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Where customer communication is mission critical for your organisation, the success of a digital transformation initiative hinges on the ability to quantify and optimize the impact of technology on customer services. Traditional Contact Center providers often fall short in guaranteeing capacity, necessitating a shift towards technologies that can effectively augment capabilities. The metric of choice for evaluating this augmentation is Digital Containment. #CX #EX #Data #CFO #technology #transformation #ROI

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Digital Containment goes beyond conventional metrics, providing a holistic view of a technology's effectiveness in handling customer interactions from start to finish. It measures the system's ability to autonomously process and resolve customer queries without requiring human intervention. A higher Digital Containment percentage signifies reduced dependency on manual efforts, leading to increased efficiency and improved customer experiences. #innovation #digital #transformation #data

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