Keith Marshall’s Post

Following positive feedback from exhibitors and visitors to OTS over the last three years, the organisers are pleased to announce the venue dates until 2027. The future dates for the Outdoor Trade Show (OTS) have been finalised for the next three years to keep OTS at the popular venue of the Exhibition Centre, Liverpool. Following the show this year from 18th - 20th June and avoiding a future clash with ISPO in Germany, OTS will take place on the following dates over the next three years:   2025 - 10th - 12th June 2026 - 2nd - 4th June 2027 - 1st - 3rd June   Liverpool is increasingly becoming a desirable venue for exhibitions, conferences and events with many trade and consumer shows choosing the popular venue, so it was important for the longevity of the show to secure future dates which align with buying deadlines as well as giving exhibitors and trade visitors plenty advance notice of the dates to make plans. OTS Organiser, Marta Williams said: "We https://lnkd.in/eM8Wxwrx #News

The UK’s exhibition industry continues to showcase resilience, creativity, and growth - according to the latest research by the Events Industry Alliance Ltd. 💥 Conducted with The NEC, Birmingham and other UK venues, the 2023 SASiE research confirms the exhibitions industry is on a promising post-pandemic path to growth and recovery. 🤝 2023 key highlights include: 🚀 16% increase of exhibiting companies per event. 📈 51% of exhibitions held at primary venues were 8,000m2+. 🧑🏽🤝🧑🏽 Largest average number of visitors at exhibitions in primary venues – 66% of all visitor numbers. 🧑🏽🤝🧑 Ian Taylor said: “The trade generated from the thousands of exhibitions that take place every year across the UK proves that that our industry is a successful, key driver of economic activity." To read the story in full, visit 👉 https://lnkd.in/exnqQsXx AEV Association of Event Venues Ltd / The Security Event (TSE)

Exhibition Planning! Preparing for a business exhibition can require a lot of thought and strategy to ensure that all promotional methods are being used. The highest engagements at expos come to those who prepare most efficiently… ✨Banners and Displays: Eye-catching and on brand with all key messages and clear to see. ✨Social Media: Creating a buzz around the event via your social media before the exhibition takes place. Sharing updates and reminders and set up processes to attract delegates attention. ✨Interactive Elements: Incorporating mini games/competitions/prize draws will help attract the attention of more delegates attending the exhibition. ✨Email Subscribers: Inviting existing subscribers to attend the event and visit your stand. ✨Email Signature Banner: Including your expo banner to your email signature reminds your recipients of your attendance at the upcoming expo.

Thoughts about upcoming expos? I'm being inundated with amazing, one-time-only offers to exhibit at a myriad of conferences, exhibitions and panel discussions (where I only get to speak if I have a stand, of course). What exhibitions are not to be missed in 2024? If we all just turn up as free delegates, will they cease to exist? Most importantly, which are a total waste of time, money and train tickets?

When it comes to modular stand systems, two names rise to the top: T3 and beMatrix. Both are leading options, each with unique features and benefits. Our latest blog explores what each system offers and how we use them to create modular exhibition stands that leave your visitors saying ‘WOW!’. Read more here ➡️ https://lnkd.in/exEYYgm9

Embracing exhibitions can yield incredible rewards, yet it comes with its fair share of challenges. Explore the top 5 hurdles exhibitors commonly face! However, fear not—strategic planning and effective communication can mend these challenges, setting the stage for a successful exhibitor experience!  #AAXO #ExhibitionSuccess #BusinessGrowth #StrategicPlanning

Some primary considerations for an organizer conducting an exhibition 🔍 👉How to streamline the registration process before the event and at the venue?📋 👉How can they monitor live attendance and make informed decisions?👀 👉How can they assist exhibitors in obtaining accurate prospect data effortlessly?🤝 www.expoplato.com stuti@expoplato.com #exhibition #tradefairs #conferences #eventregistration #eventtechnology #livefootfall #exhibitorsprospectsdatacaptureapp #eventprofs

Want to make your budget go further at events? Modular exhibition stands are a great way of 'doing more with less'. Reusable and reconfigurable, a modular stand gives you versatility at events, while reducing future budgets and boosting your exhibiting ROI. Get in touch to find out how you can 'do more with modular' at your own events. #ModularExhibitionStand #EventMarketing

According to the Website 10times .com - there are 34 trade shows happening today. For the rest of March, there are 408 trade shows in the UK. For the rest of the year, the number is a staggering 2436 - and this number will increase as events are added. There is a reason why they are so popular but if your previous exhibition experience has been disappointing then an alternative viewpoint will be helpful. Talk to us and see where you could really make a difference to your business. #exhibitionmastery #exhibitionexcellence #tradeshow #businessdevelopment

Exhibition Organisers… It`s no longer good enough to just take the money and run. Clients want more and demand more these days. The after sale is even more important than the pre sale. We had the great honour of working with the Great British Business Show on a dynamic series of simple short videos for their website and exhibitors. 7 simple short videos that ensure their exhibitors get the best return. To date, we have had over 100 emails from their exhibitors via email that the videos were just simple and made sense. That’s what exhibiting is all about. Doing the simple things right If you are looking to give your clients even more value so that they re-book or want to offer them something that shows how much you really value their business? Then we can help. Have a look at the link and if you would like this series of videos for your exhibition website just get in touch. (Can be Exhibition Branded) #EventsIndustry #Exhibitions #Events #EventProfs 𝕀’𝕞 𝕊𝕥𝕖𝕡𝕙𝕒𝕟, 𝕒𝕟𝕕 𝕀 𝕒𝕞 𝕚𝕟𝕔𝕣𝕖𝕕𝕚𝕓𝕝𝕪 𝕡𝕒𝕤𝕤𝕚𝕠𝕟𝕒𝕥𝕖 𝕒𝕓𝕠𝕦𝕥 𝕪𝕠𝕦𝕣 𝔼𝕩𝕙𝕚𝕓𝕚𝕥𝕚𝕠𝕟 𝕤𝕦𝕔𝕔𝕖𝕤𝕤. 𝕎𝕖 𝕕𝕠𝕟’𝕥 𝕕𝕖𝕝𝕚𝕧𝕖𝕣 𝕥𝕣𝕒𝕚𝕟𝕚𝕟𝕘 𝕔𝕠𝕦𝕣𝕤𝕖𝕤, 𝕨𝕖 𝕕𝕖𝕝𝕚𝕧𝕖𝕣 𝕪𝕠𝕦 𝟛𝟘 𝕪𝕖𝕒𝕣𝕤 𝕠𝕗 𝕨𝕒𝕝𝕜𝕚𝕟𝕘 𝕖𝕩𝕙𝕚𝕓𝕚𝕥𝕚𝕠𝕟 𝕙𝕒𝕝𝕝𝕤 𝕒𝕔𝕣𝕠𝕤𝕤 𝕥𝕙𝕖 𝕘𝕝𝕠𝕓𝕖 𝕦𝕟𝕕𝕖𝕣𝕤𝕥𝕒𝕟𝕕𝕚𝕟𝕘 𝕥𝕙𝕚𝕤 𝕚𝕟𝕕𝕦𝕤𝕥𝕣𝕪. 𝗚𝗲𝘁 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵 𝗮𝘁 𝗮𝗻𝘆 𝘀𝘁𝗮𝗴𝗲 𝘀𝘁𝗲𝗽𝗵𝗮𝗻@𝘁𝗵𝗲𝗲𝘅𝗵𝗶𝗯𝗶𝘁𝗶𝗼𝗻𝗴𝘂𝘆.𝗰𝗼𝗺 https://lnkd.in/ecQCmXK8