosis between sustainability and profitability. It is a balancing act between ethical principles and financial constraints, but can the two really coexist in harmony or are they mutually exclusive? A growing number of insolvencies and declining revenues in the sustainability sector, as Alexander Hitzel, Project Manager at leading trade fair organiser Muveo, tells us in an interview, are evidence of the struggles the fashion business is currently grappling with. Nevertheless, we are convinced that greener solutions will prevail in the future.
It’s time to stop seeing sustainability as an optional extra, and instead as a fundamental value that needs to be an integral part of every business model. It’s time to recognise that having a good conscience alone is not enough to solve the urgent environmental problems caused by climate change. It’s time to take the first step and bring everyone on board for a sustainable future. Even though the path ahead may be rocky, at the end of the day all the profits and revenues in the world cannot safeguard our planet for future generations. So let’s work together to make sure that sustainability moves out of its niche and into the mainstream, as well as becoming economically viable in the process. We hope you enjoy reading this latest issue.
Your Green Knowledge team
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Cover: Feline Sasse
Sr. Director of Operations at Sonova Group
3moFeeling proud of the entire Mexicali Team!!!